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July 8, 2025 • 48 mins

Heath Waugh is a creative producer and entrepreneur based in New Zealand, with over 20 years of experience in production, photography, and post-production. As GenAi started to disrupt the visual landscape, Heath was one of the first to embrace the change, pivoting from high-end photography studio Shadowlands into co-founding Matter Studio, a pioneering creative content studio that specialises in commercial photography enhanced by AI technology.


We discuss:

- The Intersection of AI and Creativity

- Adapting Business Models for AI Adoption

- Overcoming Challenges, Embracing Change & Upskilling


Matter Studio: https://www.matterstudio.ai/


Matter on Instagram: instagram.com/matterstudio.ai


Heath on LinkedIn: https://www.linkedin.com/in/heath-waugh-5aa4a921/



Follow us on Instagram: @humaninthelooppodcast


Find us on LinkedIn:


Alaina: https://www.linkedin.com/in/alaina-luxmoore/

Hamish: https://www.linkedin.com/in/hafriedlander/

Danu: https://www.linkedin.com/in/danuabey/


Sign up to The RUSH newsletter: http://eepurl.com/hmARzL

Follow us on Instagram: @humaninthelooppodcast


Find us on LinkedIn:


Alaina: https://www.linkedin.com/in/alaina-luxmoore/


Hamish: https://www.linkedin.com/in/hafriedlander/


Danu: https://www.linkedin.com/in/danuabey/


Sign up to The RUSH newsletter: http://eepurl.com/hmARzL


Email alaina@rushdigital.co.nz if you have feedback, comments, questions or compliments


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