Why do some digital products fail to gain traction, even after countless redesigns? In this episode of Humans First, Andy Van Fleet and Kurt Vander Wiel break down what design really is—and what it isn’t. They explore the story of a company that spent 20 years refining its digital experience, only to find that users still preferred calling a human. The reason? A fundamental misunderstanding of the real problem.
Listen in as they discuss the core differences between art and design, why user resistance is often psychological rather than technical, and how designers must go beyond visuals to build trust, confidence, and usability.
Listen now on Humans First and subscribe for more insights into design, strategy, and leadership.
To learn more about Visual Logic’s Humans First approach, visit vlgux.com.
Since 1988, Visual Logic has been a trusted User Experience partner for leading companies–helping guide product strategy, and designing stand out user interfaces & customer experiences. Our process helps simplify complex products and leads to elegant, easy-to-use solutions that your customers & end-users will love.
Getting to simple is hard. We’ll help you build & launch with confidence.
For more Humans First, visit: www.visuallogicux.com/podcast
Keywords: UX design, user experience, digital adoption, product design, customer psychology, usability, business strategy, design thinking, human-centered design, UX failures, user research
Popular Podcasts
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.