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April 9, 2025 17 mins

Jason Baer, a senior Group Manager of Digital Strategy and Global AI Enablement at Adobe, explores the transformative impact of AI for the Adobe sales team. Jason shares his journey from telecom to Adobe, highlighting his pivotal role in driving AI adoption within the company. He also emphasizes the importance of continuous education, a strong professional network, and an open mind while working in tech. Learn from Jason about how AI can be used in the BDR role, how messaging is changing for people who are late adopters, and how AI can save time and improve work quality. 

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