Less so someone’s journey through hospitality this week, and more of a deep dive into a topic I hope hope you will find useful. Today I’m chatting to Victoria Searl, founder of Data Hawks.
I’m fairly techie and I’ve found it frustrating over the years seeing the potential of data in the hospitality sector. Cleary unlike for example selling double glazing, we operate in a social space where people often want to hear from us. Where guests are happy to take photos and share them to social media, where they are happy to check in and arrange to meet friends. And whereby perhaps sharing data on birthdays, or dietary preferences or working patterns to help fill quieter times of the week are all things the customer is happy to share, since they actually want to hang out with us. So with a potential positive relationship with data, the consumer and the business I wanted to explore what is actually possible, is it easy, is it hard, are we doing all we can and what should we do with the information we collate. Victoria has held a number of senior marketing positions in well known brands, as well as an operational career in hospitality.
Find DataHawks online or follow Victoria on twitter, or LinkedIn.
The post Episode 131 Victoria Searl <br> DataHawks appeared first on Humans Of Hospitality.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.