Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:01):
Welcome with your host andbusiness guru, Nakisha King. This
podcast is the ultimatedestination for women creative entrepreneurs
who want to break free fromburnout. If you are overwhelmed by
client demands and feel likeyou're doing this all alone, you,
my friend, are in the rightplace. Now, let's dive in for steps
(00:26):
to take back your time and seesimplify your workflow.
All right, Nikisha, take itaway. Hello and welcome to Iconic
CEO Podcast, where I'm yourhost, Nikisha. And this is where
free spirits come to fall inlove with systems. Now, as a systems
(00:48):
and sales coach, I specializein helping people create systems
in their business. And I knowwhat you're thinking. Well, Nikisha,
systems are rigid. And whenyou're thinking systems are rigid,
you're honestly thinking aboutstructural systems and not systems
that we use in everyday life.And this month, I want to introduce
you to that. It is the end of2025, going into 2026, and as I prepare
(01:13):
for myself, for my clients,and also for you who are listening
to me today, I want to helpyou step into something that's a
little bit different. Stepinto something that's a little bit
uncomfortable. The same thingI had to step in maybe two or three
years ago. And it's somethingthat is dear to my heart because
I struggle with it when I seeother people go through it. And deep
(01:36):
down, I don't know if they'reaware of it, but it breaks my heart
when people hide in theshadows. It breaks my heart when
they want to be invisible, butthey don't know that they're doing
it. But they have a lot ofmoments. And I kind of want to speak
about it today because I wantto express how I felt. I want to
express what that looked like.Because sometimes when we're in.
(01:57):
In our own storm, we're notable to know we're in our own storm.
And there are moments Ipossibly had when people expressed
what that looked like that Icould relate. And once I related,
the awareness came. And what.That's where everything shifted for
me. So what I'm going to talkabout today is a little bit about
(02:18):
my story about beinginvisible, my story about not knowing
who I was. And in my wholehistory of my life, if you spoke
to my friends from college,especially to now, they would have
never considered me invisible.But I think when I was in elementary
school, my invisibilitystarted then. So as I matured, it
(02:41):
was always there, and slowlyit came where I became visible, but
not visible in the way Iwanted to, but in the way that I
believed society wanted to seeme. So first and foremost, I have
a company. I've been aentrepreneur for 17 plus years. Before
that I was in the health carefield. I wanted to become a physician,
(03:02):
a doctor. So my wholebackground is health and science
related. Everything I did washealth and science. And elementary
school is kind of where itstarted. My mom always wanted me
to be a doctor. And that'snormal for your immigrant parent.
And as you may know. So when Istepped into this world and had that
(03:22):
put upon me to become aphysician, I'm the kid who never
objected. I'm the kid whosaid, all right, let's make it happen.
What made me that way? That'sa whole nother story. I still don't
know. But I was very muchfocused on what is I was going to
do and I created that story.Elementary school, I was very quiet.
I was an A plus student. Andit was because as an immigrant child,
(03:45):
if I didn't get an A, I wouldget in trouble, which meant, you
know, physically beatings orwhatever the case is. And being a
child who's very disciplinedand very like, listen, like listen,
it doesn't take a lot. Like Ididn't like show myself. I didn't
do things to get attention.That's the last thing I ever wanted.
So I did what I was supposedto do and I think that's a part of
my conditioning. So in thosemoments, being invisible just meant
(04:10):
not speaking up, not havingdisrespectful thoughts or words,
being very respectful, beingwhat everyone thought I should be
when they thought of the wordnice. Right. So it started there
and it started with observingmore rather than speaking more. So
I would observe people'sbehaviors, the things they say, the
(04:30):
things they do, who are they?And there will be thoughts in my
mind, just like one of myoldest daughters. But as I matured
high school, I started to findmyself, even though I was all I was,
the girl wearing baggyclothes, because yes, I had a shape.
I love my shape today. Didn'tknow I had a shape because I didn't
live in that world ofmagazines and shows and I seen them
(04:52):
but never related to them asme having a shape like them. People
pointed it out and when theydid, I would shrink, I would become
invisible. So what that meantwearing baggy clothes, covering it
up at all costs, being verymuch on the boy side than the feminine
side because I didn't want todraw that attention to myself. Once
again, invisible. As I gotinto my senior year in high school
(05:14):
and College, the beginning. Istarted modeling. So therefore, my
physical being made its debut.And I started to show up in a world
as modeling. And the way I didthat, I did a class, right? Always
had coaches in my life. I dida class and got it comfortable with
that and started to do showsand Runway shows and magazines and
(05:35):
things of that nature. Andpeople who are looking at me would
think I was visible, butanytime I did a show, anytime I did
anything of that nature, itwasn't me. I can easily put on Sasha
Fierce, just like Beyoncespoke about her. That. That Persona
a lot of stars put on to maskwho they are. So that's that. And
(05:56):
I had a lot of fun doing myRunway shows because they allowed
me to tap into something Ididn't know exists. My feminine side,
my beauty. And having a lot offun doing it. I've done. I did a
lot of Runway shows, and nomatter where I showed up, I showed
up, and I had so much fun withit. So after that, I went to my pre
med program, and after that, Istopped modeling. I started to do
(06:18):
my work heavily. And eventhen, I disappeared. I went away
for school. I left my friends,my family. I disappeared. So as you
can see, this invisibilitytrend is like a thing of my past.
It was part of myconditioning. So when I became a
business owner, remember 17years, the first 10 years, no one
knew I existed. No one knew Iwas out in the world doing wedding
(06:41):
invitations. They knew like myfamily. But people who were interested
into me had no clue I existed.And being a new mom, being a new
wife, I didn't feel like Icould exist because I was living
for other people. I weren't. Iwasn't living for myself. And in
those moments, it felt likethe transition from being Nikisha,
(07:03):
this person who modeled andpartied and who got really good grades
in school and educated, movinginto this world of being a wife,
caring for someone else, andhaving kids, caring for them, that
transition was really hard.And that transition was hard for
me because no one prepared mefor that transition. It was like
(07:23):
seeing things, knowing things,but not realizing that was my world.
So in regards to that, I hadto disappear. In order for me to
make everyone else happy, Ihad to disappear. That's what I thought.
That's what made me invisible.I didn't know what it was to be visible.
(07:46):
I didn't know what it was tosocialize. I didn't know what it
was to be out in the world totell people about my business. And
all of those things wasfrightful were scary. I didn't know
how to be seen. I didn't evenknow who I was to be seen. I didn't.
I didn't know what my identitywas. My identity shifted from this
(08:06):
independent human being whowas a worker and loved working to
feeling less valued at the jobshe was at not seeing as value, always
having some form ofconfrontation. This person who didn't
know where her place was inthe world. Because when you're certain
about one thing and you leavethat thing, there's uncertainty.
(08:27):
And in that uncertainty, Ididn't believe I had a voice. I didn't
believe I had value to give. Ididn't know I had value to give.
I didn't know what that was.So I started to hide in the shadows.
And hiding in the shadows washard because the years I had my kids,
2011, 2014, that's what I wasdoing, hiding in the shadow of my
babies. And it was hardbecause I felt like I was just consumed
(08:49):
with little people who did notknow how to speak to me, but only
cried and complained andabsorbed so much from me. It took
so much. And I didn't knowanything else but to give. Because
that's all I know as a mom.Being young, they just constantly
give, give. Right. I've neverseen my mom do something for herself.
She was always giving to herhusband, to us, always giving, always
(09:10):
working hard, just giving,giving, giving. She didn't do anything
for her. So that became mynorm. And it was really hard. It
was part of the story of whatmy invisibility looked like. And
when I was invisible, Icouldn't show up. I couldn't show
up in my business. I couldn'treally show up for clients. I couldn't
(09:31):
really show up online. Ididn't know. We had so many things
that we have now that didn'texist back then. And with that, it
was just a thing where. Whenthese things didn't exist, you didn't
know. You didn't know what waswhat. Right. So being invisible sometimes
(09:52):
is just getting lost in ashadow where no voice can be heard,
where no one sees you, no oneknows that you're even there. You
know, no one understands whereyou're coming from. And there is
something that is happeningfor women as entrepreneurs. They're
invisible. And a lot of youwho are in business that no one knows
(10:16):
about, you're experiencinglife in a certain way that makes
you feel invisible. Youridentity is gone. Your life has shifted.
There's some form of atransition happening. And this transition
has made you like fall off alittle bit, to the point where being
invisible is not intentionalor purposeful, but it's happening
(10:38):
because you're not sure ofyour identity anymore. And in uncertainty
of your identity, you stillhave people who rely on you, depend
on you. So you're just insurvival mode like I was. I was very
much in survival mode. That'swhy when people talk about the young
ages of my kids, those are notmy best memories. Those are the memories
(10:58):
that I wish I. I don't know ifI wish I can go back to and redo,
because I don't want to goback there. I just love where I'm
at today with my babies, withmy kids. But in that moment, I think
isolation was more of a painpoint than a help. And a lot of you
right now who are listening tothis might be hiding in the shadows
for whatever reason. It mightnot be kids and family transition,
(11:21):
but there is some form of anidentity transition happening. And
it's scary. And I want you toknow your invisibility is not your
weakness, but it's yourstrength. It can be a place where
things happen because it'sthat place where when I was invisible,
I took action because I gottired of being invisible. I didn't
(11:41):
want to be there anymore. Iwanted out. Hiding, for me, was all
about being lost. It wasn'tintentional. I did not hide on purpose.
It was unintentional. It was astruggle. And it wasn't about the
avoidance of judgment, but itwas just about not knowing what I
was supposed to do, mypurpose. And that, my friend, is
(12:04):
the most silent, invisiblething we see. When people are not
sure who they are anymore.Their purpose, their identity, they
can become invisibleunintentionally. So in this moment,
after 10 years of my business,I started to shift. Not for visibility,
but I had to shift somethingelse in me. Scarcity. Because in
(12:26):
my mind, if I was living inscarcity, I wouldn't grow, I wouldn't
desire, I wouldn't do more orachieve more. I was always achiever.
Don't get me wrong. I alwaysachieve, achieve, achieve, achieve,
achieve, right? But I wouldn'thave been able to grow the way I
have been growing because Iwould have been still stuck in. There
is not enough. There is notthis, there is not that, that. There
(12:48):
would be a lot of knots in mylife, right? But when I went through
that transition, somethinghappened. I noticed that in business,
in order for me to do well, Ihave to be present and visible. People
have to know I exist in orderfor me to Offer any of my services.
It could be locally,nationally, internationally. I've
(13:10):
worked on all three and Iunderstand that. So in regards to
that, I think 2025 was myyear. I usually have words, mantras
that I repeat that are mywords for the year. And in 2025,
my family and I have thisamazing tradition. We started where
we have a board that. Like apermanent marker board or whatever.
(13:30):
It is a white, not awhiteboard. I feel like it was whiteboard.
But we put up our word for theyear. And my word for the year for
2025 was take up space. Why?Why did I make 2025 my year of take
up space? 2024 was a yearwhere I was in my graphic design
(13:51):
company still. But there wassomething happening where I would
do the work. I remember mylast project, I would do the work,
but nothing about it feltgood. Nothing about it felt like
I was contributing to thepeople I was working with, which
was phenomenal. It was one ofa designer and a planner, actually.
That came back to me afteryears where I remember when I was
(14:12):
transitioning into higherprices, they were like nowhere next
to me. Something happened intheir family, they changed their
model in their business. Andthen we were finally able to work
together. And she brought agreat client to me who was a client
willing to pay for weddingstationery and branding and signing
everything. So we workedtogether. And in that time of working
(14:32):
together, it was great, A lotof like, great synergy. But it didn't
fire me up. It didn't feellike me. That was the first moment
where I think my identity wasstarting to come back. My purpose,
my joy, my love. And Ihonestly believe that came from me
working on my scarcity andabundance. Because in that transition,
(14:54):
I learned a lot about what Iwas capable of. And in those moments
I learned that I was a beingwith purpose that was beyond who
I was. And I remember in 2024when I do a lot of my walking and
would be contemplating if Iwant to say yes to this purpose,
because for me that purposefelt heavy because it wouldn't be
(15:15):
private, it would be public,it wouldn't be behind closed doors,
it would be very much on stagein the middle of people always sharing
and giving and pouring. And todo that, there might be a form of
losing who I am or losing myprivacy. And I just contemplated
a lot of that. And then in theindecisiveness, I wasn't being who
(15:38):
I am then to be. And therewere moments that I was having where
I was being shown what thisThing would be in 2024, I said yes.
I said yes to the assignmentthis physical body from my spiritual
being has been given. And yes,I'm a spiritual being first. And
I have. I live a humanexperience. Therefore, when I said
(15:59):
yes, it was to my spiritualpurpose on this earth in this form.
And in saying yes to that, itchanged everything for me. It allowed
me to become more confident inwho I am, my identity regained, my
purpose, my love, my Joy. Soin 2024, when I was working on that
design project, I knew thiswas no longer aligned with the identity
(16:23):
of who I am and what I was puthere to do. And graphic designs is
a beautiful, never will regretit, a beautiful transition to where
I am today. And it taught mehow to create a lot of the frameworks
in my company that I teach alot of my clients today. The frameworks,
I love them. They got me frommaking $1,000 to $15,000 per job.
(16:46):
They've built my confidencewhere I can do coaching over five
figures and I can build anempire that six and seven figures
in my brand. That's what my,what 16 years of doing design has
done for me. But it wasn't myheart, it wasn't my joy, it wasn't
my love. So what I did in 2024is I transitioned into becoming a
(17:07):
full time coach after gettingmy certification in 2023. And in
2025, when I decided to dothat, I realized one of the things
I need to do for what I lovedoing, helping other people make
money, helping other womenrise in their journey, is to become
visible, to take up space. Sothat's what I made 2025 about. And
(17:27):
of course I started my journeywith a coach, signed her up on the
January 2025 and started toperform, or to create, not perform,
because I do not likeperformance. I do not perform, but
to create my masterclass. Moreprofit, less chaos. And omg, doing
that one day for two hoursfelt like heavy. It was very heavy.
(17:49):
Because remember, when you'reinvisible and you're becoming visible,
it's something new. Anythingnew that we do is never going to
be comfortable. The first timewe do it. It will always be uncomfortable.
So if you have this idea thatit should be comfortable, I'm going
to let you know right nowyou're setting yourself up for failure.
And for me, that's whathappened. I signed up with this coach,
(18:12):
I jumped on in, I did the workand I did that more profitless chaos
three times. And in the yearof 2025, first time I was just like
slideshows all the way. Secondtime, still slideshows, a little
bit videos. Third time, noslideshows. And me, I got better
with time. I became visible. Istarted to take up space. Other than
(18:33):
that, I started to network. Istarted to get out into the world
and find what communities Iwanted to be a part of. And in testing
out communities, I learnedones I wanted to be a part of, ones
I really didn't care too muchfor. And I started to understand
who were my people and wheremy people are. And I started to go
in those worlds, and I startedto give and I started to receive
(18:55):
and I started to becomevisible. Then, as we're progressing
in this visibility, it clicksfor me. Every birthday of mine is
a new year. So that's when Icelebrate my new year. The new year
that society celebrates on isjust a year for me to plan what I
want to do with that year. Butmy birthday in September is my new
year. So like a Rosh Hashanahyear, I am on the beautiful Judaism
(19:17):
calendar in a way when itcomes to my birthday and my new year.
And I was able to decide inthat moment that I will love. I love
being who I'm meant to be. Ilove aligning with the identity and
my spiritual being. And I'mokay with it. And in accepting that,
okay, I've decided to level upfor 2026. So what we've done in 25
(19:43):
will be magnetized for 2026.How will that show up? We're going
to find out on that journey.But what I love about what I do,
when I accepted my assignment,when I said yes to my identity, when
I said yes to taking up morespace, I learned that giving and
pouring into others so theycan see their visibility was important
to me. So that's why the endof this year, in December, the first
(20:06):
week, I actually launchedsomething called Invisible to Visible.
And it is an actual programthat I'm helping so many of my creatives,
my artists, my musicians, mywedding and event pros, my coaches,
my women entrepreneurs, thisopportunity, when they're hiding,
to become visible. And it'sweird because a lot of people hide
(20:29):
unintentionally and theydesire so much in their business.
But I always question, how canyou make that extra 10,000, 20,000
on top of the hundred? Or howcan you make the 500,000 if there's
no one? Or the type of clientsyou want to work with don't know
you exist, or you're notcreating a business that speaks to
(20:50):
that type of client becauseyou're scared of being seen. You're
scared of your success.Because if people start seeing you
and using your services, yourfamily will lose you. But in reality,
they won't lose you. Theynever had you because you were never
fully who you were meant tobe. Every time I played invisible
was small. My daughters werebeing robbed of their possibilities.
(21:14):
Every time I got lost in myidentity and was unsure of who I
am, my husband was beingrobbed of a partner who can love
him in the best way possible.Anytime I didn't know who I was,
the people who loved me werebeing robbed of something because
(21:34):
they couldn't get the best ofme. That is what it is to be invisible.
To be invisible is to beselfish. People consider words selfish
as a negative word. And it canbe for you, it doesn't matter. It's
just a word. For me, it's notnegative. I use it to measure how
I show up in life. When I'mselfish and I'm thinking only about
(21:57):
me, no one around me will getto enjoy me. When I'm only thinking
about me, which is my selfish.Selfish. To think about oneself.
I deprive everyone of whatthis path or this connection is meant
to be. And being invisible wasone of them. My daughters. I have
(22:18):
two beautiful daughters. WhenI'm invisible, they don't know how
to identify me, or they don'tknow how to see me. And they don't
know how to become who they'remeant to be. Because we all, as parents,
condition our kids with who weare. So when I am invisible and I
am not who I'm meant to be,they don't get to see the best versions
(22:41):
of what's possible for them.They look outside for that. But remember,
outside is just a glimpse. IfI'm with them 24 7, I'm their life.
They will osmosis me. Theywill absorb everything about me.
So when I'm invisible, guesswhat? They'll become invisible. And
when I'm visible, they'll findtheir visibility and what that means
(23:01):
to them. No, they will not belike me. And no, they do not need
to be like me. What I do isfor me, what they do is for them.
But when I'm visible in theway I show up for them is the important
factor. When I can love onthem, when I can spend time with
them, when I can laugh withthem, when we can joke around, when
I can be like, I'm not in themood because I'm feeling down and
my energy's low, they canUnderstand, that's acceptable and
(23:24):
that's okay. They have accessto that as well. When I am visible,
I give them the strength andthe power to be who they're meant
to be without no apology forthe world to accept them as is. When
I am visible, I allow them tohave a voice in whatever they choose
to do and be and accept intheir purpose journey. Because I
(23:47):
am the example of theirvisibility. And this is what I'm
choosing, and this is what Ihope the women in my world choose.
As a mom, not a mom, itdoesn't matter. But here's what I
want you to know. The peoplewho surround you every day, who love
you unconditionally whenyou're invisible, they're being robbed
(24:07):
of who you're truly, trulyare. I wanted to share this with
you because as we head into anew year, you're in a point where
you're making a decision, andyour decision has to do with your
visibility. Why I say thatbecause you're still here listening.
And if you're still herelistening, that means there's something
about this recording that'shitting home. And I am tremendously
(24:29):
happy that you're still herewith me as we speak about this topic.
I created the Invisible toVisible program because there's two
parts to it. One, how tobecome visible in your brand, your
business, how to make peopleknow you exist. But two, doing the
deep work, doing the work ofvalue, doing the work of loving on
you, doing the work of beinghonest with yourself and truly understanding
(24:52):
what you're meant for. Trulydiscovering what that is for you.
I don't know what that willlook like. The more you work with
me, the more you work on whoyou are, but we'll discover it together.
And the fun part is I'mdiscovering it with you. I might
be a little bit ahead of thegame, but. But I'm always, always,
always working on myvisibility in different ways. I test
(25:15):
things out. How do I want toshow up in the world? But I don't
get stuck with the one thing.Today I have red hair, tomorrow I
have black hair, tomorrow Ihave white hair. That's a guarantee.
My visibility is not myphysical appearance. My visibility
is my joy from within. Andevery day I get to choose to show
up in the world. Very visible,very vibrant, but not because I'm
(25:36):
performing, because it's who Iam. Because when I accepted who I
am, my visibility becameclear, open, present, intentional,
joyous. And tired of us aswomen going around being invisible
with all the power that wehave. I truly know that. So I decided
to do something because I wantyou to become visible. I want you
(26:00):
to have the opportunity toshine, to shine in a way that is
who you are. It's a realchallenge sometimes to be in the
position of a coach because wealways want our clients to win. But
the question is, what iswinning? And in this program, invisible
to Visible. The. The. Thewinning is just showing up and saying
(26:21):
yes to who you are anddiscovering who you are and going
through that process. I knowthat in this world where there's
so many changes and shifts,it's possible for you because, hello,
I did it. It's possible forme. And even when it feels really
hard, there's an answer foryou, and it's waiting right there
(26:42):
in front of you. You just haveto choose. You just have to decide.
Decisions are the mostpowerful thing you can do in your
visibility journey. It is theone that I took so many times to
become who I am and becomevisible in the world that I serve.
So today's podcast was for allof my amazing human being, amazing
(27:03):
women who were struggling withunintentional invisible situations
or life. Unintentional meansyou don't know you're invisible,
but you can feel it becauseyour identity has been shifted, your
transition ning into somethingand very unclear. It could be after
a divorce. It could be afterthe death of someone you truly loved.
(27:24):
It could be after havingchildren. It could be after going
from being independent todependent. There's so many transitional
stages in our life, and inthat moment, we can feel very invisible.
But there's a moment that'sasking you to choose and make a decision.
And once you do, that's wherethe work and journey begins. And
that's what I'm here for. So Ijust brought this beautiful iconic
(27:46):
CEO podcast to you because inorder for you to become an iconic
CEO, your identity, who youare, your visibility, it is important.
It is what we have in orderfor us to serve on a higher level.
Being invisible, you can stillserve, but not to your excellent
standards. Becoming visibleallows you to be seen, but not seen
(28:09):
in from the outside, but seenwithin. And that's the most important
way to be seen, to be worriedabout what they think about us and
how they see us. The judgmentof others is a waste of energy and
time, but to be seen from theinside and to know who we are, our
purpose and identity iseverything to us. So with that, I
want you to learn more aboutbecoming visible through my Invisible
(28:32):
to Visible program that islaunching in January 2026. This is
a program where I get to workwith you for 12 beautiful months,
helping you say yes,transition into who you're meant
to be and also learn how tomake you visible from within so everyone
who experience you can be fedby you. How everyone who's seen by
(28:57):
you and experience you canenjoy you. How everyone who sees
you can understand truevisibility. Not performance, but
true intentional visibility.It's a program where you and I get
to be together and have agreat time becoming visible, even
in the moments of discomfort.So with that, I thank you guys for
(29:20):
joining me on today's IconicCEO and we'll be coming back and
talking to you about what itis to be visible and have a fear
of being judged. I will seeyou soon.
Thank you for joining ustoday. We loved having you with us.
Remember, each action youtake, no matter how small, adds up
(29:41):
to big results. If today'sepisode fired you up, hit subscribe
for more insights and visitour Resource hub, which is linked
in the show Notes. Thereyou'll find tools to streamline,
organize and grow yourbusiness. Keep moving forward and
we'll be right here to cheeryou on next week.