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October 2, 2024 12 mins

In this conversation, Brian Self interviews Ben Affatato, the North American sales manager for Reer Safety. They discuss the company's history, mission, and innovative safety solutions designed for the automation industry. Ben emphasizes the importance of safety in environments with dangerous equipment and highlights the unique, application-based approach of Reer Safety's products. The conversation also touches on the company's adaptability to industry changes, partnerships with other companies, and the overall experience at the trade show.

Takeaways

  • Reer Safety has a 65-year history in the safety industry.
  • The company focuses on creating a safe working environment.
  • Safety standards like TUV and UL are crucial for compliance.
  • Reer offers application-based safety solutions, not just products.
  • Light curtains are a key product for ensuring safety.
  • Redundancy in safety systems is essential to prevent accidents.
  • Cobot safety is important due to their potential hazards.
  • Research and development is agile and responsive to market needs.
  • Partnerships with other companies enhance product offerings.
  • Trade shows provide valuable opportunities for networking and learning.
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