Rooted In is a customer conference that brings together manufacturers, partners, and resources to learn from each other. The focus is on using technology, including ERP, to improve manufacturing processes and gain a competitive advantage. AI is seen as an additive technology that can help manufacturers predict customer demand, optimize supply chains, and run their businesses more predictably. Rootstock, built on the Salesforce platform, helps small to mid-range manufacturers organize their operations and understand their business better. The conference features partners who specialize in digital transformation and integration with other technologies.
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