According to a 2020 report from the American Psychiatric Association*, 46.6 million Americans (nearly 1 in 5 adults!) live with a mental health condition, depression in particular, and suicide rates are rising. Welcome to Episode 92 of the Indie Business Podcast, where we shine a spotlight on one woman's mental health challenges, and how the intersection of aromatherapy and entrepreneurship help her overcome them.
In this episode, I interview Lauren VanScoy of Essence One in Minneapolis, Minnesota. Lauren turned to aromatherapy after feeling anxious and depressed after the birth of her children. After being diagnosed by a health professional with major depression manifesting as anxiety, Lauren was prescribed traditional medication with a twist. Her doctor suggested she explore complementary alternatives, including essential oils.
Lauren took this idea and ran with it, eventually becoming a certified aromatherapist and making blends to improve her mental health. When her friends started asking her to make blends for them, the old entrepreneurial itch started to get scratched, and Essence One was born. I cannot wait for you to hear more from Lauren and her Essence One story, so sit back, relax, and enjoy my interview with Lauren NOW!
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Episode Show Notes
Here are the topics discussed in this episode, with time stamps to help you find the information that interests you most:
- Lauren's mental health story. (starting at 2:50)
- How Lauren's mental health challenges led to her business. (starting at 8:05)
- A unique take on Lauren's early business purpose and product launches. (starting at 9:30)
- Lauren talks best-selling products and sales venues. (starting at 13:30)
- How wholesale accounts have been helpful to Essence One. (starting at 17:00)
- Lauren shares her trade show stories and insider tips. (starting at 18:30)
- The biggest challenge Lauren faces on her entrepreneurial journey. (starting at 24:00)
- How Lauren's big time-allocation decision affected Essence One. (starting at 29:00)
- Lauren's words of advice for those thinking about making the move from a part-time business to a full-time passion. (starting at 45:00)
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