#001: Why Technology Matters a Lot Less Than You Think

In this episode, I will explain why companies are focusing on the wrong thing when it comes to “digital transformation", why the over-reliance on technology can massively hurt your company, why companies are not and will not become innovative by simply using technology, and finally, why there's very little opportunity to gain a lasting competitive advantage against competitors. 

In this episode #001 we will cover:

 

• Why do companies, especially in Germany are focusing on the wrong thing when it comes to “digital transformation.
• Why the over-reliance on technology can massively hurt your company. I’ll do this by citing various examples from vastly different industries and fields.
• Why companies are not and will not become innovative by using technology and why there's very little opportunity to gain a lasting competitive advantage against competitors,
• The very dangerous assumption of why, despite the increased importance of IT, this does not translate into a lasting competitive advantage,
• What distinguishes proprietary from infrastructural technologies,
• How competitive advantages erode over time, by looking at past technologies,
• What makes IT a simple commodity input and not a strategic advantage to enterprises,
• Why companies need to focus on threats rather than opportunities and should keep IT expenditure in check,
• Why companies should not be first-movers and why there’s no shame in following your competitors when it comes to adopting new IT technologies.

 

Show Notes, Transcription, & Resources Mentioned: gammabeyond.com/en/podcast/001

Podcast Website: www.innovationalcorrectness.com

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