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June 6, 2023 20 mins

On this week's episode of Inside Outside Innovation, we sit down with the amazing Janice Fraser, one of the leaders in the Lean Startup movement and co-author of the new book, Farther, Faster and Far Less Drama. Janice and I talk about the evolution of leadership and how today's world of uncertainty and change requires new behaviors and mindsets to lead teams and companies forward. Let's get started. 

Inside Outside Innovation is a podcast to help new innovators navigate what's next. Each week we'll give you a front row seat into what it takes to learn, grow, and thrive in today's world of accelerating change and uncertainty. Join us as we explore, engage, and experiment with the best and the brightest, innovators, entrepreneurs, and pioneering businesses. It's time to get started.

Interview Transcription with Janice Fraser, Co-author of the new book, Farther, Faster and Far Less Drama

Brian Ardinger: Welcome to another episode of Inside Outside Innovation, I'm your host, Brian Ardinger, and as always, we have another amazing guest. Today we have Janice Fraser. She's co-author of Farther, Faster and Far Less Drama: How to Reduce Stress and Make Extraordinary Progress Wherever You Lead. Welcome Janice.

Janice Fraser: Thank you for having me. I'm so glad to be here. 

Brian Ardinger: This is a super honor for me, quite frankly. Janice, you, and I met over a decade ago and you've been hugely influential in my journey around this whole startup and innovation space. I think you and I met at one of the first Lean startup conferences in San Francisco, and this was when I was spinning up Nmotion startup accelerator and I said, I need somebody with the chops, who understands everything from customer discovery to product development to help our teams through this process and teach me quite frankly how to do some of this stuff. 

So, I brought you into Nebraska a while ago, and since then we've been friends and have learned so much through that process of watching you help teams and help people grow in this space. And, and now you're in a different journey, but how did you get involved in product development and Lean Startup, and then how did your career journey get you to the point where you've written this book? 

Janice Fraser: It's so lovely when I hear people say that I was influential. I'm always the most grateful when I've been helpful. Right? Honestly, that was the best compliment you could have ever offered to me, so thank you. Thank you very much for sharing that. 

My career journey, like so many of us in the innovation space has not been a straight line at all. And really it started my journey into product. And then from product into innovation, it really goes way back.

I accidentally ended up a product manager at Netscape in 1995 when we didn't even call it that for the work that I was doing. And from there I moved into user experience consulting, and I started a company that did that. And then it became Luxer where it was like, helping startup companies kind of get off the ground.

And when I look back over the arc of my career, if you remember the Crossing the Chasm model, like I'm that first person, you know, on the far side of the chasm, sort of like holding my hand out, helping people jump across the chasm. Like my job is to sit at the edge of the newest thing and make it boring.

I had to write a six-word biography at one point for some offsite or retreat or something, and it was knitting at the edge of newness. Whatever the bleeding edge thing is like I'm just sitting there figuring out like, how can we do it in a way that everybody, normal people can practice. 

And like I keep a sticker on my computer that says regular people just to remind us all like. The world is made up

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