Connecting with the Next Generation - Recording from 2024 VR Summit

Show Notes:

How do we stay relevant in a world of Fortnite, TikTok, and YouTube megastars?

In this lively session from the 2024 VR Summit, a cross-generational panel explores how arcades and entertainment venues can stay connected to digital-native audiences, from Gen Z to Alpha. What motivates younger guests? How do they view traditional arcade games, esports, and VR? And how can operators adapt hiring, marketing, and experience design to meet them where they are?

Featuring:

• Gregory Trent – Co-founder, Esports Arcade

• Bryan Severance – Developer, Spy Ninjas HQ

• Philip Steinfatt – Founder, Tower Tag

• Sergio Garcia – Virtuix / Omni Arena

🎯 Topics:

• How to attract and retain younger audiences

• The esports/VR crossover opportunity

• Gamifying staff roles & Gen Z work culture

• Marketing with influencers and YouTube IP

• Why younger guests demand more skill, less luck

• What actually works for Gen Z and Alpha, and what doesn’t

Whether you're programming an arcade floor or hiring your next team, this is the playbook for engaging the next generation of players, creators, and employees.