Insights

Insights

What I have learned in 30 years, you can learn in 30 minutes. Listen in to learn more today!

Episodes

January 31, 2026 21 mins

What if legally paying zero in taxes wasn’t a fantasy—but a strategy? In this episode, Keith breaks down the smartest tips, tools, and tactics high-performers use to shrink their tax bill all the way to the zero tax bracket. From income timing and asset placement to deductions, credits, and advanced planning moves, you’ll learn how the wealthy think about taxes—and how you can start playing the same game.

This is about working smart...

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In this episode of Insights, Keith explores Homo Deus by Yuval Noah Harari through the lens of artificial intelligence, human purpose, and the future of decision-making. As AI systems grow more powerful, what happens to meaning, free will, and human relevance?

Keith unpacks Harari’s core ideas around dataism, algorithms, and the shifting role of humanity in a world increasingly shaped by machines—and translates them into practical i...

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November 30, 2025 41 mins

Keith is joined by Greg Robinson, an attorney with decades of experience across various fields of legal matters. Today, they discuss a number of life altering risks that need to be avoided and methods for doing so. 

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 For nearly 45 years, Southwest Airlines defied gravity — not just in the skies but in business. Herb Kelleher built an airline where culture was the moat and people came first. After his passing, that magic began to fade. In this episode, Keith Dorson unpacks how a founder’s philosophy created decades of success — and what every entrepreneur, leader, and small business owner can learn about building a system and a culture that las...

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November 1, 2025 9 mins

Today Keith shares what he calls his Biblical Alpha Creed, a motto inspired by biblical principles to live by. In the financial world, 'Alpha' typically refers to the additional, typically unexpected, value that is added. The Biblical Alpha Creed is about how to live while increasing in value to yourself and to others. Give it a listen! 

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September 30, 2025 61 mins

Keith Dorson sits down with EA Sharon Lewis to discuss the tax changes that the One Big Beautiful Bill introduces. The One Big Beautiful Bill, or OB3 as Sharon calls it, has beneficial changes for all sorts of individuals and not just the upper class. They break down what benefits might be hiding inside and what you need to do to make sure you take advantage of them. There is so much to cover, this is episode is extra long to make ...

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 In this episode, Keith unpacks Stephen Covey’s timeless 7 Habits of Highly Effective People—but with a fresh perspective rooted in Scripture. You’ll hear how each principle aligns with biblical wisdom, from living proactively to sharpening the saw, and how these habits are not just good advice for success, but enduring truths that have guided believers for centuries. Whether you’re a business leader, parent, or simply seeking pers...

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August 15, 2025 9 mins

 In this episode of Insights, Keith explores the timeless beauty of the Fibonacci sequence—and how investors use it as a powerful tool to navigate the markets. From its origins in nature to its application in identifying support, resistance, and potential trend reversals, you’ll discover how Fibonacci retracement levels reveal patterns hidden in price movements. Whether you’re a seasoned trader or just market-curious, this episode ...

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July 31, 2025 23 mins

 In this episode, Keith shares a powerful process for doing the hard things right now. He shares his creative process that he practices regularly and why you should be doing the same. Learn how to self-motivate, simplify the impossible, and create momentum when it matters most. Tune in and start creating, now. 

We apologize in advance of the audio quality of this particular recording. Though we tried our best to improve the audio, s...

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 In this episode, Keith cuts through the noise and reveals a clear, realistic path to attaining ideal health—one built on simple, sustainable steps you can actually follow. Along the way, we break down the crucial difference between data, information, knowledge, and wisdom—and why understanding that difference is the key to real, lasting change. If you’re ready to stop spinning and start progressing, this one’s for you. 

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June 15, 2025 28 mins

In today's episode, Keith covers the basics on speeding reading and what is holding you back from reaching your literary potential. Most people read well below the max for a number of reasons. Listen for what might be holding you back and what you can do to improve. 

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In today's episode, Keith brings up insights in the form of questions designed for business owners to find ways to increase the value of their business and successfully exit for the right amount at the right time. The episode covers everything from forward looking questions, to growth and scalability, team, and leadership transferability. A worth while listen for any business owner at any state of the business cycle. 

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 In this episode, Keith explores the invisible force behind every success and setback—your thoughts. Are your thoughts building you up or silently holding you back? Discover how thoughts become the architects of your life, how to audit your mental filters like a CEO, and why stillness is the ultimate amplifier. If you're ready to upgrade your mindset, tune in and learn how to plant better mental seeds that create the freedom a...

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 In this episode, Keith explores the powerful role that mindset, beliefs, and values play in shaping a person's success—or struggles. Why do some individuals unlock life's potential while others feel stuck? Join Keith as he uncovers the foundational insights that separate thriving lives from surviving ones, and learn practical ways to cultivate a mindset built for lasting growth and fulfillment. 

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April 15, 2025 19 mins

 In this special episode, Keith sits down with his son, Kalen Dorson, for a heartfelt and thought-provoking conversation. The questions they answer are inspired by famous individuals from history, a council of metaphorical giants. Drawing wisdom from history’s greatest minds, their dialogue weaves together timeless lessons, powerful questions, and generational insight. Tune in for a blend of inspiration, curiosity, and the kind of ...

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March 31, 2025 23 mins

 In this episode, Keith uncovers the hidden value inside your business—your intellectual property. From unique processes to proprietary frameworks, we explore how identifying, organizing, and systematizing your IP can unlock new levels of value, scalability, and impact. You'll learn how to recognize the IP you already have, how to structure it into repeatable systems, and why doing so is a game-changer for growth. Whether you&...

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March 15, 2025 32 mins

 What if success could be broken down into a formula—not with numbers, but with principles? In this episode, Keith introduces a playful yet powerful "mathematical" equation for achieving success, designed to help you rethink the way you approach goals, challenges, and personal growth. Along the way, we dive into deeper thoughts, life questions, and unique perspectives that will shift how you see the world and your potenti...

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February 28, 2025 28 mins

 What do Newton’s Laws, momentum, and entropy have to do with entrepreneurship? In this episode, Keith breaks down the surprising parallels between physics and business, revealing how the same principles that govern the universe can guide you to success. From the power of inertia in building momentum to the inevitability of chaos (and how to control it), we explore complex physics ideas in a simple, practical way—focused on strateg...

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February 15, 2025 19 mins

 In this episode, Keith explores the fascinating and sometimes unpredictable world of artificial intelligence, focusing on the phenomenon of AI hallucinations—when models generate false or misleading information. He breaks down recent advancements, the setbacks caused by these errors, and what they mean for the future of AI reliability. Join us as we navigate the evolving landscape of AI and what’s next on the horizon. 

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January 15, 2025 25 mins

 In this episode, Keith dives into the principles and transformative ideologies that pave the path to success. Whether you're an entrepreneur, professional, or dreamer, these strategies will inspire you to think big, take action, and stay focused on your goals. From mastering discipline to leveraging opportunities,  uncover the habits and mindsets that have turned everyday individuals into self-made millionaires. 

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