Insights into Success

Insights into Success

Insights into Success has been created to give small business owners and entrepreneurs around the world, never before access to successful business people to hear about their "warts and all" journey to success. There is no "sugar coating", we want to hear the truth so our listeners can have realistic expectations and therefore be better prepared to succeed! We specifically want to know, just how close they came to failure and why they think they ultimately succeeded. What do they think our listeners need to do in order to succeed? As part of the series, we also feature the theme "Read to Succeed", a short podcast where we ask those successful business people that are readers, whether they read a book that had a meaningful impact on their journey to success. What was it? What was it about and what were the key "takeaways" for them. It need not be a business book, but a book that made a difference. Not all successful people are readers but many are. Reading is a great way to up-skill yourself and learn from the experiences of others! Insights into Success is brought to you by Making Sense of Marketing where we take a "holistic" approach. In order to help solve our followers marketing problems. We recognize the importance of helping them in other ways, which can ultimately impact on their success with marketing. Insights into Success is one of the many resources we have created to help small business owners all around the world. By learning from those that have already succeeded, we hope to help our follower’s shortcut their own journey to success. At Making Sense of Marketing, the feedback we receive from small business owners, is they perceive that they have a shortage of time as they look to juggle their responsibilities. Everyone can spare 15 minutes - right? If you can't listen to the podcast all at once, no bother, just listen to what you have time for (at least 15 minutes) and come back to hear the rest! You don't want to miss out on all the great content! We want no excuses, just results for our followers! With our Read to Succeed, they will typically be around 5 to 10 minutes.

Episodes

April 15, 2025 73 mins

From humble beginnings to the CEO of one of the largest companies in New Zealand. Jason Paris’s journey underscores the importance of how we view our circumstances and events in our lives can fundamentally alter our outcomes. So much of our future is in our hands, but few realise this!

 

1:17 An introduction to Jason Paris

4:38 Jason’s upbringing

11:47 Jason’s secret to getting promoted quickly

18:42 Adversity creates an advantage

22:59 ...

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In part two of this discussion, our host Paul Dodds discusses critical thinking and why he thinks its in short supply right now and the ramifications. Whether in business or other aspects of your life, he calls upon us all not to be lazy and apply critical thinking.


1:00 Introduction

1:38 Carbon Dioxide and Global Warming

9:06 Only getting information from one source!

17:16 My process with critical thinking

23:03 George Orwell&apos...

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March 18, 2025 60 mins

Whether wanting to achieve as an entrepreneur or just navigate the challenges of life, critical thinking is vital. We are being bombarded with misinformation, yet sadly this misinformation has gained traction due to a lack of critical thinking by the general public.

In this interview James Arthur Ray discusses where he believes that we have gone wrong and lost the skills of critical thinking.

3:18 Introduction to critical thinking

4:0...

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February 26, 2025 9 mins

With most of us under time pressure and wanting to get more out of each day, through personal experience Leslie Shreve has come up with strategies to help. One of the biggest culprits to our efficiency is the management of our email. It sounds simple, but few of us have unlocked or implemented the secrets to success.

In this Read to Succeed episode, Leslie shares books that have inspired her and helped her on her journey to converti...

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With most of us under time pressure and wanting to get more out of each day, through personal experience Leslie Shreve has come up with strategies to help. One of the biggest culprits to our efficiency is the management of our email. It sounds simple, but few of us have unlocked or implemented the secrets to success.

Leslie shares her journey as an entrepreneur from giving up her day job to the creation of her successful business. S...

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January 28, 2025 10 mins

Damion Lupo has experienced the highs and lows of business as a prolific entrepreneur. With maturity he has come to recognise the lessons from his failures. Failure was difficult to handle, but he now realises that he is able to achieve so much more now, thanks to his lessons learnt. 

In this episode Damion shares some of the books  that have inspired him on his journey so far.

For more great content, go to:
https://www...

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December 10, 2024 43 mins

Damion Lupo has experienced the highs and lows of business as a prolific entrepreneur. With maturity he has come to recognise the lessons from his failures. Failure was difficult to handle, but he now realises that he is able to achieve so much more now, thanks to his lessons learnt.

1:22 Introduction
4:58 Does he prefer just to create businesses or is he also happy to grow them too?
9:24 Getting a business partner...

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November 19, 2024 8 mins

Bersabeh Ray was born in worn torn Iran. After suffering immeasurably, her family were smuggled out of the country and eventually made their way to America. The impact of those early years took a toll which has impacted on her whole family to this day.

Her story is one of reaching rock bottom and then finding a way out. Choosing to see the experience as a rich learning experience.

It is how we view our experiences...

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October 30, 2024 53 mins

Bersabeh Ray was born in worn torn Iran. After suffering immeasurably, her family were smuggled out of the country and eventually made their way to America. The impact of those early years took a toll which has impacted on her whole family to this day.

This is a story of reaching rock bottom and then finding a way out. Choosing to see the experience as a rich learning experience.

It is how we view our experiences ...

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October 15, 2024 8 mins

Being an entrepreneur was just a natural fit for Athena Severi. As a person who on finding a problem, wants to solve it and sees no barriers to doing so, she simply fell into being an entrepreneur. With her "go get it" attitude, success was only a matter of time. Speed humps were to be expected, but with her mindset, they have been overcome.

In this "Read to Succeed" episode, Athena shares 3 books that ...

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September 29, 2024 50 mins

Being an entrepreneur was just a natural fit for Athena Severi. As a person who on finding a problem, wants to solve it and sees no barriers to doing so, she simply fell into being an entrepreneur. With her "go get it" attitude, success was only a matter of time. Speed humps were to be expected, but with her mindset, they have been overcome.

Athena lights up the room with her engaging personality and shares her j...

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As a small boy, Jose Berlanga suffered horrific burns (most of them 3rd degree) to almost all of his body. Understandably it has had a significant impact on his life, but not in a negative way like you would think. Jose chose to use this a fuel to make a better life for himself. Jose epitomizes, how your outlook on events is everything. 

Most in his circumstances would live a life of suffering, instead he has lived a life ...

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James Arthur Ray featured in "The Secret". After 20 years of struggle, he was an overnight success, featuring in multiple TV shows including Oprah. From there his business boomed until on one fateful day it all changed when 3 of his clients tragically died. Found guilty of negligence, he then spent 2 years in prison and lost his fortune. Never losing sight of the 3 lost lives, he has looked to rebuild his life.

M...

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Alicia Berberich has become passionate about helping others achieve their goals, especially women. Through her own experiences with a negative voice that she has learnt to overcome, she has been able to live a more vibrant life. She harnessed the power of manifestation to achieve a lifelong dream to live in Paris.

In this "Read to Succeed" interview,  Alicia shares the books that have inspired her on her journey ...

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Alicia Berberich has become passionate about helping others achieve their goals, especially women. Through her own experiences with a negative voice that she has learnt to overcome, she has been able to live a more vibrant life. She harnessed the power of manifestation to achieve a lifelong dream to live in Paris.

In this interview Alicia shares her secrets to overcoming our internal negative voice and provides insights in...

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Serial entrepreneur Joe Rare shares some of the books that have inspired him on his journey and have contributed to his success.

For more great content, go to:
https://www.isintosuccess.com
https://www.instagram.com/insightsintosuccess/
https://www.youtube.com/channel/UCVRkDL7gZSP98vnVyZ5445g
https://www.tiktok.com/@insightsintosuccess

Email us at:
paul.d@isintosuccess.com

Thanks for supporting...

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June 26, 2024 41 mins

Joe Rare was cruising through life. He had created and sold a successful business. Everything seemed to come pretty easy, until his first failure, which wouldn't be his last.

Through failure, Joe came to appreciate its benefits and the keys to turning it to your advantage.

While many people lie prostrate, bemoaning their failures, letting time and opportunity pass by, Joe learnt how to use failure to his adva...

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June 12, 2024 10 mins

Josh Kropkof has had an interesting journey so far, from a magician to campus talk back host to email marketing entrepreneur. Like most entrepreneurs, his journey has been varied with many ups and downs. It is through that journey that many lessons are learnt and growth is achieved.  

In this Read to Succeed episode, Josh shares books that have inspired him on his  journey so far!

For more great content, go to:
https://...

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May 29, 2024 45 mins

Josh Kropkof has had an interesting journey so far, from a magician to campus talk back host to email marketing entrepreneur. Like most entrepreneurs, his journey has been varied with many ups and downs. It is through that journey that many lessons are learnt and growth is achieved. 

With much more to do, Josh shares a candid view of his journey so far and how his mistakes have enabled him to grow!


1:00 Josh&...

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 Anne  Barrowclough is the creator of Wander120, an app to help us "mind wander". The purpose of this  app is to help us  refresh from our stressful lives.

Through dealing with her parents mental health decline, the concept of mind wandering came about. Such has Anne's passion for the project been, she has turned it into an online business with clients all around the world.

Ann's startup journ...

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