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February 18, 2025 57 mins

Selling More Than Just a Price Tag: The Power of Value in Insurance Sales

In this episode of “Insurance, Life, and Everything in Between,” Adam and Chris dive deep into the often overlooked aspect of insurance sales - the intrinsic value beyond just the price tag. Adam shares real-world experiences from his week in the field, explaining why focusing on value can significantly improve policy persistency, client satisfaction, and your bottom line. From discussing the importance of being present for your clients through to claims, to showcasing how services like the funeral concierge can make a tangible difference, Adam illustrates why selling value is crucial. Learn about practical strategies for incorporating value into your sales pitch, understanding the benefits of various policy riders, and how to ensure your clients feel they’ve received more than just insurance. Whether you’re selling final expense, Medicare, or looking to enhance your sales technique, this episode promises insights that could transform your approach and your business.

Don’t miss out on these actionable tips to make your clients—and your wallet—happier.

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