How strategy clarifies communications with Rachel Miller

Rachel Miller of All Things IC joins me for this episode of Internal Comms Talk. An internationally recognized authority on internal communication, she advises professional communicators as a consultant, through training and mentoring. She is also the host of her podcast, Candid Comms.

 As businesses move forward in their goals, communication can become misunderstood and cloudy. Having a communication strategy in place with goals, objectives, and responsibilities is an asset to clearly defining communication. A strategy decreases burnout, keeps the company vision evident, and helps everyone understand their roles. What are other reasons why a company should have a structured communication strategy? What happens to communications without a clear strategy in place? What are the roadblocks to overcome toward building a strategy?

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