Ep73 – Sam Groom is a printmaker and collage artist from the UK. She creates relief prints and sculptural artworks that are bold, colorful and joyful.
Sam has been successful at selling her artwork thus far, but she is trying to figure out the best way to generate more income. Most of her sales come from live events, but she also sells in local stores, through her website and on social platforms. She would like to be selling more online by increasing her presence there to draw a larger audience for her work. Should she raise her prices, focus more on her originals, or something else?
Sam spends a significant amount of time on her originals, which are her passion projects, and would really like to be making more for her time and skill. However, she is a bit risk averse about going bigger, being bolder and increasing her prices significantly.
Listen in as I coach Sam on where she should increase her prices and other strategies she can use to get her art in front of more people.
>> For information on working with Jessica, send your questions/thoughts here: https://theartistmarket.co/contact/
>> For more practical and energetic strategies to create consistent income and life balance, follow me on Instagram @artistmarketco.
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