April 29, 2025 • 34 mins
The path to business growth often lies just beyond the fear of being misunderstood by your audience. What if instead of avoiding that discomfort, you welcomed it as an initiation into your next level of expansion?
• Being afraid of how your mother-in-law, high school friends, or colleagues will interpret your content can create the first hurdle in showing up authentically
• When you're truly aligned with your natural style, clarity and sales flow more easily than when you try to fit yourself into marketing formulas
• For manifestors, structured marketing can kill creativity, while generators thrive with clear frameworks
• Chelsea's new intuitive Business Soul Scans required pushing through fear of judgment from former legal colleagues
• Supporting yourself through misunderstandings requires physical practices like deep breathing and emotional regulation, not just mindset work
• Releasing offerings that no longer feel aligned often triggers fears of being seen as flaky or inconsistent
• Premium marketing and "champagne problems" require a different messaging approach that can feel exclusive but attracts more aligned clients
• The most successful entrepreneurs develop the ability to hold themselves through doubt, comparison, slow seasons, and client issues
• Being misunderstood is inevitable - it's how you respond that determines your long-term success
Join us in the Intuitive Business Community where we have weekly live calls, guest experts, and a library of resources to support you through these challenges. We'll be taking a break for summer but returning with Season 3 soon!
Ready for Support from Meg & Chelsea?
👉🏼 Looking for the Intuitive Business Community? Visit www.joinibctoday.com for all the details. We're here to help you step into bigger visibility. Bolder opportunities and greater impact with three coaching calls a month, hands on feedback, and a powerful network of like minded women.
👉🏼 We can take a deep dive into your client journey or your visibility strategy and show you exactly what's working, what's not, and how to fix it. Ready for clarity and a plan that actually works book your audit today at www.intuitivebusinessbydesign.com/audit
👉🏼 Explore the services offered by our marketing agency Intuitive Marketing Collective and request a free Discovery Call to explore how we can support your business. Go to www.intuitivemarketingcollective.com
👉🏼 Follow the agency on Instagram to continue to conversation beyond the podcast @intuitivemarketingcollective
Want to connect more with the hosts?
Follow Meg on Instagram @megoneill10
Follow Chelsea on Instagram @intuitivebusinessmentor...
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
What if your next level in business is just on the
other side of feeling deeplymisunderstood by your audience
or your community and you justknowing how to support yourself
through it?
Speaker 2 (00:12):
What we have found is that when you're early in
showing up online for business,it can feel like your
mother-in-law, high schoolfriends and colleagues.
Opinions really matter, andthat can be the first hurdle
around being worried about beingmisunderstood really matter,
and that can be the first hurdlearound being worried about
being misunderstood.
But as your visibility growsand even strangers have the
chance to weigh in on whatyou're saying online, how can
(00:32):
you actually welcome this in asan initiation for your expansion
?
We're going to talk about howwe're doing it together on
today's episode.
Speaker 1 (00:40):
Hey there friends.
Speaker 2 (00:41):
Welcome to the Intuitive Marketing Podcast,
where we ditch the bro marketingBS and bring you big sister
vibes instead.
I'm Meg and this is Chelseayour new biz besties.
We met on TikTok in 2023.
Fast forward to now and we haveteamed up here to guide you
through the wild world ofmarketing your business with
heart and soul.
Speaker 1 (01:02):
Are you feeling lost or overwhelmed, maybe unsure of
your next steps, but you have abig vision of where your
coaching, healing, speaking orwriting career could be in the
next five years, 10 years.
Don't worry, we've got yourback.
We'll help you tap into yourintuition, build a brand that
lights you up and leverageproven marketing strategies to
grow towards a six or even sevenfigure business in a way that
(01:25):
won't make you cringe.
Speaker 2 (01:26):
We're actually here to help you bring the magic back
into your marketing.
Because marketing should feelgood, not gross Grab your
favorite drink, get comfy andlet's get started.
Speaker 1 (01:36):
So just a quick note this is going to be our last
episode of season two and wewill be taking a break for the
summer, but something we've bothbeen navigating we see people
navigating in our community.
We get questions online is howto really move through the
feeling of being misunderstood,because we see it really send
people into a freeze state,especially when it comes to
(02:00):
marketing, especially aroundvisibility on social media.
So we were having our likepre-conversation before our
podcast recording and we weretalking about times in our
business when it really reallyflowed or when we were making
the most amount of money orwhatever it might be.
And I was thinking back to thistime where I had the most sales
(02:22):
.
Like I remember writing it on alegal pad because I wanted to
see like I knew I could go intothe check in the back sales.
Like I remember writing it on alegal pad because I wanted to
see like I knew I could go intothe check in the back end.
But I would write it down everytime and I would send pictures
to my brother and being like, ohmy God, I would send him a
picture and be like, oh my God,another one came in, another one
came in and I was so blown awayby that that I fell into this
(02:43):
place of now.
You have to.
You made this amount of money.
You have to look moreprofessional, so you should be
doing it a certain way.
And that's where I really gotcaught up, and I don't want to
be misunderstood.
I want people to know exactlywhat I do.
Yeah, but the manifestor in me-had a really really hard time
with that.
That really killed my creativity.
Speaker 2 (03:04):
So when you were making those sales, that felt
like surprising and exciting andalmost do you feel like you
were following a strategy orjust being really authentic.
Like what were you specificallymarketing and talking in your
marketing about what you sell?
Or were you just beingmanifestor?
Speaker 1 (03:21):
vibes Meg sell or were you just being manifestor
vibes, meg?
I was just being manifestorvibes, like I was being me.
Yeah, and that is that kind ofmarketing was confusing to
people on the outside not peoplewho were buying.
People who were buying knewexactly what they were getting.
So I was selling reiki sessions, I was selling intuitive
readings, I was selling reikimaster teaching Reiki and all
(03:44):
the levels of Reiki.
And I was selling a groupprogram called Listen to your
Soul and it was like the secondlevel of Listen to your Soul,
which was more of like amastermind, sold so quickly and
the people who bought it reallyunderstood.
And I always had this deepknowing and belief that people
who were buying from me werevery, very capable and they were
(04:05):
able to make decisions and Icould just share what it was
going to be like.
I could just share my life andwhat I was offering and they
would get it or they wouldn't.
And then I got caught up morein this oh well, you should be
selling to their pain points.
You should be selling.
You should know where they arein their journey and that's
where your marketing should.
You should know where they arein their journey and that's
where your marketing should.
(04:25):
And when that happened I wasmaybe clearer, like the outside.
People would see and understanda little bit more, but things
slowed down.
It didn't feel good to me, so Ihad this deep, deep, deep fear
of being misunderstood.
So I tried to fit myself into abox and then it really just
killed my creativity.
Speaker 2 (04:46):
Well, that's so interesting and, for anyone
listening who's not superfamiliar, so manifestor from the
perspective of human design.
And so manifestors are meant tobe leaders, like influencers
have just be like informingpeople about where they're going
, people about where they'regoing, and then others wanting,
(05:07):
you know, generators like mebeing like let's, I'll build the
scaffolding of what you needhere.
Let's do it right.
I always think about themanifestors as like the script
writer, the creative around amovie, and then there's me, the
directors and the producers anddifferent types.
And so I've been noticing yougetting back to like.
How has it felt in the?
I've just been observing it forthe past month or so, but I'm
(05:27):
sure you've had easing back intoor unlayering, like it's.
It feels like you're on yourpersonal feed anyway.
Getting back to like, just whatlights you up and topics that
are exciting.
I loved the real today of youand KK going thrifting, but also
wove in your business a littlebit Right, and so how is?
It feeling and what do you seecoming from it?
Speaker 1 (05:50):
It feels so good.
It feels and like my engagementis up so much, which is really
really exciting, because when Ipost just about Instagram tips
or marketing tips, there's noengagement.
There will be people that willbuy, but it's not like that
exciting.
Like I don't open my app andhave a ton of messages and stuff
(06:12):
.
Now where I'm back to to thatlike really conversing with my
community because I have alwayslooked at social media as like a
true community I never lookedat it like I just wanted to talk
to people who were going to buyfrom me.
Like that just doesn't feelgood to me, it doesn't feel
exciting and also like in that Ihave there have been a few days
of like people are going to belike what are you doing?
Like why are you talking aboutthis?
I will be misunderstood and Iam.
(06:34):
You know, 2025 Meg is way morecomfortable than that, than 2021
Meg.
I did not know how to holdmyself.
Like I was the type of personthat was up at two in the
morning being like oh, I saidthis.
Speaker 2 (06:47):
Maybe they misunderstood me.
Speaker 1 (06:48):
Maybe I should send them a text message tomorrow.
And now I just am able toreally hold myself through it.
Speaker 2 (06:54):
Yeah, that's interesting.
And so as you look into thesummer and like how you want to
be showing up on social mediaeverything's testing and
marketing, so it's landing inyour body You're feeling really
clear and embodied in some ofthese shifts that you're making
to reclaim how you like showingup online.
What does it look like for youstepping into the summer?
(07:16):
Do you just want to stayconsistent with what feels good
and see where the conversationsgo?
Speaker 1 (07:21):
Yeah, and I think that when I think I can stay
consistent, when it's fun for meand what I've been allowing
myself is just I actually justlike creating content, Like I
really like creating content.
So if I feel like I'm in a box,I have a much harder time
creating content.
So if I feel like I only shouldbe posting about what I do for
(07:43):
work, that is just feel so dryto me, Like it just feels so
boring and dry, and I can gothrough seasons of that.
But I am not in a season ofthat right now.
I'm in a season of I reallylike learning how to edit and
learning how to vlog and doingthings.
So I know that just this leadsinto what I want to ask you too.
But I know that people feel myenergy and if I'm excited about
(08:05):
something, it's going to be feltthrough social media.
So you know, just like you gotthis new download of what
something that you wanted tooffer you could actually like
really feel your excitement init.
But how did that?
Feel out the business scansinto the world.
Speaker 2 (08:20):
Yeah, yeah, I decided it was definitely an intuitive
ping.
It was something that I was alittle bit nervous to put out.
So I have my first offer that'sup on the website it lives now
it's on my pen site.
It's called the Business SoulScans and it is a completely
intuitive, not strategic reading, and it's something that I've
(08:41):
developed blending.
I've invested in working withseveral different intuitive
mentors, like you have over theyears, and something that I'd
always been curious about waslooking through the lens when I
was being taught as a student.
How could this help someonewho's a business owner, because
that's who my audience is Like?
If I was ever going to holdmyself out doing this, how could
(09:02):
it help?
Is ever gonna hold myself outdoing this?
How could it help?
And so one of the methods thatI know you and I both are
familiar with is called a rosereading, where the reader, so
the intuitive, is putting up intheir imagination, let's call it
, and going into trance andputting up a reading screen.
And then the way that I wastaught was to look at pulling up
a rose and that there's detailsand meaning behind the amount
(09:26):
of petals, the density of petals, the strength of the rose hip,
the leaves, the stem, how manythorns?
And they were given specificmeaning by one of the mentors I
worked with, named Barbara, andI started, I did a couple little
like practice sessions, maybesix months ago, with a couple
members of the intuitivebusiness community who I knew
would just give me feedback ofwhat if I did this, so that,
(09:48):
instead of pulling up yourenergy, meg's energy, what if I
was asking to call forward therose that represented your
business and your brand?
And then so I started toyingwith, well, what would the
meanings be?
And even as I'm doing some ofthese readings, it's like, oh,
okay, I'm seeing a pattern.
There's often a channel oflight that comes down in
different colors that flickerthrough it, and so I'm seeing
(10:11):
these, just doing several ofthem in a row.
And so when I decided to putthese out two weeks ago, I was
like, okay, I just need to putup a calendar where people can
pay and book and just do it andcall it business soul scan and
there's a little blurb.
And I put out five spots at abeta pricing and immediately was
(10:32):
like what if no one buys, eventhough I'm holding myself
through the excitement of what Iknow this could do for people
immediately.
What if no one buys?
And then shifted into oh, buteverybody who does buy, I'm
going to love doing this for andwhere it comes in for being
misunderstood, and I think a lotof people can relate to this is
like how many certifications doI have to invest in before I
(10:52):
can feel confident?
To effing do this.
Speaker 1 (10:55):
Right, because, like with intuitive work too, like
you honestly don't even need acertification.
I think it's, you know, I thinkwe get so caught up in that,
but it's like and it's very thatit's a high level of feeling
misunderstood.
So it's really timely to betalking about that.
Speaker 2 (11:14):
And then just seeing, seeing some of the people who
are interacting on my postsespecially.
I did post about this onLinkedIn as well and I have a
couple like former lawyercolleague friends who are like
liking some of these posts.
I'm like what do they think?
Do they think they've gone offthe deep end?
But especially when it's anoffer and a type of work where
then I'm implementing it, likedoing the readings, really
(11:36):
quickly.
I've done three of them so farthis week and each of them was
just so validating, like fromthe actual feedback of oh my
gosh, you just described theexact rose that my mother and I
it's her favorite flower and wegive to the back and forth to
each other, like you would haveno way of knowing that, or just
like the glimmers of evidence,if you will, when you're in
(11:58):
intuitive work to be like oh,okay, that landed.
That makes sense.
I couldn't have known that.
That's interesting, would haveworked to be like oh okay, that
landed, that makes sense, Icouldn't have known that.
That's interesting, especiallywhen you're doing like a live
reading and you have a littlebit of time to debrief after.
And there's even one person whobooked one that I'm like.
I'm a little bit nervous to dothis.
She doesn't strike me assomeone who would be seeking out
(12:18):
intuitive guidance, and sothere's part of me.
That's okay.
Am I going to do a good enoughjob, Like you were saying?
Speaker 1 (12:25):
And what if you just leaned into?
I know that I'm going to showup and just give her exactly
what she needs.
Speaker 2 (12:33):
Exactly what she needs I think that's what's been
really coming through for me,and doing the first three were
with people who I know really,really well.
The biggest fear I had honestlyaround like setting a session
and selling a session that'sgoing to involve intuitive
reading, is that I didn't have adeep enough trust that I could
do it on demand.
(12:54):
I don't know if you everstruggled with that, with doing
Reiki.
Well, what if I'm not tapped inand tuned in and turned on?
And what I've personallylearned is I just need to hold
myself in certain ways in theday and doesn't have to be all
day.
I don't have to be highfrequency all day, but like I
need 10 minutes beforehand andenergy hygiene to show up as
that channel and so, yeah, I aminterested to see.
(13:44):
I haven't seen my parents sinceI've posted about this.
Like, are they going to askabout?
It's like a separate entity isvery vulnerable to be.
Like what do you want me toknow as the vessel?
Like, what do you want me toknow?
Yeah and so it's been reallypowerful to do them and making
sure that that I'm explaining itlike, as I do it more, I want
to market it like do these more.
(14:05):
But then there's also the partof me that's like in between,
where you're at, of just wantingto be an influencer kind of
that like vibe and me, the lineone, three and me, and just you
know the neurodivergent me to belike, but I want people to know
what they're signing up for,and so figuring out how to speak
about them feels exciting to meright now.
Like do I want to do somebehind the scenes?
Speaker 1 (14:25):
Yeah, I have some ideas.
Speaker 2 (14:26):
Even a couple people have sent me like boxer or
telegram messages, even thoughthey filled out a testimonial
form.
Also, just hey, can I justshare what that meant to me?
And yeah, asking permission tosay can I use a clip of that?
That really spoke to me.
But yeah, even though it's justanother type of session, is it
really that different from mehaving honed my craft as a
(14:47):
strategist versus having honedmy craft as an intuitive?
No, they're both skill sets.
But to me, I've always leanedso heavily on the strategy, on
being able to walk peoplethrough and guide people through
what makes logical sense whilehonoring them.
Speaker 1 (15:03):
But this just feels like a little bit on my edges,
for sure I mean, and I love thatwe have the opposite edges,
because I'm just like hey, thisis it.
If you want it, then I trustthat you're gonna buy it when
you're ready and like if you do,I'll answer any questions and I
think that I knew beingmisunderstood was such a scary
(15:24):
thing for me.
So I think in our people, inour community, the people that
are attracted to us, have thattoo.
A lot of us are type A orformer high achievers, people
who really want to be seen fortheir genius and understood, and
I see that in a lot of peoplethat I work with around social
media and their desire to makesure that everything is buttoned
(15:48):
up to a T that no one canmisunderstand them.
We work with a lot of peopleand I have, over my career,
psychologists, psychiatrists,doctors, people who are very
used to giving you know formerlawyers who are very used to
giving you know former lawyerswho are very used to giving.
Speaker 2 (16:01):
Here's my advice and you will follow it.
Speaker 1 (16:08):
Right, I've given all of the information because,
like they don't want any lineleft unsaid, because, somebody
could say but you didn't saythis to me and that's just not
how social media works.
Like you cannot fit a thesislevel you know fitting into a
150 character, whatever it mightbe, so you have to get
comfortable answering questionsor being able to say I didn't
get to further elaborate on thispart and the really the only
(16:31):
way to do that is to practice it.
Yeah, it's true, get those postsout there.
I put myself through the fireof being misunderstood when I
developed by invisibility withmy friend Rebecca.
I knew this was not to get rich.
This was not something.
We wanted to help other peoplemake a community.
(16:52):
And I knew that I would bemisunderstood, that people would
see that and say why in God'sname is she saying this?
Because it has nothing to dowith like to the outside person.
I am married to my husband Likewhy would you ever put yourself
out there to say that?
And part of the challenge to mewas like how can I get really
(17:13):
visible in this, bemisunderstood and hold yourself
through it Like I knew mynervous system was going to be
so activated like the first time, like I and it was.
And it was activated many, manytimes and I would literally I
mean you guys aren't seeing thevideo, but I'll say I of this
but I would wake up in the nightlike worried about being
misunderstood, like uh, yeahfeeling it in my body and I
(17:36):
would put one hand on my chestand one on my belly and I would
breathe super deep and be liketell my body like you are safe,
you're safe to be seen.
So when we talk about this, likeyou could read things on social
media about being misunderstoodor like just put the post out
there.
But there is an actual, truefeeling of unsafety that can
(17:56):
come up and have to navigatethat and figure out like I can't
say any magic words that'sgoing to say to you like you're
going to be misunderstood andyou'll be okay, like I know you
will.
I know most likely like nothingbad is going to come from being
misunderstood.
Somebody might fight with you,somebody might argue with you,
you might lose jobs, like.
There are situations where thathappens.
I left my position at thematernal wellness space that I
(18:20):
was in because I was postingmore in an influencer style on
my own page and the person thatI was working with did not like
that and I was misunderstood andthat's that can impact your
life.
Yeah, so you have to figure outwhere you feel, where you can
push that edge and where you canhold yourself through it.
(18:43):
So a more recent one that I wentthrough was I knew that it was
time to end the board meeting.
My free networking call Fromthe outside.
Everyone was like why?
Speaker 2 (18:54):
Loving it and signing up.
Loving it.
Speaker 1 (18:56):
I always had at least like 15 people or more there.
Every single week I had anewsletter of over 300 people
signed up or something, but Iknew it was time to change.
I knew that like I just wasn'tin that space anymore and that
often happens to me, and yearsago I would kind of push through
that for even longer than I didbecause of that being
misunderstood, people thinkingI'm flaky or whatever.
Speaker 2 (19:18):
Oh yeah.
Speaker 1 (19:19):
And in this time I was just like, yeah, people are
going to misunderstand andthat's OK, Like I think it also
comes with being in your 40s,having ages and preteens like
they misunderstand me all thetime.
Speaker 2 (19:30):
And I have to just be like thick skin, exactly.
Speaker 1 (19:33):
Like your skin does get thicker over time and you
just don't have the energy tocare as much anymore.
So I did have to, like, holdmyself through that, have
conversations with you, haveconversations with other people
saying this I just know this tobe true and I have to listen to
that and people mightmisunderstand.
And what can I do?
Then?
I can have a conversation withthem, I can create connection
(19:54):
around it and say this is whatI'm feeling.
Maybe I can even be an examplefor people.
Maybe it could be somethingthat allows somebody else to say
I'm okay with beingmisunderstood and I'm going to
stop whatever it is that I'mdoing.
Speaker 2 (20:08):
That doesn't feel aligned.
Yeah, releasing things can bereally hard, especially if
you've really taken a stand forit or marketed it, and then to
say, okay, that chapter is done,you need to know why it's done,
but everybody else doesn't needto know why, and that's the
hard part, I think.
Speaker 1 (20:22):
Right, right, like over explaining.
I think we do a lot of I justfeel, ok, like I'm going to stop
this.
Now let me explain to and it'slike you don't necessarily have
to Like, just if you feel likeyou're going to be misunderstood
and you go to that overexplaining place I think it is
tuning into is this coming froma place of fear or actual
alignment?
And that's something that youhave to hone over time as a
(20:44):
business owner to say I knowwhere this decision is coming
from well, and even I thinksometimes we can feel like a
nuance change.
Speaker 2 (20:53):
So the board meeting was ending and clearly
communicate.
You did a graceful job of likeclearly communicating it.
There's so much in businessthat we can feel like it's a
huge deal.
Speaker 1 (21:04):
Like oh, I've got this download.
Speaker 2 (21:06):
One of the things for me right now is that I'm being
really activated in a positiveway by a training, a LinkedIn
training, and she's just posingsome ways to push your edge
around messaging your offers,messaging your content, more to
what she calls champagneproblems, and this is really if
(21:27):
you are a business provider whohas a higher ticket offering.
You know our marketing agencyoffers.
They are not the cheapest,they're not the most expensive
for the type of work there, butthere's a general range that is
higher ticket than some people.
Some newer businesses may nothave that investment to put out
and I have, I would say I'vetypically in my career helped
(21:49):
very new businesses and I thinkthis stems from when I was a
lawyer.
I was a startup lawyer and so Iwas brainstorming with clients
how they were going to set uptheir LLC and were they going to
hire an employee and did theyneed to protect their
intellectual property All theselike early micro decisions that
can really steer how a businessdoes.
And I think I've justinherently transitioned that
(22:09):
into the type of or stage ofbusinesses that I work with in
any of the strategy work that Ido.
But I think I've gotten to aplace where I can look back and
be like okay, not that we haveto justify our value, but I have
a doctorate degree.
I've been a coach for 15 yearsnow.
I've been running onlinebusinesses.
I've worked with hundreds ofclients.
(22:32):
At this point and I look at someof my peers, colleagues, who
are charging much higher pricesfor work Right, higher prices
for work, right and so it's justbeen really interesting as a
reflection point for me of themisunderstanding part is I don't
want people who are new inbusiness to feel left out or
like they can't come to me.
Like we have our intuitivebusiness community that makes
(22:52):
gives very high access to youand I at a very reasonable price
point.
I have so many free resources,so many classes I can send to
people if they have a questionwithout charging.
Like I don't want to feelexclusive, but I do feel this
calling to shift to be a littlebit more premium, and so I'm
exploring in my own messagingwhat does that feel like?
(23:15):
I think it feels like sharingmore about my legal career and
how I transitioned from thatinto strategy, because I,
because of trauma aroundeverything that happened with
that blowing up, I feel like Icompartmentalized it and in some
ways, it makes me feel like Iwas a baby starting over when I
started getting into strategyinstead of law, and so it
(23:37):
there's some there's definitelysome personal misunderstanding
for me that I'm having to belike oh, that makes sense why I
was speaking in that way,because that's what felt safe
and that's how I could packagewhat I was doing in a way that
felt accessible to me to sell.
And now, as I'm maturing as aperson and as a business owner
and on my healing journey, and Ican see that bridge and that
(23:57):
there's a way to communicate itdifferently and I think, even
just saying it out loud now,it's just a nuance.
Right, it's still the samethings we're selling, but it's
just how to lead people to itand who?
you're calling in and it'salmost the flip side of you,
because for me, when I'm clearon the strategy and what ball
I'm trying to put into what holefor content, it's so much
(24:19):
easier for me, whereas for youit's what lights you up and for
me, for you it's what lights youup and for me I'm like, oh
great, I get to check that offand it feels like an effective
communication of what I do,perfect, moving on, which is
just so fun.
But I think that for me I getnervous that people who are
newer business owners will feellike I'm abandoning them,
misunderstanding fear for me.
Speaker 1 (24:43):
I think that it's interesting because I'll give
you an example for myself, likewhen I was a new coach, like I
invested right away in a threeor four thousand dollar program.
Then the next year I investedin like a nine thousand dollar
mastermind, and I had not been acoach.
What I have always tried toremember is that the people in
my community are really capable.
(25:05):
If they have questions, they'regoing to answer.
Speaker 2 (25:06):
They're informed buyers, really informed buyers.
Speaker 1 (25:09):
They're not going to spend money if they don't feel
like they should Like they'regoing to take, they're going to
do their due diligence and Ithink that's where we're getting
to in, like in the nuance ofbecause we I think you can
attract new coaches or peopleearly in their business, the
same way that you can attractpeople further along.
(25:32):
Yeah, I think what you do endup attracting when you like let
go of that fear of beingmisunderstood around like your
offers and stuff is that morelike handholding?
That needs to be done.
I think and I wasn't I had ahard time being in a position of
attracting people who needed alot of handholding.
Yeah, I have three kids thatneed a ton of handholding.
(25:53):
I mean people who are showingup and they're like this is
scary to get to invest in havingmy speaker sheet done and my
website and to say that I'mputting it, I'm putting my like
stake in the sand of I'm goingto do this, but I'm ready for
that challenge.
Speaker 2 (26:11):
Yeah, yep, they're already leading themselves and
walking down the path andfinding the right person and I
think that is what feelsexciting to me is like the
differentiating factors.
If we're now in the mix of, of,if someone is looking at three
marketing agencies and they havea bone in their body that they
care about, feeling seen, heard,guided, intuitively they would
(26:31):
pick us right.
That's the type of person wewant to attract in, and so
that's feeling like a fun nuance, but it is something that I'm
having to hold myself through tobe like okay, I'm putting
slightly different content outon LinkedIn because of this
challenge and okay, how doesthat feel and who's commenting
on it and what does thatactivate for me and that process
(26:52):
?
I think part of the wholereason we've been saying that
saving this as the last episodefor this season is.
It's like the culmination ofgrowth is learning how to
support yourself all thebusiness through hard times of
figuring out your messaging andjust so many of the let's call
it symptoms that we see thepeople pleasing not showing up
on social media, the avoidingposting something that could be
(27:15):
triggering, and so insteadyou're watering yourself down,
not claiming your credibility orexpertise, like, like, not
talking about the trainings, theeducation, like.
If that's important for yourbuyer, why aren't you sharing it
?
So I think a lot of this hasbeen.
I like to think of it as aninitiation into the next level,
as though it's like a video gameand we're going to level three.
(27:37):
There's, yes, strategy andpricing your offers right and
client journey and marketingfunnels are helpful and all of
those things.
But if you cannot hold yourselfthrough hard times, then I just
think back to when I was alawyer.
I would set up like a couplehundred new llcs a year and then
the next year, when we had togo back and do the annual report
(27:59):
.
The first year it surprised me.
After that it did not that likehalf of them would be oh yeah,
I shut down, it didn't get offthe ground.
And then some we would just beghosted by and, like any form of
business, whether it be online,which has lower overhead, or
setting up a bar, right, there'sattrition and so much of being
(28:21):
an entrepreneur that's going tobe here for even us podcasting.
We're going to start seasonthree soon, right?
Like anything that you're doing, if you can hold yourself
through the questions, the doubt, the comparisonitis, the slow
season, the busy season, theclient having an issue, someone
misunderstanding you online,that's like a badge of honor to
(28:42):
the next level.
Speaker 1 (28:43):
Exactly and it's inevitable and try to embrace
them.
Like the first time I ever hadsomebody ask for money back when
they signed up for a program, Iwas like, okay, this is it.
This is when you decide likehow are you going to handle this
?
Because you want to curl up anddie and close everything down
(29:04):
and take all your money out ofyour bank account and be done,
yeah.
But if you have to decide likeshe is in her power and realize
this is not the space for her,and that's great and how can you
let it toughen your skin forthe next?
Speaker 2 (29:17):
time.
Yeah, yeah, yeah, and we wereending on this kind of
thought-provoking, hopefullyconversation-starting, topic
because A you can always comechat with us in the DMs, either
on our personal Instagrams orover at Intuitive Marketing
Collective.
Hopefully you'll be excited forseason three when that gets
(29:37):
started back up again, but alsobetween now and then and every
week we are showing up in theintuitive business community.
Speaker 1 (29:43):
Yeah, and we have these conversations.
Speaker 2 (29:45):
Yeah, just a conversational invitation that
if through, if you're listeningto this kind of live, if through
the summer, you know you needto have conversations like this
in safe spaces.
We both run between the two ofus.
We run three group coachingcalls every single month and we
also bring in a guest.
In May we're bringing in aLinkedIn expert.
This month I did an AI training.
(30:07):
The people who showed up werejust jaw-dropped about how they
could revamp their website pagesand copy using AI and being
really authentic.
So there's always somethinghappening.
Pretty much every week there'ssomething live happening and
just a library of so manydifferent resources in there.
So if you're craving community,if you're wanting to stay
(30:28):
accountable through the summer,if you've got the kids coming
home and you're not sure howyou're going to just stay
committed to the vision, wewould invite you to come explore
the intuitive businesscommunity.
Speaker 1 (30:38):
We would love to see you in there because these
conversations are so importantwe actually just had a member
talking similarly aboutsomething like this in the
community this week and had abunch of people chime in and
it's really nice to know that,like other people are going
through it too and to form yourcommunity of people that do
understand you and can say whenthose misunderstandings happen
(31:00):
and either in a post or whatever, you have a place to come and
land that's beyond, like yourpartner or just friends, like
people who are also doingbusiness as well, to really
support you there.
Speaker 2 (31:10):
Yeah, I think some of the words that come to mind
just recently about the kind ofthe values that I'm seeing
happening within the communityis just normalizing, like
normalizing the ups and thedowns.
I feel like members in thegroup, and including us, are
very transparent and very likeleading with transparency on the
good, the bad and also justself-leadership.
(31:31):
I'm seeing such greatself-leadership the quality of
the questions people arebringing into the community and
to calls, and self-leadershipeven in showing up to interact
with others, give feedback toone another, like they don't
have to wait for Meg or Chelsea,they can just jump in and give
their expertise, their feedback,their experience to one another
.
It's been really, really greatto see.
(31:52):
It's been awesome.
Yeah, so this is it.
We're wrapping up season two.
If you have some episodes thatyou did not go through yet, feel
free to go binge, feel free toreach out to us on social media,
and if there's any topics youwould like us to cover in season
three, to go a little bitdeeper on, then let us know in
the comments.
Make sure to rate and review sothat more people can find it as
(32:15):
we step into season three.
Speaker 1 (32:18):
Yeah, and send us to your biz bestie, somebody that
you know, who has also maybestruggled with being
misunderstood, and we hope thatthis is just the balm that they
need to say OK, I can get backat it, because what I have is
really important for the world.
Speaker 2 (32:32):
Yeah, and I'll just.
I'll do our little normal closeout.
So we hope that this episode ofthe Intuitive Marketing Podcast
is an inspiration to help youbring the magic back into your
own marketing.
Our goal is for this podcast tobe a compass in the chaos we
know you get bombarded withinformation options and
conflicting ideas out there onthe internet streets and we hope
(32:54):
that you enjoy all of seasontwo and we'll be excited and
ready for season three when itdrops later this summer.
Can't wait.
See you soon.
What if your next level in business is just on the
other side of feeling deeplymisunderstood by your audience
or your community and you justknowing how to support yourself
through it?
Speaker 2 (00:12):
What we have found is that when you're early in
showing up online for business,it can feel like your
mother-in-law, high schoolfriends and colleagues.
Opinions really matter, andthat can be the first hurdle
around being worried about beingmisunderstood really matter,
and that can be the first hurdlearound being worried about
being misunderstood.
But as your visibility growsand even strangers have the
chance to weigh in on whatyou're saying online, how can
(00:32):
you actually welcome this in asan initiation for your expansion
?
We're going to talk about howwe're doing it together on
today's episode.
Speaker 1 (00:40):
Hey there friends.
Speaker 2 (00:41):
Welcome to the Intuitive Marketing Podcast,
where we ditch the bro marketingBS and bring you big sister
vibes instead.
I'm Meg and this is Chelseayour new biz besties.
We met on TikTok in 2023.
Fast forward to now and we haveteamed up here to guide you
through the wild world ofmarketing your business with
heart and soul.
Speaker 1 (01:02):
Are you feeling lost or overwhelmed, maybe unsure of
your next steps, but you have abig vision of where your
coaching, healing, speaking orwriting career could be in the
next five years, 10 years.
Don't worry, we've got yourback.
We'll help you tap into yourintuition, build a brand that
lights you up and leverageproven marketing strategies to
grow towards a six or even sevenfigure business in a way that
(01:25):
won't make you cringe.
Speaker 2 (01:26):
We're actually here to help you bring the magic back
into your marketing.
Because marketing should feelgood, not gross Grab your
favorite drink, get comfy andlet's get started.
Speaker 1 (01:36):
So just a quick note this is going to be our last
episode of season two and wewill be taking a break for the
summer, but something we've bothbeen navigating we see people
navigating in our community.
We get questions online is howto really move through the
feeling of being misunderstood,because we see it really send
people into a freeze state,especially when it comes to
(02:00):
marketing, especially aroundvisibility on social media.
So we were having our likepre-conversation before our
podcast recording and we weretalking about times in our
business when it really reallyflowed or when we were making
the most amount of money orwhatever it might be.
And I was thinking back to thistime where I had the most sales
(02:22):
.
Like I remember writing it on alegal pad because I wanted to
see like I knew I could go intothe check in the back sales.
Like I remember writing it on alegal pad because I wanted to
see like I knew I could go intothe check in the back end.
But I would write it down everytime and I would send pictures
to my brother and being like, ohmy God, I would send him a
picture and be like, oh my God,another one came in, another one
came in and I was so blown awayby that that I fell into this
(02:43):
place of now.
You have to.
You made this amount of money.
You have to look moreprofessional, so you should be
doing it a certain way.
And that's where I really gotcaught up, and I don't want to
be misunderstood.
I want people to know exactlywhat I do.
Yeah, but the manifestor in me-had a really really hard time
with that.
That really killed my creativity.
Speaker 2 (03:04):
So when you were making those sales, that felt
like surprising and exciting andalmost do you feel like you
were following a strategy orjust being really authentic.
Like what were you specificallymarketing and talking in your
marketing about what you sell?
Or were you just beingmanifestor?
Speaker 1 (03:21):
vibes Meg sell or were you just being manifestor
vibes, meg?
I was just being manifestorvibes, like I was being me.
Yeah, and that is that kind ofmarketing was confusing to
people on the outside not peoplewho were buying.
People who were buying knewexactly what they were getting.
So I was selling reiki sessions, I was selling intuitive
readings, I was selling reikimaster teaching Reiki and all
(03:44):
the levels of Reiki.
And I was selling a groupprogram called Listen to your
Soul and it was like the secondlevel of Listen to your Soul,
which was more of like amastermind, sold so quickly and
the people who bought it reallyunderstood.
And I always had this deepknowing and belief that people
who were buying from me werevery, very capable and they were
(04:05):
able to make decisions and Icould just share what it was
going to be like.
I could just share my life andwhat I was offering and they
would get it or they wouldn't.
And then I got caught up morein this oh well, you should be
selling to their pain points.
You should be selling.
You should know where they arein their journey and that's
where your marketing should.
You should know where they arein their journey and that's
where your marketing should.
(04:25):
And when that happened I wasmaybe clearer, like the outside.
People would see and understanda little bit more, but things
slowed down.
It didn't feel good to me, so Ihad this deep, deep, deep fear
of being misunderstood.
So I tried to fit myself into abox and then it really just
killed my creativity.
Speaker 2 (04:46):
Well, that's so interesting and, for anyone
listening who's not superfamiliar, so manifestor from the
perspective of human design.
And so manifestors are meant tobe leaders, like influencers
have just be like informingpeople about where they're going
, people about where they'regoing, and then others wanting,
(05:07):
you know, generators like mebeing like let's, I'll build the
scaffolding of what you needhere.
Let's do it right.
I always think about themanifestors as like the script
writer, the creative around amovie, and then there's me, the
directors and the producers anddifferent types.
And so I've been noticing yougetting back to like.
How has it felt in the?
I've just been observing it forthe past month or so, but I'm
(05:27):
sure you've had easing back intoor unlayering, like it's.
It feels like you're on yourpersonal feed anyway.
Getting back to like, just whatlights you up and topics that
are exciting.
I loved the real today of youand KK going thrifting, but also
wove in your business a littlebit Right, and so how is?
It feeling and what do you seecoming from it?
Speaker 1 (05:50):
It feels so good.
It feels and like my engagementis up so much, which is really
really exciting, because when Ipost just about Instagram tips
or marketing tips, there's noengagement.
There will be people that willbuy, but it's not like that
exciting.
Like I don't open my app andhave a ton of messages and stuff
(06:12):
.
Now where I'm back to to thatlike really conversing with my
community because I have alwayslooked at social media as like a
true community I never lookedat it like I just wanted to talk
to people who were going to buyfrom me.
Like that just doesn't feelgood to me, it doesn't feel
exciting and also like in that Ihave there have been a few days
of like people are going to belike what are you doing?
Like why are you talking aboutthis?
I will be misunderstood and Iam.
(06:34):
You know, 2025 Meg is way morecomfortable than that, than 2021
Meg.
I did not know how to holdmyself.
Like I was the type of personthat was up at two in the
morning being like oh, I saidthis.
Speaker 2 (06:47):
Maybe they misunderstood me.
Speaker 1 (06:48):
Maybe I should send them a text message tomorrow.
And now I just am able toreally hold myself through it.
Speaker 2 (06:54):
Yeah, that's interesting.
And so as you look into thesummer and like how you want to
be showing up on social mediaeverything's testing and
marketing, so it's landing inyour body You're feeling really
clear and embodied in some ofthese shifts that you're making
to reclaim how you like showingup online.
What does it look like for youstepping into the summer?
(07:16):
Do you just want to stayconsistent with what feels good
and see where the conversationsgo?
Speaker 1 (07:21):
Yeah, and I think that when I think I can stay
consistent, when it's fun for meand what I've been allowing
myself is just I actually justlike creating content, Like I
really like creating content.
So if I feel like I'm in a box,I have a much harder time
creating content.
So if I feel like I only shouldbe posting about what I do for
(07:43):
work, that is just feel so dryto me, Like it just feels so
boring and dry, and I can gothrough seasons of that.
But I am not in a season ofthat right now.
I'm in a season of I reallylike learning how to edit and
learning how to vlog and doingthings.
So I know that just this leadsinto what I want to ask you too.
But I know that people feel myenergy and if I'm excited about
(08:05):
something, it's going to be feltthrough social media.
So you know, just like you gotthis new download of what
something that you wanted tooffer you could actually like
really feel your excitement init.
But how did that?
Feel out the business scansinto the world.
Speaker 2 (08:20):
Yeah, yeah, I decided it was definitely an intuitive
ping.
It was something that I was alittle bit nervous to put out.
So I have my first offer that'sup on the website it lives now
it's on my pen site.
It's called the Business SoulScans and it is a completely
intuitive, not strategic reading, and it's something that I've
(08:41):
developed blending.
I've invested in working withseveral different intuitive
mentors, like you have over theyears, and something that I'd
always been curious about waslooking through the lens when I
was being taught as a student.
How could this help someonewho's a business owner, because
that's who my audience is Like?
If I was ever going to holdmyself out doing this, how could
(09:02):
it help?
Is ever gonna hold myself outdoing this?
How could it help?
And so one of the methods thatI know you and I both are
familiar with is called a rosereading, where the reader, so
the intuitive, is putting up intheir imagination, let's call it
, and going into trance andputting up a reading screen.
And then the way that I wastaught was to look at pulling up
a rose and that there's detailsand meaning behind the amount
(09:26):
of petals, the density of petals, the strength of the rose hip,
the leaves, the stem, how manythorns?
And they were given specificmeaning by one of the mentors I
worked with, named Barbara, andI started, I did a couple little
like practice sessions, maybesix months ago, with a couple
members of the intuitivebusiness community who I knew
would just give me feedback ofwhat if I did this, so that,
(09:48):
instead of pulling up yourenergy, meg's energy, what if I
was asking to call forward therose that represented your
business and your brand?
And then so I started toyingwith, well, what would the
meanings be?
And even as I'm doing some ofthese readings, it's like, oh,
okay, I'm seeing a pattern.
There's often a channel oflight that comes down in
different colors that flickerthrough it, and so I'm seeing
(10:11):
these, just doing several ofthem in a row.
And so when I decided to putthese out two weeks ago, I was
like, okay, I just need to putup a calendar where people can
pay and book and just do it andcall it business soul scan and
there's a little blurb.
And I put out five spots at abeta pricing and immediately was
(10:32):
like what if no one buys, eventhough I'm holding myself
through the excitement of what Iknow this could do for people
immediately.
What if no one buys?
And then shifted into oh, buteverybody who does buy, I'm
going to love doing this for andwhere it comes in for being
misunderstood, and I think a lotof people can relate to this is
like how many certifications doI have to invest in before I
(10:52):
can feel confident?
To effing do this.
Speaker 1 (10:55):
Right, because, like with intuitive work too, like
you honestly don't even need acertification.
I think it's, you know, I thinkwe get so caught up in that,
but it's like and it's very thatit's a high level of feeling
misunderstood.
So it's really timely to betalking about that.
Speaker 2 (11:14):
And then just seeing, seeing some of the people who
are interacting on my postsespecially.
I did post about this onLinkedIn as well and I have a
couple like former lawyercolleague friends who are like
liking some of these posts.
I'm like what do they think?
Do they think they've gone offthe deep end?
But especially when it's anoffer and a type of work where
then I'm implementing it, likedoing the readings, really
(11:36):
quickly.
I've done three of them so farthis week and each of them was
just so validating, like fromthe actual feedback of oh my
gosh, you just described theexact rose that my mother and I
it's her favorite flower and wegive to the back and forth to
each other, like you would haveno way of knowing that, or just
like the glimmers of evidence,if you will, when you're in
(11:58):
intuitive work to be like oh,okay, that landed.
That makes sense.
I couldn't have known that.
That's interesting, would haveworked to be like oh okay, that
landed, that makes sense, Icouldn't have known that.
That's interesting, especiallywhen you're doing like a live
reading and you have a littlebit of time to debrief after.
And there's even one person whobooked one that I'm like.
I'm a little bit nervous to dothis.
She doesn't strike me assomeone who would be seeking out
(12:18):
intuitive guidance, and sothere's part of me.
That's okay.
Am I going to do a good enoughjob, Like you were saying?
Speaker 1 (12:25):
And what if you just leaned into?
I know that I'm going to showup and just give her exactly
what she needs.
Speaker 2 (12:33):
Exactly what she needs I think that's what's been
really coming through for me,and doing the first three were
with people who I know really,really well.
The biggest fear I had honestlyaround like setting a session
and selling a session that'sgoing to involve intuitive
reading, is that I didn't have adeep enough trust that I could
do it on demand.
(12:54):
I don't know if you everstruggled with that, with doing
Reiki.
Well, what if I'm not tapped inand tuned in and turned on?
And what I've personallylearned is I just need to hold
myself in certain ways in theday and doesn't have to be all
day.
I don't have to be highfrequency all day, but like I
need 10 minutes beforehand andenergy hygiene to show up as
that channel and so, yeah, I aminterested to see.
(13:44):
I haven't seen my parents sinceI've posted about this.
Like, are they going to askabout?
It's like a separate entity isvery vulnerable to be.
Like what do you want me toknow as the vessel?
Like, what do you want me toknow?
Yeah and so it's been reallypowerful to do them and making
sure that that I'm explaining itlike, as I do it more, I want
to market it like do these more.
(14:05):
But then there's also the partof me that's like in between,
where you're at, of just wantingto be an influencer kind of
that like vibe and me, the lineone, three and me, and just you
know the neurodivergent me to belike, but I want people to know
what they're signing up for,and so figuring out how to speak
about them feels exciting to meright now.
Like do I want to do somebehind the scenes?
Speaker 1 (14:25):
Yeah, I have some ideas.
Speaker 2 (14:26):
Even a couple people have sent me like boxer or
telegram messages, even thoughthey filled out a testimonial
form.
Also, just hey, can I justshare what that meant to me?
And yeah, asking permission tosay can I use a clip of that?
That really spoke to me.
But yeah, even though it's justanother type of session, is it
really that different from mehaving honed my craft as a
(14:47):
strategist versus having honedmy craft as an intuitive?
No, they're both skill sets.
But to me, I've always leanedso heavily on the strategy, on
being able to walk peoplethrough and guide people through
what makes logical sense whilehonoring them.
Speaker 1 (15:03):
But this just feels like a little bit on my edges,
for sure I mean, and I love thatwe have the opposite edges,
because I'm just like hey, thisis it.
If you want it, then I trustthat you're gonna buy it when
you're ready and like if you do,I'll answer any questions and I
think that I knew beingmisunderstood was such a scary
(15:24):
thing for me.
So I think in our people, inour community, the people that
are attracted to us, have thattoo.
A lot of us are type A orformer high achievers, people
who really want to be seen fortheir genius and understood, and
I see that in a lot of peoplethat I work with around social
media and their desire to makesure that everything is buttoned
(15:48):
up to a T that no one canmisunderstand them.
We work with a lot of peopleand I have, over my career,
psychologists, psychiatrists,doctors, people who are very
used to giving you know formerlawyers who are very used to
giving you know former lawyerswho are very used to giving.
Speaker 2 (16:01):
Here's my advice and you will follow it.
Speaker 1 (16:08):
Right, I've given all of the information because,
like they don't want any lineleft unsaid, because, somebody
could say but you didn't saythis to me and that's just not
how social media works.
Like you cannot fit a thesislevel you know fitting into a
150 character, whatever it mightbe, so you have to get
comfortable answering questionsor being able to say I didn't
get to further elaborate on thispart and the really the only
(16:31):
way to do that is to practice it.
Yeah, it's true, get those postsout there.
I put myself through the fireof being misunderstood when I
developed by invisibility withmy friend Rebecca.
I knew this was not to get rich.
This was not something.
We wanted to help other peoplemake a community.
(16:52):
And I knew that I would bemisunderstood, that people would
see that and say why in God'sname is she saying this?
Because it has nothing to dowith like to the outside person.
I am married to my husband Likewhy would you ever put yourself
out there to say that?
And part of the challenge to mewas like how can I get really
(17:13):
visible in this, bemisunderstood and hold yourself
through it Like I knew mynervous system was going to be
so activated like the first time, like I and it was.
And it was activated many, manytimes and I would literally I
mean you guys aren't seeing thevideo, but I'll say I of this
but I would wake up in the nightlike worried about being
misunderstood, like uh, yeahfeeling it in my body and I
(17:36):
would put one hand on my chestand one on my belly and I would
breathe super deep and be liketell my body like you are safe,
you're safe to be seen.
So when we talk about this, likeyou could read things on social
media about being misunderstoodor like just put the post out
there.
But there is an actual, truefeeling of unsafety that can
(17:56):
come up and have to navigatethat and figure out like I can't
say any magic words that'sgoing to say to you like you're
going to be misunderstood andyou'll be okay, like I know you
will.
I know most likely like nothingbad is going to come from being
misunderstood.
Somebody might fight with you,somebody might argue with you,
you might lose jobs, like.
There are situations where thathappens.
I left my position at thematernal wellness space that I
(18:20):
was in because I was postingmore in an influencer style on
my own page and the person thatI was working with did not like
that and I was misunderstood andthat's that can impact your
life.
Yeah, so you have to figure outwhere you feel, where you can
push that edge and where you canhold yourself through it.
(18:43):
So a more recent one that I wentthrough was I knew that it was
time to end the board meeting.
My free networking call Fromthe outside.
Everyone was like why?
Speaker 2 (18:54):
Loving it and signing up.
Loving it.
Speaker 1 (18:56):
I always had at least like 15 people or more there.
Every single week I had anewsletter of over 300 people
signed up or something, but Iknew it was time to change.
I knew that like I just wasn'tin that space anymore and that
often happens to me, and yearsago I would kind of push through
that for even longer than I didbecause of that being
misunderstood, people thinkingI'm flaky or whatever.
Speaker 2 (19:18):
Oh yeah.
Speaker 1 (19:19):
And in this time I was just like, yeah, people are
going to misunderstand andthat's OK, Like I think it also
comes with being in your 40s,having ages and preteens like
they misunderstand me all thetime.
Speaker 2 (19:30):
And I have to just be like thick skin, exactly.
Speaker 1 (19:33):
Like your skin does get thicker over time and you
just don't have the energy tocare as much anymore.
So I did have to, like, holdmyself through that, have
conversations with you, haveconversations with other people
saying this I just know this tobe true and I have to listen to
that and people mightmisunderstand.
And what can I do?
Then?
I can have a conversation withthem, I can create connection
(19:54):
around it and say this is whatI'm feeling.
Maybe I can even be an examplefor people.
Maybe it could be somethingthat allows somebody else to say
I'm okay with beingmisunderstood and I'm going to
stop whatever it is that I'mdoing.
Speaker 2 (20:08):
That doesn't feel aligned.
Yeah, releasing things can bereally hard, especially if
you've really taken a stand forit or marketed it, and then to
say, okay, that chapter is done,you need to know why it's done,
but everybody else doesn't needto know why, and that's the
hard part, I think.
Speaker 1 (20:22):
Right, right, like over explaining.
I think we do a lot of I justfeel, ok, like I'm going to stop
this.
Now let me explain to and it'slike you don't necessarily have
to Like, just if you feel likeyou're going to be misunderstood
and you go to that overexplaining place I think it is
tuning into is this coming froma place of fear or actual
alignment?
And that's something that youhave to hone over time as a
(20:44):
business owner to say I knowwhere this decision is coming
from well, and even I thinksometimes we can feel like a
nuance change.
Speaker 2 (20:53):
So the board meeting was ending and clearly
communicate.
You did a graceful job of likeclearly communicating it.
There's so much in businessthat we can feel like it's a
huge deal.
Speaker 1 (21:04):
Like oh, I've got this download.
Speaker 2 (21:06):
One of the things for me right now is that I'm being
really activated in a positiveway by a training, a LinkedIn
training, and she's just posingsome ways to push your edge
around messaging your offers,messaging your content, more to
what she calls champagneproblems, and this is really if
(21:27):
you are a business provider whohas a higher ticket offering.
You know our marketing agencyoffers.
They are not the cheapest,they're not the most expensive
for the type of work there, butthere's a general range that is
higher ticket than some people.
Some newer businesses may nothave that investment to put out
and I have, I would say I'vetypically in my career helped
(21:49):
very new businesses and I thinkthis stems from when I was a
lawyer.
I was a startup lawyer and so Iwas brainstorming with clients
how they were going to set uptheir LLC and were they going to
hire an employee and did theyneed to protect their
intellectual property All theselike early micro decisions that
can really steer how a businessdoes.
And I think I've justinherently transitioned that
(22:09):
into the type of or stage ofbusinesses that I work with in
any of the strategy work that Ido.
But I think I've gotten to aplace where I can look back and
be like okay, not that we haveto justify our value, but I have
a doctorate degree.
I've been a coach for 15 yearsnow.
I've been running onlinebusinesses.
I've worked with hundreds ofclients.
(22:32):
At this point and I look at someof my peers, colleagues, who
are charging much higher pricesfor work Right, higher prices
for work, right and so it's justbeen really interesting as a
reflection point for me of themisunderstanding part is I don't
want people who are new inbusiness to feel left out or
like they can't come to me.
Like we have our intuitivebusiness community that makes
(22:52):
gives very high access to youand I at a very reasonable price
point.
I have so many free resources,so many classes I can send to
people if they have a questionwithout charging.
Like I don't want to feelexclusive, but I do feel this
calling to shift to be a littlebit more premium, and so I'm
exploring in my own messagingwhat does that feel like?
(23:15):
I think it feels like sharingmore about my legal career and
how I transitioned from thatinto strategy, because I,
because of trauma aroundeverything that happened with
that blowing up, I feel like Icompartmentalized it and in some
ways, it makes me feel like Iwas a baby starting over when I
started getting into strategyinstead of law, and so it
(23:37):
there's some there's definitelysome personal misunderstanding
for me that I'm having to belike oh, that makes sense why I
was speaking in that way,because that's what felt safe
and that's how I could packagewhat I was doing in a way that
felt accessible to me to sell.
And now, as I'm maturing as aperson and as a business owner
and on my healing journey, and Ican see that bridge and that
(23:57):
there's a way to communicate itdifferently and I think, even
just saying it out loud now,it's just a nuance.
Right, it's still the samethings we're selling, but it's
just how to lead people to itand who?
you're calling in and it'salmost the flip side of you,
because for me, when I'm clearon the strategy and what ball
I'm trying to put into what holefor content, it's so much
(24:19):
easier for me, whereas for youit's what lights you up and for
me, for you it's what lights youup and for me I'm like, oh
great, I get to check that offand it feels like an effective
communication of what I do,perfect, moving on, which is
just so fun.
But I think that for me I getnervous that people who are
newer business owners will feellike I'm abandoning them,
misunderstanding fear for me.
Speaker 1 (24:43):
I think that it's interesting because I'll give
you an example for myself, likewhen I was a new coach, like I
invested right away in a threeor four thousand dollar program.
Then the next year I investedin like a nine thousand dollar
mastermind, and I had not been acoach.
What I have always tried toremember is that the people in
my community are really capable.
(25:05):
If they have questions, they'regoing to answer.
Speaker 2 (25:06):
They're informed buyers, really informed buyers.
Speaker 1 (25:09):
They're not going to spend money if they don't feel
like they should Like they'regoing to take, they're going to
do their due diligence and Ithink that's where we're getting
to in, like in the nuance ofbecause we I think you can
attract new coaches or peopleearly in their business, the
same way that you can attractpeople further along.
(25:32):
Yeah, I think what you do endup attracting when you like let
go of that fear of beingmisunderstood around like your
offers and stuff is that morelike handholding?
That needs to be done.
I think and I wasn't I had ahard time being in a position of
attracting people who needed alot of handholding.
Yeah, I have three kids thatneed a ton of handholding.
(25:53):
I mean people who are showingup and they're like this is
scary to get to invest in havingmy speaker sheet done and my
website and to say that I'mputting it, I'm putting my like
stake in the sand of I'm goingto do this, but I'm ready for
that challenge.
Speaker 2 (26:11):
Yeah, yep, they're already leading themselves and
walking down the path andfinding the right person and I
think that is what feelsexciting to me is like the
differentiating factors.
If we're now in the mix of, of,if someone is looking at three
marketing agencies and they havea bone in their body that they
care about, feeling seen, heard,guided, intuitively they would
(26:31):
pick us right.
That's the type of person wewant to attract in, and so
that's feeling like a fun nuance, but it is something that I'm
having to hold myself through tobe like okay, I'm putting
slightly different content outon LinkedIn because of this
challenge and okay, how doesthat feel and who's commenting
on it and what does thatactivate for me and that process
(26:52):
?
I think part of the wholereason we've been saying that
saving this as the last episodefor this season is.
It's like the culmination ofgrowth is learning how to
support yourself all thebusiness through hard times of
figuring out your messaging andjust so many of the let's call
it symptoms that we see thepeople pleasing not showing up
on social media, the avoidingposting something that could be
(27:15):
triggering, and so insteadyou're watering yourself down,
not claiming your credibility orexpertise, like, like, not
talking about the trainings, theeducation, like.
If that's important for yourbuyer, why aren't you sharing it
?
So I think a lot of this hasbeen.
I like to think of it as aninitiation into the next level,
as though it's like a video gameand we're going to level three.
(27:37):
There's, yes, strategy andpricing your offers right and
client journey and marketingfunnels are helpful and all of
those things.
But if you cannot hold yourselfthrough hard times, then I just
think back to when I was alawyer.
I would set up like a couplehundred new llcs a year and then
the next year, when we had togo back and do the annual report
(27:59):
.
The first year it surprised me.
After that it did not that likehalf of them would be oh yeah,
I shut down, it didn't get offthe ground.
And then some we would just beghosted by and, like any form of
business, whether it be online,which has lower overhead, or
setting up a bar, right, there'sattrition and so much of being
(28:21):
an entrepreneur that's going tobe here for even us podcasting.
We're going to start seasonthree soon, right?
Like anything that you're doing, if you can hold yourself
through the questions, the doubt, the comparisonitis, the slow
season, the busy season, theclient having an issue, someone
misunderstanding you online,that's like a badge of honor to
(28:42):
the next level.
Speaker 1 (28:43):
Exactly and it's inevitable and try to embrace
them.
Like the first time I ever hadsomebody ask for money back when
they signed up for a program, Iwas like, okay, this is it.
This is when you decide likehow are you going to handle this
?
Because you want to curl up anddie and close everything down
(29:04):
and take all your money out ofyour bank account and be done,
yeah.
But if you have to decide likeshe is in her power and realize
this is not the space for her,and that's great and how can you
let it toughen your skin forthe next?
Speaker 2 (29:17):
time.
Yeah, yeah, yeah, and we wereending on this kind of
thought-provoking, hopefullyconversation-starting, topic
because A you can always comechat with us in the DMs, either
on our personal Instagrams orover at Intuitive Marketing
Collective.
Hopefully you'll be excited forseason three when that gets
(29:37):
started back up again, but alsobetween now and then and every
week we are showing up in theintuitive business community.
Speaker 1 (29:43):
Yeah, and we have these conversations.
Speaker 2 (29:45):
Yeah, just a conversational invitation that
if through, if you're listeningto this kind of live, if through
the summer, you know you needto have conversations like this
in safe spaces.
We both run between the two ofus.
We run three group coachingcalls every single month and we
also bring in a guest.
In May we're bringing in aLinkedIn expert.
This month I did an AI training.
(30:07):
The people who showed up werejust jaw-dropped about how they
could revamp their website pagesand copy using AI and being
really authentic.
So there's always somethinghappening.
Pretty much every week there'ssomething live happening and
just a library of so manydifferent resources in there.
So if you're craving community,if you're wanting to stay
(30:28):
accountable through the summer,if you've got the kids coming
home and you're not sure howyou're going to just stay
committed to the vision, wewould invite you to come explore
the intuitive businesscommunity.
Speaker 1 (30:38):
We would love to see you in there because these
conversations are so importantwe actually just had a member
talking similarly aboutsomething like this in the
community this week and had abunch of people chime in and
it's really nice to know that,like other people are going
through it too and to form yourcommunity of people that do
understand you and can say whenthose misunderstandings happen
(31:00):
and either in a post or whatever, you have a place to come and
land that's beyond, like yourpartner or just friends, like
people who are also doingbusiness as well, to really
support you there.
Speaker 2 (31:10):
Yeah, I think some of the words that come to mind
just recently about the kind ofthe values that I'm seeing
happening within the communityis just normalizing, like
normalizing the ups and thedowns.
I feel like members in thegroup, and including us, are
very transparent and very likeleading with transparency on the
good, the bad and also justself-leadership.
(31:31):
I'm seeing such greatself-leadership the quality of
the questions people arebringing into the community and
to calls, and self-leadershipeven in showing up to interact
with others, give feedback toone another, like they don't
have to wait for Meg or Chelsea,they can just jump in and give
their expertise, their feedback,their experience to one another
.
It's been really, really greatto see.
(31:52):
It's been awesome.
Yeah, so this is it.
We're wrapping up season two.
If you have some episodes thatyou did not go through yet, feel
free to go binge, feel free toreach out to us on social media,
and if there's any topics youwould like us to cover in season
three, to go a little bitdeeper on, then let us know in
the comments.
Make sure to rate and review sothat more people can find it as
(32:15):
we step into season three.
Speaker 1 (32:18):
Yeah, and send us to your biz bestie, somebody that
you know, who has also maybestruggled with being
misunderstood, and we hope thatthis is just the balm that they
need to say OK, I can get backat it, because what I have is
really important for the world.
Speaker 2 (32:32):
Yeah, and I'll just.
I'll do our little normal closeout.
So we hope that this episode ofthe Intuitive Marketing Podcast
is an inspiration to help youbring the magic back into your
own marketing.
Our goal is for this podcast tobe a compass in the chaos we
know you get bombarded withinformation options and
conflicting ideas out there onthe internet streets and we hope
(32:54):
that you enjoy all of seasontwo and we'll be excited and
ready for season three when itdrops later this summer.
Can't wait.
See you soon.
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