You Don’t Need Brand Photos—You Need Balls

#69: In this solo episode of Ironically Serious, I show up with a black eye, a pile of business hot takes, and absolutely zero apologies. (If you’re watching the video version—yes, I really did record this with a full-on face bruise.)

I’m diving into how Brazilian Jiu Jitsu has totally shifted my mindset—physically, mentally, and emotionally—and how it’s made me show up differently in my business (and life). Spoiler: discovering your inner grit is cheaper than another branding course.

Then we’re getting into it with some spicy business myths I think need to die:
→ You need a website to launch? False.
→ Brand photos are mandatory? Meh.
→ You should always be scaling? Let’s talk about it.
→ Wait until you’re profitable to invest? Bye.
→ Hire a coach before you even know what you want? Hard pass.

If you’ve ever felt stuck, overwhelmed, or like you’re playing business dress-up just to be taken seriously—this one’s for you. Tune in, take notes, and maybe question everything you’ve been told.

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