All Episodes

March 20, 2025 74 mins

Does investing in the stock market look too risky and complicated? Diana Perkins, CPA, equities trader and financial mentor, busts myths about trading, and explains why women make better investors than men. 

Even as a kid, Diana had a knack for numbers. As a nine-year-old, she opened her first bank account, learned about compound interest, started making small loans to her sister, and earning a return. At eighteen, she negotiated better financing on her first car by stumping the salesman with the time value of money. A decade after becoming a CPA, she was trading equities and options and managing heavyweight portfolios at a global wealth management firm. From there, she went out on her own, founding the private consultancy Trading With Diana, with the mission of expanding financial education and literacy for women.  

We discuss strategies for building financial independence, and how the stock market fits into that. Diana reminds us that we can open a brokerage account with very little money, and practice trading with a “paper” account, before risking real cash.   

Noting the mistakes new traders tend to make, Diana says, “trade the market in front of you” and resist kneejerk emotional decisions. Then, straight-out gives us her winning trading formula.  

Whether you’re new to trading or looking to up your game, this episode will give you actionable tips, and inspire you to look at the stock market and your place in it in a new way. 

 

TESS’S TAKEAWAYS: 

  • Stock market trading tips for beginners: How to get started.   
  • Why women are better investors than men.  
  • Practice trading with a “paper” account before risking real cash.  
  • The top three mistakes new traders make. 
  • How to develop a winning trading strategy for long-term growth. 
  • The lowdown on investing in funds vs individual stocks. 
  • Invest wisely and diversify your investments to minimize risk.  
  • Avoid emotional trading decisions. Trade the market in front of you. 

DIANA PERKINS BIO 

A seasoned CPA with decades of experience in global strategy consulting, and trading equities and options, Diana Perkins worked on some of the largest M&A deals in the capital markets and wealth management sectors.  

Passionate about empowering women with financial independence, she founded Trading With Diana. Her firm’s mission is to help novice and experienced investors navigate the world of trading and achieve financial success. 

Through private consulting, in-person workshops, and online courses, Diana helps clients build financial literacy, break down barriers to investing, and build wealth with confidence. 

CONNECT WITH DIANA 

Website: https://tradingwithdiana.com/ 

Facebook: https://www.facebook.com/tradingwithdiana 

Instagram:  https://www.instagram.com/tradingwithdiana 

LinkedIn:  https://www.linkedin.com/company/trading-with-diana-llc/ 


Meet Tess Masters:  

Tess Masters is an actor, presenter, health coach, cook, and author of The Blender Girl, The Blender Girl Smoothies, and The Perfect Blend, published by Penguin Random House. She is also the creator of The Decadent Detox® and Skinny60® health...

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Amy Robach & T.J. Holmes present: Aubrey O’Day, Covering the Diddy Trial

Amy Robach & T.J. Holmes present: Aubrey O’Day, Covering the Diddy Trial

Introducing… Aubrey O’Day Diddy’s former protege, television personality, platinum selling music artist, Danity Kane alum Aubrey O’Day joins veteran journalists Amy Robach and TJ Holmes to provide a unique perspective on the trial that has captivated the attention of the nation. Join them throughout the trial as they discuss, debate, and dissect every detail, every aspect of the proceedings. Aubrey will offer her opinions and expertise, as only she is qualified to do given her first-hand knowledge. From her days on Making the Band, as she emerged as the breakout star, the truth of the situation would be the opposite of the glitz and glamour. Listen throughout every minute of the trial, for this exclusive coverage. Amy Robach and TJ Holmes present Aubrey O’Day, Covering the Diddy Trial, an iHeartRadio podcast.

Good Hang with Amy Poehler

Good Hang with Amy Poehler

Come hang with Amy Poehler. Each week on her podcast, she'll welcome celebrities and fun people to her studio. They'll share stories about their careers, mutual friends, shared enthusiasms, and most importantly, what's been making them laugh. This podcast is not about trying to make you better or giving advice. Amy just wants to have a good time.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.