Felicia Pride on Building a Brand for Black Women Over 40

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I wasn’t one to shy away from entrepreneurship, having started my first business in my late 20s. But I was tired of not seeing stories that spoke to me or other Black women my age and decided to do something about it. I was also very clear that the business favored youth and chose to see creatives like myself as work for hires. Starting HONEY CHILE felt like a calling and allowed me to have some skin in the game, but that didn’t make it any less scary. 

I’ve learned so much about myself on this entrepreneurial journey and share all that goodness for my fellow Honeys and creative entrepreneurs as HONEY CHILE celebrates our four-year anniversary. Becoming a CEO ain’t for the faint of heart, but my heart is so full of gratitude for the leap I took and for everyone that has continued to support our journey along the way. 

Sign up for The Sweet Build Salon: From the Ground Up: Building Hollywood Production Companies taking place Saturday, April 12, from 2-3 pm PT / 5-6 pm ET. You don’t want to miss this insightful and intimate conversation between me and SuperSpecial founder Amy Aniobi, who’s also an award-winning writer/director/producer best known for her work on the Emmy-nominated, NAACP-award-winning comedy series Insecure (HBO). 

For bonus podcast content, more Honey storytelling, shenanigans, and community, subscribe to YES, HONEY: https://yeshoney.substack.com/ 

Want to support our work? HONEY CHILE is an independent, Black-women-owned production company, completely bootstrapped by our founder. Consider donating to The HONEY Fund. The HONEY Fund is a fiscally sponsored (all donations are tax write-offs) fundraising effort that would allow HONEY CHILE to fund an array of independent projects across audio, digital, film, and TV that center Black women voices, stories, collaborators, and audiences. Just like this podcast. Learn more and donate here: https://www.honey-chile.com/honey-fund 

Follow us at @itshoneychile on IG, Threads, and TikTok and subscribe to our YouTube channel: youtube.com/@itshoneychile. 

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Reference Links 

The Sweet Build Salon with Amy Aniobi of SuperSpecial 

LOOK BACK AT IT 

HONEY CHILE 

Stock imagery courtesy of Nappy.co 

Show Credits 

Executive Producer and Host: Felicia Pride (@feliciapride) 

Producer: Dianne McGuire (@dimcguire) 

Co-Producer: Georgette Pierre (@georgettepierre) 

IT’S GOOD OVER HERE is a Honey Chile Entertainment production.