It's In The Genes

Another podcast, another crisis. There's fuel shortages everywhere! Sharon & Declan discuss how they're coping before chatting about who should be the new James Bond, Lord of the Rings marathons, the Netflix algorithm,  the EU vs phone chargers, 100-year-olds collaborating with H&M, Sir Clive Sinclair and more.

In the business spotlight segment Sharon highlights snagtights.com who are an inclusive & ...

New season! After a summer break, Sharon & Declan are back to tell everyone what they've been up to. They then go on to discuss Abba's return, Leeds Digital Festival, why companies house refuse 100's of names, Scotland's trial of the 4-day week & supply chain issues leading to shortages everywhere! 

In a new business highlight section, Declan talks about how Airbnb are helping to house up to 20,...

In this episode, Sharon & Declan continue to apprehensively celebrate the lifting of restrictions. They also chat about how Twitter are saying goodbye to fleets, the billionaire space race, the global chip shortage, middle aged business owners, how Gen Z feel pressure for the perfect 'beach bod' and much more. This is the last episode before a bit of a summer break and it's a goodie! The podcast will be back in S...

In this episode, Sharon & Declan both have strong feelings towards 'Freedom Day' and the football although it's hard to hear their pre-final excitement about Euro 2020 now :( They then both go on to chat about the Succession season 3 trailer, Sharon's fall out with Instagram, the challenges of running an e-commerce business, older workers and how customers are fed up with the Covid excuse for bad service. 

In this episode, Sharon & Declan get candid about self doubt & body image. Sharon also, once again, devotes 5 minutes to a monologue about zombies. They then both go on to chat about how only 1% of LinkedIn users actually post, how the government plan on weighing primary school children and whether tech can help, the #FreeBritney movement & Dutch tulip farmers vs influencers. 

In the business bits section they ...

In this episode, Sharon & Declan continue to enjoy life getting a bit more 'back to normal'. They also chat about the major web outage that affected 100's of news websites, they pretend to be shocked about an Ofcom article detailing the UK's shift to online during the pandemic, the traffic light/holiday system and swearing. They also have thoughtful discussions on the pornification of society & more on g...

In this episode, Sharon & Declan  have a good chat about how life is starting to feel a lot more normal again after Declan's trip to London. They go on to chat about the Shell carbon emissions court ruling and what it might mean for business, Instagram letting users hide likes, Amazon buying the movie studio MGM, how Air BnB is taking on long term letting & Britain's youngest billionaire. 

There's no...

In this episode, Sharon & Declan have different reactions to the comeback of hugs. They go on to chat about London centric industries, core web vitals, the NHS Covid app (again), Monzo's pregnancy loss policy & how women over 50 are having a moment. 

They then recognise Mental Health Awareness week by discussing an article on teens, tech and the link with mental health as well as talking about it in the &apos...

In this episode Sharon & Declan are feeling amazing after both having their hair, brows & nails done. They then go on to talk about the end of The Digital Gene's financial year, the war of the caterpillars including how Aldi are much better at reactive marketing than Marks & Spencer, how UX design is an 'in demand' skill, how data & AI can save our high streets and touch on the latest Apple conference...

In this episode, Sharon & Declan cover so much. They start with post-lockdown diets and then go on to chat about the death of Prince Phillip, the Oxford/AstraZeneca vaccine updates, Seaspiracy, The Circle, the Bet 365 boss and her huge salary & hybrid working. There's also a new section that Declan is calling, for now, 'business bits'. For this episode they discuss The Digital Gene's first hire and how t...

In this episode, Sharon & Declan start by celebrating their vaccinations! One step closer to normality. They go on to chat about Census 2021, the Caroline Flack documentary and how we can stop social media having such a detrimental affect on our mental health,  new trends in online shopping including the new valuation of Stripe and the Microsoft exchange email hack. They also touch on digital clothes again from the previous epi...

In this episode, Sharon & Declan start with a celebration as Sharon has been nominated for a Women in Digital  award.  They then go on to chat about the Meghan & Harry interview and how a royal scandal plays out in the digital age, digital clothes, the failure of the UK's Track & Trace system and zombies.  A discussion about Burger King's International Women's Day advert leads onto an insightful chat abou...

In this episode, Sharon & Declan feel very thankful for the lockdown roadmap and get excited for a better summer hopefully coming this year. They nearly didn't record as they felt they had nothing to talk about but the news kept on giving. They talk about the Facebook vs Australia news row and what it means for big tech, the court's Uber ruling, women on boards, the future of office space & spy emails.  

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In this episode, Sharon & Declan are both going through it with this 3rd lockdown just like everyone else. They chat about the death of Sir Captain Tom and what it means for the public mood of the country right now. They also discuss 'over 45's' wanting to up skill digitally, sexist coronavirus adverts and immunity passports/apps. 

There's also quite a few family anecdotes as well as them chatting a...

In this episode, Sharon & Declan have a profound conversation about the HIV epidemic having both watched the new Channel 4 show, It's A Sin. They also discuss the 'influencers in Dubai' debate, birdwatching on Twitter and the Clubhouse App. There's a bit of a follow up on the previous episode's chat about Primark's online strategy, too. 

Links that inspired our discussion...

• Dubai Influ...

In this episode, Sharon & Declan have lockdown boredom. They spend the first few minutes giving some TV recommendations to get you through lockdown 3.0 including RuPaul's Drag Race UK, Servant, Wandavision, Surviving Death, Discovery of Witches & more. Declan is also refusing to put anymore weight on in this lockdown. 

They also discuss Primark's refusal to embrace online, Donald Trump's permanent su...

In this episode, Sharon & Declan look back at 2020 and look forward to 2021 and make some predictions. A lot of the talk around 2020 is about the pandemic but they also discuss the Black Lives Matter movement, the US election & lots more. Looking forward, they discuss some tech & digital marketing predictions. 

Note: This episode was recorded before the Tier 4 Covid restrictions announcement 

Links tha...

In this episode mum & son duo, Sharon & Declan Williams, have cabin fever! Lockdown is taking its toll. They discuss high street updates following the news about Arcadia group & Debenhams, all social media platforms becoming the same, lab grown meat, Chinese influencer schools, the monoliths cropping up around the globe and the future of cinemas. 

Links to the articles that inspired our discussions...