ITS UP THERE PODCAST W/LOONEY

ITS UP THERE PODCAST W/LOONEY

Welcome to It's Up There Podcast With Looney, AKA BIG LOON! Loon strives to be a business leader for the culture. When he speaks about the podcast business, record label business and contracts, he does it with a level of understanding that your average consumer would not have. Being able to see through the smoke and mirrors within the industry and the industry tricks, people come to It’s Up There for a one of a kind perspective and to get a full breakdown. Tune in! Audio drops on Mondays and video drops on Thursdays!

Episodes

August 18, 2025 91 mins

Jose Guapo sits down with Loon on It’s Up There Podcast and speaks on Futuristic Summa, Rich Kidz, Gucci Mane, Young Thug, Gunna, No Jumper & No Jumper & Brick Baby Plus more he sits for an for an unfiltered conversation that’s pure Atlanta history. In this in-depth interview, Jose takes us back to the Futuristic Summa movement — the fun, innovative era that helped birth the wave of artists dominating the ...

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Shannon Sharpe. Diddy. N.O.R.E. Joe Budden. Stephen A. Smith. Cam Newton. Dr. Umar Johnson. ESPN First Take. In EP 310, Loon connects the headlines to the real strategy behind media moves: why Shannon Sharpe made the same mistake as Diddy by settling after the story caught fire, how N.O.R.E.’s “Only 3 Podcasts Matter / Top 3 Podcasts” narrative chokes discovery instead of building infrast...

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YSL Mondo EXPOSES Young Thug RICO SECRETS, Ralo Snitch Claims, Police SHOOT Scooter, Baby Mama DRAMA YSL Mondo is back and rawer than ever in Part 2. This isn't your average industry interview. Mondo calls out Atlanta’s rap scene for being fake, snitch-friendly, and money-hungry while acting street. He addresses Ralo snitch rumors head-on, explains why Gunna’s PR move is better than Thug’s silence, and questions t...

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Wack 100 sits down with Loon for one of the most intense episodes of It’s Up There Podcast to date. What starts as a conversation quickly turns into a heated back-and-forth over power, protection, betrayal, and the blurred lines between business and the streets. Wack opens up about how Clubhouse shifted his role in the game, turning him from a respected industry figure into a 24/7 target, and why he believes the app has becom...

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In this powerful solo episode of It’s Up There Podcast, Loon sets the record straight about his journey, calling out those who minimize his work in the podcasting game. He details how he built one of the South’s premier brands with no co-host, major sponsorships, and viral interviews—without draggi...

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Charleston White says the feds work at No Jumper, reveals why Big U missed Nipsey Hussle's funeral, calls out Wack 100 beef, and addresses 1090 Jake drama in this explosive sit-down. Charleston doesn't hold back as he breaks down federal infiltration of hip hop media, the real street politics behind Wack 100's moves, and the tension that kept Big U from Nipsey's service. He also takes aim at 1090 Jake for ...

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Big Loon is back solo on It's Up There Podcast with a raw, unfiltered breakdown of the culture’s hottest and most controversial stories. He dives deep into the BET Awards drama where Kai Cenat had to step in after BET blocked Tyli and his niece from the red carpet, exposing how corporate brands use Black creators for clout without respecting them. Loon calls out BET for being out of touch with real culture, and unpacks the in...

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Dr. Umar Johnson returns with an unfiltered conversation tackling some of the most controversial topics in Black culture today. In this powerful Part 2, he breaks his silence on Diddy's RICO case and Cassie's explosive testimony, questioning the legal system’s use of the Mann Act against Black men. He calls out LeBron James for staying silent about police violence in Akron while being vocal on international issues like Palest...

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In this powerful interview, Rich Homie Quan’s Dad speaks on Birdman skipping the funeral, getting shot 6 times, Young Thug’s silence, and what Takeoff’s death taught him about legacy. He doesn’t hold back — this is one of the realest convos we’ve had on It’s Up There Podcast. Rich Homie Quan’s Dad finally breaks his silence in this explosive sit-down. For the first time, he opens up a...

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Doug Weinstein UNPACKS TRUTH on Brian Steele & Diddy, Young Thug vs Gunna Pleas, & Feds’ Immunity Trick in this can’t-miss episode of It’s Up There Podcast. Dive deep into how Georgia’s most explosive hip-hop legal battles really went down: Doug first lays out the jaw-dropping saga of Brian Steele—lead defense attorney for Young Thug in the record-breaking YSL RICO trial, held in contempt and b...

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Did Atlanta just flip the script? 👀 When @lilbaby shocked State Farm Arena by bringing @yfnlucci on stage, the #ItsUpTherePodcast fam felt the culture shift. From #WhamWorldTour fireworks to the real business of keeping Atlanta’s bag intact, Loon sets the tone for Season 2—no microwave talk, just slow-cooked game. ⚡️ Smash that 👍🏾, hit Subscribe, and tag a friend who still thinks real beef a...

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Doe Boy pulled up to It’s Up There Podcast for one of his most honest convos yet. He breaks down why Apple picked him over Taylor Swift, how Future signed him Meeting southside off a graphic, and why the NFL used the draft to humble Deion Sanders by snubbing Shedeur Sanders. Loon presses him on Cleveland’s hate, Kevin Gates’ wild moment with LeBron Jame's wife, and where Bow Wow, MGK, and Kid Cudi stand on the rea...

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Dr. Umar Johnson returns to It’s Up There Podcast and holds NOTHING back. He calls out RG3 over his snow bunny obsession, breaks down Caitlin Clark vs Angel Reese, and checks Shannon Sharpe’s $25K surgery situation. He explains why he turned down Piers Morgan, Andrew Schulz, and Fresh & Fit, responds to Mark Lamont Hill, and questions whether he’ll ever return to the Joe Budden Podcast again. He updates fans o...

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YSL Mondo returns to It’s Up There Podcast and, for the first time ever, reveals why Young Thug cut him off over a J Prince play (00:05:34). Mondo breaks his silence on linking with Lil Woody after calling him a snitch (00:18:20), and questions why Thug still has smoke for Gunna but gave his own brother Unfoonk a pass after taking the same plea (00:32:10). He opens up about being willing to testify for Thug—with no than...

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The sit‑down continues! OMB Peezy is back with new DM receipts from Future’s ex, reacts to her $100 K‑chain police call, and explains why he’ll “never spin the block.” Loon & Peezy then unpack 50 Cent’s alleged sabotage of Big Meech’s Florida concert, Kodak Black’s public spiral & Ye’s offer to help, plus what AI‑generated vocals mean for rap royalties. Dating in hip‑hop, fake...

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Big Loon kicks off the pod with a heartfelt thank you to his supporters (0:00) before sharing why he’s still too close to his own trauma to tell his full story (2:15). He then reflects on being misunderstood, embracing the “life of kings” mindset, and how fame makes it hard to trust anyone (4:40). After previewing a new feature on Patreon and plans for a street‑style book club (9:00), Loon gives a salute to David ...

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Big Loon kicks off the pod with a heartfelt thank you to his supporters (0:00) before sharing why he's still too close to his own trauma to tell his full story (2:15). He then reflects on being misunderstood, embracing the “life of kings” mindset, and how fame makes it hard to trust anyone (4:40). After previewing a new feature on Patreon and plans for a street-style book club (9:00), Loon gives a salute to David Shands...

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In this episode of It’s Up There Podcast, Loon sits down with Rory for a no-filter conversation that goes beyond podcast beef and dives into the truth behind the podcast industry, the cost of vulnerability, and why so many platforms are pushing entertainment over authenticity. Rory opens up about what really happened behind the scenes with Joe Budden, why he regrets even telling the truth publicly, and how lies often travel f...

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This Is Why Joe Budden Almost Fired Melissa Ford After That Drake Line This episode, Loon delivers a piercing breakdown of one of the most hypocritical moves in podcasting history. When Drake shouted out Melissa Ford on "Give Me a Hug" — while taking a jab at Joe Budden — the Joe Budden Podcast team secretly bought the domain on Drake’s merch and rerouted it to Joe's Patreon. Not Melissa’s. Not a collab. Str...

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