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April 1, 2025 19 mins

If you are a company that is interested in hyper-scaling through digital advertising, then get in touch with Jump 450 at: www.jump450.com, and don’t forget to subscribe for weekly episodes.
Is Google Search dead? Not yet! AND while everyone else is busy pondering that question, Google has released some new tools for savvy marketers to boost conversions
Today, Google Ads expert and Acquisition Manager at Jump 450, Eric Herzog talks us through Google's new tools, Search Max and Bidding Exploration. What are they? What do they do? And who should be testing them?

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