Episode Transcript
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Speaker 1 (00:11):
And we're back with
another episode of Key Factors
Podcast Real Estate, AF wherethe AF stands for and finance.
And, as we were just discussing, this is a podcast where we
talk about real estate, we talkabout finance, but we are real.
We keep everything prettytransparent because I'm only
having conversations withexperts in the industry, and
(00:33):
today I've got an expert thatI've known for quite some time,
doesn't live in the 210 anymorebut still contributes heavily to
our market and what the hell'sgoing on.
So I've got JT.
What's up?
Jt?
Speaker 2 (00:47):
Dude.
Wow, I got butterflies.
That means I'm an expert.
Yeah, I mean.
Thank you for the warm welcome.
Speaker 1 (00:52):
And then he brought
Tabby.
Yes, how are you?
Speaker 3 (00:55):
I'm doing great.
I just flew in from Boulderthis morning.
See the difference.
Speaker 1 (01:00):
See, you can hear
yourself.
Speaker 3 (01:01):
Oh, wow, this is
amazing.
Yeah, yeah, yeah okay, good.
Speaker 1 (01:04):
So guys, um, you just
flew in.
Um, before we get going on anykind of discussions, I want the
folks out there listening toknow who the hell they're
getting their uh advice contentfrom.
Today.
Uh, I know who you are.
There's plenty out there thatdo know who you are.
But but for the folks out there, if you could start with the
basics, where did it begin Allthat good stuff?
Speaker 2 (01:27):
Well, you and I have
a very similar background.
How many years have you been inthe game?
Speaker 1 (01:32):
Oh gosh, this is
going to be 13.
I believe I got in in 2012.
Speaker 2 (01:36):
Yeah, um no, I
remember when you got in cause
you were smooching on my agent,that's right.
It was like I didn seriously Imean so okay.
So the backstory is I'm, andrespect your elders, I've got 17
years as a financier, aka loanofficer, in San Antonio, and uh,
where's Mark Harris at?
He broke me in real good on myfirst day.
(01:57):
Swear to God, this is howsometimes you just want to throw
people in the deep end.
First day I was a bartender,construction worker.
She just got pregnant.
She didn't want me coming homeat four o'clock in the morning
and I sure as heck didn't wantto be out there tying steel on
these bridge decks.
I was too smart for that.
I knew I was a visitor.
And so the stars aligned and asI was bartending, the richest
(02:17):
guys were the lenders.
Dude, they had the boats, theHummers, the Mercedes.
I was like thousand dollar tabs.
Every night I told myself, dude, when I grow up I'm going to
work with those guys.
And then so when we fell inlove, she was ROTC had to go to
San Antonio.
We were in Virginia, we get toSan Antonio.
I reinvent myself.
So this, this will allintertwine in the story later
(02:37):
too.
So this was the first time in mylife, technically, where I had
to burn the ships, meaning theswitch went off and I went
either Papa G, yeah, so ifyou're, if you're, if you
believe in God, I had God in myheart and if you don't, I went
psychopath mode.
Yeah, meaning nothing mattered.
And over my dead body, was Inot going to feed my wife and
soon to be child?
Love that?
And so Mark found an ad in thepaper.
Speaker 1 (03:02):
Got it, got it.
Yeah, this is 17 years ago andI believe it because I was using
Craigslist as my first means oftrying to get business.
Speaker 3 (03:08):
It was like what?
Speaker 1 (03:10):
No, no no, mind you,
things have changed.
Speaker 2 (03:17):
That's back when I
was charging for this.
I thought we were expecting aninvoice.
Is it free now?
Speaker 3 (03:24):
This doesn't look,
cheap to me.
Speaker 2 (03:25):
That was one of my
battles how could you be good
and cheap?
Because it's like an oxymoron.
It is paradoxical.
Speaker 1 (03:29):
We've actually talked
about that.
Speaker 2 (03:31):
Until now with the
company I'm with, where we've
cracked the code.
I love it.
So long story short.
17 years ago we come to SanAntonio.
I called on an ad for a loanofficer position and it happened
to be Mark Harris at SupremeLending with Irma, and I was
bartending when she called methat night and I was so over it.
I walked out halfway through myshift.
(03:52):
I was over it Because I wentfrom making $600 a night in a
martini lounge to working at theRiverwalk and freaking Broadway
, across the street from RebarDude.
I was like this isn't for me andso I get in in.
And the very first day I get inthere and I'm excited, bright
eyed and bushy tailed, I'm goingto be a lender.
These guys are ballers.
I show up to an office Now Markdoesn't smoke anymore, but
(04:14):
everybody's smoking cigarettesinside the office and you can
imagine there's the table withthat, like the picnic, the
plastic picnic thing that yousee at grandma's house.
You can see all the threadsinside, and coffee, the machine,
and so.
And then I had to go get myexpress, my structure shirts,
excuse me, you rememberstructure before it was oh my
gosh, I had everything fromstructure, bro.
Speaker 1 (04:34):
I was looking like a
million bucks.
Speaker 2 (04:35):
The black stripes.
And so the first thing he doeson the first day I said, mark,
what do we do?
He said we got to get loans.
And I said, all right, how,what do we do?
He said we got to get loans andI said, all right, how do you
do that?
And he said that's a greatquestion.
And I'm looking at him likeokay, for real, like we don't
know how to do this job.
And you're in an office smokingcigarettes and then so he hands
(04:57):
me a stack of paper.
Wait, you hired me.
Well, it was commission onlyand you didn't have to have a
license.
Basically, this was before theNMLS.
Frank and whatever else.
Well, dodd Frank was all of it.
Yeah, april 11th 2011.
Speaker 1 (05:10):
There were very few
limitations on what could be
done and what could beoriginated at that point.
Speaker 2 (05:16):
I was clearing 50 K a
month on a million in
production.
That's crazy.
Me and Cody Reed, I'll give hima shout out.
Me and Cody Reed, I'll give hima shout out, me and Cody.
Out of all the legacy lenders,every month we had the highest
price.
Now I wasn't doing those fourhundos back then, I was doing
the 150s and they were all govey, but we were hitting G-slam.
So imagine coming from VirginiaBeach construction worker,
(05:37):
bartender to clearing 100K andnow you're looking like a
billion bucks Within 12 months.
Oh yeah, oh, feeling like I mean, we can't even breathe right
now.
You want to talk about somebodywho's living outside the matrix
, who was dealt the perfect handand Moses is parting the Red
Sea.
Yeah, this is what's happeningfor us.
I love that.
Speaker 1 (05:54):
So Mark check this
out.
Speaker 2 (05:56):
No, we are going to
shatter your perception of
realty today.
Okay, so Mark gives me a damnstack of paper.
It's a inch tall and it'sFizbo's.
And he said call everyone andtell them this.
Say I'm not a realtor, but Iwant to put a sign in your yard
for a hundred percent financing,remember Nehemiah?
And so bandit signs.
They're 10 cents a piece.
(06:17):
I literally start calling theseFizbo's.
Hey, I'm not a realtor.
My name's JT.
I work with the mortgagecompany.
If we put a sign in your yard,it might help you get a deal.
So I'm driving around the hood.
I've never even been to SanAntonio.
And first, you know fulldisclosure, as I'm flying in
today from Boulder and Maui, I'mlike dude, san Antonio doesn't
look that sexy dude.
I mean, I'm here for the money,guys.
(06:43):
I know agents hate that, butI'm serious.
I'm watching all these dudesaround me watching me taking
everything in front of them, andyou know what that does to me,
cause I'm a G dude.
That just fires me up.
I'm like did you want to?
Okay, grab your popcorn, getyour Coke, take a seat.
Oh, you might want to coveryour wife's eyes, cause when she
sees what the man's going to do, she's going to look at you and
say what's your problem, bro?
Why is JT rolling the dice andyou can't even make your calls
(07:05):
or email your damn database?
I'm like, bro, because there'slevels to the game and you know
what this whole agent no agentleft behind.
I'm like bro, watch this.
You know I'm an iron workerback in the day, five-year iron
worker.
So I was cut from the clothlike an athlete.
Athlete, bro, if I'm pitchingfor the red socks yeah I plan on
winning tonight, and that meansyou're striking out, but we're
(07:28):
still boys.
I'm gonna go home, you're gonnago home, we're friends.
But tonight you're not gonnahit that ball, bro.
That's just how I'm playing.
But tonight you're also and I'mgonna dap you up and love you.
But the point I'm making is goddamn, 99% of agents are playing
in the big leagues.
Leagues, dog, yeah.
What do you miss?
Speaker 1 (07:44):
I just miss that
concept of competition, the
concept of leave it all out onthe field.
There is no backup plan.
Go hard until you can't andthen, when you can't, do your
resting and get your ass back towork concept.
Speaker 2 (08:02):
Here's what I really
want to dive in with you and get
your ass back to work concept.
So, and I here's what I reallywant to dive in with you,
because for my whole life I'vealways been destination, goal,
purpose, leave no, and thenaction.
Well, now I'm living in thespiritual realm, where I'm
manifesting and I'm in awormhole, and so, instead of
like, one plus one equals two,now, imagine a thousand times
(08:23):
the leverage.
So, for example, I'm in a worldwell, think about this, because
I'm going to salt the wound.
Okay, and I think all lendersshare the same pain.
Okay, right, we all have thesame job.
We're all pretty awesome.
You know what I was thinkingtoday for the intro, for this
should be the Mike Jones.
Back then they didn't want me.
Speaker 1 (08:40):
Now I'm on it, they
all love me, that's what I was
thinking about with you, if onlythere wasn't copyright dude.
Speaker 3 (08:45):
Oh you know I forget
yeah youtube specifically right
oh yeah, but not instagram anddude can we call them?
Speaker 2 (08:53):
can we take a moment?
People are.
You know, I get this all thetime because she's my better
half.
She kind of levels me out, andso people like, dude, how does
this happen?
Uh, jc go to me.
Speaker 1 (09:02):
Did you guys think
that there was a question on
that?
Speaker 2 (09:06):
Back to you.
But the point I'm making is canwe not just take a second?
If you really want to know thesecret like you marry a woman
that you are, literally thatdrives you crazy and you'll
realize that your life is just alove story.
Speaker 1 (09:19):
Like everything I'm
doing to kick your ass, meaning
get your shit together typeconcept.
Speaker 2 (09:25):
I don't know if I
want to have this conversation
in front of the boss.
You want to talk about holdingpeople accountable.
I made a joke.
Someone's like you need a coachfor accountability.
I'm like are you not married,bro Touche?
I don't want accountability.
I come home to accountabilityevery day and I'm like dude,
when are we going to stoplooking at the bank statements?
Where have you ever had theconversation with your wife
(09:48):
about amazon?
Like when?
Speaker 1 (09:48):
oh I I christmas
coming every day.
I tread lightly, very lightlydude controller be controlled so
but yeah.
So yes, dear, you are right,and happy wife, happy life yes,
I live by it oh, it's true.
Speaker 2 (10:03):
It is true, yeah but
we're the lucky ones because we
get to give and provide andprotect.
Speaker 3 (10:07):
We're here to support
and love and make the home
happy and be the cheerleader.
Yes, there you go In a loving,cheerleading way.
Speaker 2 (10:14):
Yes, no no, no, look,
check this out.
She was in tears the other day.
We're together, but I love you.
Speaker 3 (10:18):
Exactly.
Speaker 2 (10:19):
No, she's this like
you.
All right, she understands thegame, but you need helpers, you
need minions, absolutely.
But what she's always said isshe's like I don't like that.
You're always like the alpha.
And now my business partner isa billionaire and so, and you
know, I don't want to telleverybody where we're at, but we
also live a few houses downfrom Kimball Musk, okay.
(10:42):
And so, talking about you got tobe it to see it and the
energies, and like I'm realizingcause I'm working with Robert
Palmer and I'm studying him.
He doesn't know, he's my, mymentor, but I'm from a distance.
Yeah, absolutely His convictionand the way he's doing it.
I've I've never believed in memore than now because, kind of
like when I got in the core withDayton and those guys, you know
(11:03):
if you're making a hundred K,which is great, and then this
was 15 years ago and I'll justgo ahead and throw it out there
there's a guy in this town whodoes more loans than anybody
you've ever known.
He's really tall and Rick Rubystood him up and he made 900
grand that year.
And this was 15 years ago, andso I had never in my brain.
I literally there was brains onthe wall.
(11:23):
Yeah, I was the biggest pimp inthe room Right and I didn't
realize that I was with whales.
Yeah, no, it blew my mind.
So that's when I got excitedabout mortgage.
And then so, being a 25 yearold guy, beautiful girl, you
know, getting your getting yourfirst house or whatever home
alone, you know just loving life.
Well, fast forward 10 years ornot even you know it was
(11:45):
probably there, was.
There was a time I was goingviral, hitting like 18 loans,
which you know is mad loot.
And then so, after that wholething, team rates, whatever long
story short, so 17 years inmortgage and about a year and a
half ago, this is the story.
So 17 year, and I would, Iwould consider myself a top
producer within my, within mycolleagues now within the core
(12:06):
and those higher places.
Yeah, no, I tip my hat to thoseguys.
Speaker 1 (12:09):
Gavin Ekstrom, you
know you're out there sitting
and so go as far as to say thatyou can take things from the
core that work, because they're,100 is plenty, oh yeah.
But there becomes a certainpoint where you become a robot
and you, nor the folks that Iknow that, use some of the core
principles and traits and tasksthat they do.
(12:30):
We couldn't fully engage orengulf ourself with that,
because we're not robots.
You got to make X amount ofcalls Sometimes I'm going to go
a little ADD on you and what Ido works so yeah, or you can't
tell me that this is the onlyway.
Speaker 2 (12:48):
And if you do it
enough, you zoom out, you
realize there's no secret sauceand it's all the same shit.
It's right, you are the secretsauce, a hundred percent.
And then and what I see is notthe general challenges, it's
especially for real estate, it'splanting the seeds, like
initial contact.
We're all pretty cool, we cantalk Most agents you can have a
decent conversation with.
The challenge is like are youidentifying high caliber,
(13:10):
influential people that'll workwith you and or refer you?
And if not, I'd say you'reprobably wasting your time
because my friend's got moneyand credit.
So that's why I do deals.
And if you're putting your loanofficer hat on, imagine if I
was a loan officer chasingagents that don't do deals.
I want to feed my kids, no no,right.
Speaker 1 (13:24):
So it's like chasing
your tail.
What is the point when youcatch it?
Speaker 2 (13:27):
No, yeah, exactly.
And then, after 17 years ofdoing this, I was like you know
I'm, I'm ready to level upbecause and again, this is all
product of environment.
My biggest takeaway from thecore it's just as good as you,
if not better.
Yeah, that's it.
I just didn't think I was whenI was a construction worker
because I was working with drugaddicts and stuff like that.
But now I'm not.
Speaker 1 (13:48):
The level of
intellectual conversations is
probably lacking.
Speaker 3 (13:52):
Well, can I touch it?
Speaker 1 (13:53):
Yeah.
Speaker 3 (13:53):
Say something about
that a little bit.
So when he said I was tired ofhim being the alpha like he was,
you know he loves to help, sohe's around people that are not
like lower, but I would saythey're learning and they're
trying to like.
Speaker 2 (14:07):
Like LP1s, LP2
processors.
Speaker 3 (14:09):
And it's cool because
they're motivated to learn.
But when you're doing that,sometimes you get distracted on
what your goal is.
You get pulled into, into it.
Speaker 1 (14:16):
And you get sucked
into that.
The mix Exactly.
Speaker 3 (14:18):
And it takes a lot
and of course it's rewarding,
but rewarding.
But I've always, I've alwaysimagined him with like eagles
flying, with the eagles like the, you know, the big dogs, the
big producers, the best of thebest.
And he did that.
Speaker 1 (14:28):
But, like now, repeat
, that that was the coolest shit
I could ever hear a wife say,and I'm gonna replay that what
did I say?
Instant amnesia but it's.
Speaker 3 (14:39):
It's just really like
you know you're a product of
your environment.
So who you surround yourselfwith you, the look that they
always say the top five peoplethat are around you is a 10.
Speaker 1 (14:48):
It's top five, and it
doesn't matter, it just burns
up a feather, that's right.
Speaker 3 (14:53):
And flying with
eagles, and so when you're
around all these people, youstrive to be better, and then
you get better and better, andthen, of course, you're helping
them.
So it's like this ongoing youknow fulfilling.
Speaker 1 (15:03):
Yeah, you were
exactly right.
Speaker 3 (15:05):
Yeah, so that's
exciting.
So that's where we're at now,but continue.
Speaker 1 (15:08):
JT.
What do you do for a livingright now?
Speaker 2 (15:11):
I am 100% an agent
attractor.
Speaker 1 (15:14):
Okay, very good, that
is my job, not lending.
Speaker 2 (15:18):
Zero lending, with
the exception of a few of my
favorite past clients.
I will refer to my processorbecause I know they'll spoil
them, rotten, perfect.
But when I burnt, so I burntthe ships the first time.
When she got pregnant and wemoved to Texas and I became a
lender and, of course, when yourback's against the wall, you're
going to be all right, ofcourse.
And then about a year and ahalf, about a year, a little
over a year, about a year ago,right before it was June 16th is
(15:40):
when we did our launch party,but right before that, you know,
rates were up, dude, my teamwas falling apart.
I had 10 people on my team inOahu.
Fast forward two years in Maui.
Speaker 1 (15:49):
So when you say team,
you're talking about real
estate, I'm talking aboutmortgage team.
Speaker 2 (15:53):
I was doing loans
until a year ago, like I
reinvented myself.
I went from loan officer JT tonow my goal is to be the number
one recruiter in the world.
Very good, and I believe.
A million percent.
I think I'm definitely on track.
Okay and no, like Mark wouldsay, jt, it's not that you're
good, it's that everybody elsesucks.
It's true, like I have zerocompetition.
I know my wife she doesn't likewhen I say that, but, dude,
(16:15):
whoever's watching this podcast?
Dude, my phone's ringing offthe hook.
I stop making calls.
I've got.
You know I'm living in Fantasiaright now.
I've got angels around me Likethis, this whole situation that
we're in like, for example, whenthe rates went up, I knew it
(16:35):
Like I don't know if Imanifested this.
I knew this was coming.
We had a 10 year bull run.
Didn't you get a fat daddyhouse?
I see your shit with the poolAin't none of my business, but
you look like you got your shit.
You look like you're doingloans.
And you know the older guysknow the seasons change, markets
are cyclical, but when you'relike me I'm young, I'm ambitious
, I'll go all in.
Sure, dude, I'll build a team.
I don't give a.
So, anyway, super, super high,highs.
(16:58):
And then when the rates went up, dude, my P&L went into the red
.
For the first time in my Iliterally I've never seen money
disappear.
And then, of course, withcorporate, I'm like, and it
happened quickly, it doesn'tmake any sense.
And so 10 people turned intoone plus a processor.
And the last person I let gowas my niece and she was my
assistant and I, you know, shehad a hundred thousand dollars
salary plus bonuses to let go ofmy mom during this this period.
Speaker 1 (17:20):
Absolutely, it was
tough.
Speaker 2 (17:25):
Being transparent,
like to me.
It almost makes me feel like oh, I'm like guys, if you're in,
if you're an entrepreneur, ifyou're for real, for real, yeah,
you're gonna cut a bloody nosesometimes because if you're
fighting a pro, he might landevery once in a while.
Absolutely, absolutely so.
Your mom got kid and that andso did it hurt to my mom, norma
jean.
Speaker 1 (17:39):
Uh, by the way,
you're better at making cakes.
You're a badass at making cakes, by the way.
Uh, you're better at makingcakes.
You're a badass at making cakes.
By the way, if anybody needs acustom cake, go to.
I think it's like NJ Jones onsocial media, but yeah, that's a
true story.
I mean, it was tough times fornot only the mortgage side, but
real estate side as well.
More so on the mortgage side.
(18:01):
One because I'm in it.
Two because I had just openedup my own DBA and it's like,
okay, everything's falling apart.
What do we do?
And it's like, guys, we've gotto focus on the people that
didn't get focused on the lasttwo years, three years when
everybody could get a loan.
There were a ton of people thatcould not get a loan.
Those are the people that we'regoing to help right now, and we
(18:23):
attacked it hard.
Speaker 3 (18:24):
Nice yeah.
Speaker 2 (18:25):
Well and it's a
battle of attrition too.
You knew that If you weren'tlosing money, you were winning
Anybody who's new to the gamesometimes like what we ended up
doing too.
We buckled down I mean, ifyou've got, if you can get into
a position where you're runninglow on debt as soon as this
opportunity came up.
Speaker 3 (18:41):
Which opportunity?
Speaker 2 (18:42):
Well, the LPT
opportunity, lpt Holdings I know
right, but here's what actuallyhappens.
So this is the story, so we'regoing to be talking more about
LPT.
Speaker 1 (18:49):
No, we're going to do
whatever you want.
Speaker 2 (18:51):
I would like to
because I actually have an LPT.
It doesn't matter how viral youwant to go, Because, dude, I'm
telling you we might drop goingto sleep.
You're going to be tossing andturning in cold sweats tonight
wondering, like, what did that?
Dude is Mark.
Speaker 1 (19:07):
What is happening at
FSA right now.
There is a two minute flick andthen you can tell us if this is
right or not, or what have you.
I don't know.
If you know this person, itpopped up.
If it's OK, I would Let me knowwhen you're ready and go.
Speaker 2 (19:26):
I haven't seen this.
Speaker 3 (19:27):
We know them.
Speaker 2 (19:28):
Oh, this looks like.
Oh, that's real estate CEOs.
That's Chris.
Oh, that's Isaac.
So Isaac works with ChrisNevada and he has a mega bomb
he's about to drop First off.
Let's talk money here.
You don't need to play this, no, I will.
You guys, I'm dude, I am theguy.
(19:49):
I could dude.
Okay, come on back.
I'm not saying he's not the guy, he is the guy, but I'm going
to blow your minds.
All right, stop.
So here's how it all builds up17-year mortgage run.
But the last five or six years,specifically when the pandemic
(20:09):
hit, I felt like I was swimmingupstream.
Dude.
You know that feeling of like Idon't really want to check my
email right now because docsaren't entitled and I'm not
really interested in having thatconversation with an agent I
chased for two years who's on myfifth deal and now my processor
is sick and I'm like this iswhy mortgage drives me crazy.
And here's this is the pictureI'm going to paint.
And I actually have a new whyand it's called light at the end
of the tunnel.
And if we're having an adultconversation, 99% of realtors,
especially 95% of lenders, it'sa dead end job and I don't care
(20:32):
if you're making a hundred granda month, because I'm going to
tell you right now I know what,you know that other people don't
know, which is.
It's not enough, it's true,guaranteed Like if, and if
somebody says it's enough, I'dsay, hey, kudos to you, man,
great for you.
But in my world it ain'tnowhere near enough.
I'm sure Hawaii prices are.
Well in general, like, thinkabout this.
I mean, in reality, if you'retalking to a financial planner,
(20:54):
a hundred K a month is 20million in savings.
I actually just had a referralcome in but I pass it off.
The guy had 11 million in hisaccount and his equity account
and I asked him.
I said where'd the money comefrom?
It was a wedding gift from hiswife's dad.
It was 16 originally, Nowthey're down to 11.
You know how much income he had?
350.
Wow.
So this is how rich people live.
Like if you're a trustafarianand you got 10 M you're living
(21:15):
off of, you know I mean 350, 500, and that's okay.
But think about this If you'rea lender, lender, an agent are
making money's not necessarilythat easy.
Saving.
It is completely different,absolutely.
Speaker 1 (21:30):
And so all of this
kind of revolves around that
actually, when you're in theprocess and I'm putting myself
in the mindset of when I wasgrowing your best asset, your
best bet, is going to be to beton yourself.
So you're taking that extra andputting it back in, hopefully,
hopefully, those that arebuilding their business.
They're putting 20% at leastback into your business and grow
(21:51):
it in risk.
That may not pan out, but somedo you know, and I'm here to
tell you that some do no forsure, a hundred percent.
Speaker 2 (21:59):
It's just very rare
and that.
But so this is the future ofreal estate.
The future of real estate justlike all these new.
Like banks, bankers are veryclever on how to make money out
of nothing.
Speaker 1 (22:10):
I wonder if we're
going to end up answering a
question that I'm going toprompt now don't answer it now
which is are real estate agentsand mortgage lenders eventually
going to become obsolete?
Speaker 2 (22:23):
Well, that's a great
question and I wasn't going
there.
But here's my thing and I'm notgoing to be negative, Nancy.
Okay, I am very motivated.
I cannot predict the future,but if I were, if every agent in
the country we're listening toright now, I would say it's not
us versus the brokers, it's wellit is.
It's not versus we're agentsunited.
(22:45):
So let's leverage each other,focus our attention on a common
destination, which, for me, isour goal is to become the most
valuable real estate company inthe world.
Okay, that's why we exist.
Every day, I wake up and I knowexactly what to do and I have a
purpose.
Speaker 1 (22:55):
Let's define the
value, yeah, from.
And who is our, I guess,customer that is supposed to see
this value or gauge this value?
Does that make sense?
It's either going to bemonetary, it's going to be
something of what you get out ofit.
You mean how?
Speaker 3 (23:09):
does it become
valuable.
Speaker 1 (23:11):
Well, I mean, first
we got to define the value.
Speaker 2 (23:12):
Well, it's two.
Is it just monetary?
Well, here's what I would sayit has to be both, because in
order to become the mostvaluable brokerage in the world,
we have to be the most valuablebrokerage to the agent or we're
never going to get to that.
Like, these are hand in hand.
So a lot of people say, oh well, you sound arrogant.
And I would say, no, I leftMaui in two days because Robert
Palmer said I created LPT Realtyto become the most valuable
(23:33):
brokerage in the world and Icreated LPT Realty around agent
choice, so every agent couldachieve their own definition of
success.
Now rewind the tape.
I'm friends with Rob Flick,Gene and Brent.
I know three guys making over amillion dollars a month at the
biggest cloud brokerage.
He bought my dream boat.
Gene has the 80 foot no shit,this was my freaking screensaver
(23:55):
80 foot sun reef, catamaranDude these things go for seven,
eight.
He's got five people living onthere.
He's got five people living onthere.
He's got 300 million in stock.
He's making a million a month.
So to most people this is justnoise, but for me you couldn't
have dealt me a better handbecause you know who's the best
recruiter in the world A loanofficer.
We've been doing it for 17years.
(24:15):
I don't recruit, I captureMeaning like I understand
initial contact, building,rapport, closing and following
up, and I don't kiss on thefirst date and I only go after
dimes.
Bro, the first guy I called inDallas check this out, I told
you I was addicted to the game.
The first dude I called inDallas was the number one luxury
agent and he did 130M on 40transactions just MLS, so
(24:39):
probably three times that youknow these luxury guys Now
giving perspective to the folks.
Speaker 1 (24:44):
listening, you are
calling them as a previous
lender, but, as I know, this isall agent attraction, so yeah,
that's what.
So you are still a loan officer?
No, this is now.
Yeah, that's what I'm trying tolet them know, is it?
He's not a loan officer at thispoint.
He is now in the recruitingseat with that hat on going, I'm
going to get very good.
(25:04):
The only difference that's thefirst time anybody knows that
he's a real estate agent on thispodcast, yeah.
Speaker 2 (25:12):
So, but here's the
thing I joke around.
Here's the thing I joke around.
I love it.
I've helped approximately 1700families achieve home ownership.
Sure, if we're again having anadult conversation, I believe
the lender's the quarterback.
I'm Tom Brady, you're RandyMoss, I'm going to hit you in
the end zone with a bag.
Yeah, and if you've ever andgood agents know this too a good
(25:34):
loan officer is worth his orher weight in gold, absolutely,
and so in my world, there'slevels to the game.
Speaker 1 (25:48):
And I have yet to sit
in the room with an agent that
I couldn't have a high levelconversation with and honestly
run circles around.
No offense, so prompt to thelisteners out there at the
moment.
If you're listening and you gotto this point, I want to know
in the comments who is moreimportant, more valuable to a
transaction the realtor or thelender?
Speaker 2 (26:00):
Go.
I never answered your question,though, so here's my prediction
.
I would say this I think wewould be ignorant and naive to
think you're going to get two orthree points in 10 or 15 years.
So this just tells me.
You know, if history is anyindication of the future which I
love because we can draw andinspire confidence from that the
markets will change.
You know, everything grows.
You could pull out.
(26:20):
It's funny when's the best timeto buy Dude?
If you pulled out Boulder, itlooks like this over the last
150 years, you tell me.
Speaker 1 (26:27):
I always tell people
1972.
Why?
Because that's when they firststarted tracking.
Yeah, like, why does it matter?
Speaker 2 (26:32):
And if you're like me
, like us, we're thinking
long-term.
Like I love Boulder, I'minvesting in Boulder.
I'm not trying to make 50 grandin a year, right?
No, I'm thinking legacy Likethis is going to be my son's
property maybe, or I could sellit.
Who cares?
But also, I mean it's, it's,it's to me, it is the mindset.
Speaker 1 (26:49):
It is definitely the
mindset in thinking this big
versus this big.
Speaker 2 (26:55):
Definitely.
And here's the thing you and Iare lenders.
So two things about living inreally nice, expensive homes.
Speaker 1 (27:00):
I thought you're a
realtor.
Speaker 2 (27:02):
I'm a.
I'm a realtor trapped in alender's body.
Speaker 1 (27:05):
I like that.
There you go so.
Speaker 2 (27:06):
I'm actually.
What are you?
I'm a, I'm a nonconformist.
Wait, do I go both ways?
No, I'm just kidding.
So here's the deal.
We don't do pronouns.
Here's the deal.
Let me go back to yeah, here'sthe way I look at it.
I I look at it.
(27:27):
I'm going to work smarter andnot harder.
And right now, the biggestmoney in real estate and this is
not up for.
I would love you.
You want to sit me down withGlenn and Tamir right now?
They would this.
This will never hit the streetsbecause and again, this is not
picking on anybody it's a, not aone size fits all, and I would
even argue it's a popularitycontest half the time and more
human element the bottles, allthat stuff's great, but there is
such thing as timing, there issuch thing as opportunity,
opportunity, cost AbsolutelyDude.
Speaker 1 (27:47):
Yeah.
Speaker 2 (27:48):
So check this out
right now I could do loans for
approximately five to 15,000alone, depending on the loan
amounts, cause I do deals inother States that are more
expensive Colorado, specifically, obviously, hawaii.
So, um, where was I going withthat?
Speaker 3 (28:02):
Well, can you touch
base a little bit on, like, what
made you leave Maui and takeyour whole family and leave it
stopping?
Yeah.
Speaker 1 (28:11):
At a certain point we
were rolling Jay you were with
new American funding at the time, I believe and then all of a
sudden, Oof.
Yeah, no, I did he go yeah well, here's another thing about
goals, and I'm sure there's alot of folks out there that know
you or know of you previouslyin your previous life.
(28:34):
That went well.
How the hell did where?
How did he get to hawaii?
Where did that?
How, why?
Speaker 2 (28:39):
well, okay, so that
was the pandemic.
So we were.
So we were in Boulder and I wasa normal LO like you, just
working, making my calls, doingdeals First off.
I'm not normal.
You ain't normal either.
You know what I mean.
You know what I mean.
I'm not like I was in.
I embodied the Dow.
I woke up in the morning I wasloan officer JT, that's right.
And then the pandemic hit.
And then I was like dude, likewe can live anywhere, I never.
(29:02):
We we had vacations in Hawaiiand did family reunions and I
remember when we were in Lanikaibeach the first time a lady
looked at me and she was like,oh, are you, did you guys just
get that house?
And I was like I was like thankyou, but no, do you?
Do you really think I'm the guythat bought the beach house
next door to you?
Like, do people live here?
No, I didn't know you couldlive in Hawaii Before the
pandemic.
You didn't live there, youvacationed there, absolutely.
(29:24):
So once we didn't have to meetpeople anymore.
I was like we have the family,our kids are in high school, we
have two high school kids and Iwas like you know what we really
want to?
We love our family.
Dude, like every, my wholemantra is every day is our best
day, like I'm not waiting untiltomorrow.
I want to eat a good dinner, Iwant to dance with my wife, I
want to teach my son, I want to,I want to milk that day.
(29:44):
You know, I look at the sungoes up.
So, like one of my friends hehad I don't think it's his quote
, but he would say if you canmake it through a day, you can
make it through a lifetime.
And I like to flip it aroundand say I don't want to make it
to the day.
I want to milk this now.
Income, sure, but no way Iwouldn't trade it for any pips,
correct?
Speaker 3 (30:04):
I think that, like
the whole Hawaii transition was
super fun.
It was like almost we didn'tbelieve it to be true.
It was like you know, a dream,almost.
Speaker 1 (30:11):
Right.
Speaker 2 (30:20):
But then we hit like
a certain point where he was
talking about all the rates andit, that came back like
yesterday.
Okay, so there's another littlevariable too, right, but I knew
I was swimming upstream, I knewthat there was nature in my
heart was telling me son, I loveyou, you can do this really
good and you've got a reallystrong will.
But deep in your heart, like I,I not that I couldn't do this
(30:42):
happy because these are firstworld problems.
Bro, I'm living on three acresoff the greater Maui with, if
you go to my Facebook, if youguys want to talk about some
iron candy, bro, I mean, it'shard to go to California, right,
it just, it's just not the same.
It's not comparable.
It's so dope, it's outrageous.
But what that does?
Going back to productenvironment, my are in 15, 20
(31:06):
M's.
You know we got a 3.5 and I,I'm working and they're they
come one or two months out ofthe year and I'm like, okay,
everybody around me is like goto Newport beach, you know.
Same thing.
What's wrong with me now in SanAntonio?
You pull up, you know.
You pull up 250, 500, a milliona year.
You're a baller, you could do aLambo, you could have a nice
house, um, which is, who caresabout all that stuff?
For me, being a dad, it's, to meit's just common sense.
Like squirrels are smart enoughto store acorns, I'm a human
(31:27):
being.
I look around.
There's no homeless deer,there's no homeless fish.
I should be falling.
We're just.
You know, and I'm not gonna sayI was a great saver, but I
always knew I was going to berich Like I.
I've never doubted.
You know, for some reason I'vebeen a good earner and I've been
in that world again where I'mlike dude, you're, yeah, yeah.
(31:48):
And this is what happened lastweek in Las Vegas.
I'm in Vegas with billionairepartner and the highest caliber
people in real estate in theworld for pub con Zillow and I'm
in the room.
Speaker 1 (31:54):
And now my goals of a
hundred X, because I'm in the
back room and I'm in theconversations and I'm thinking,
dude, bro, we talk about it alot on this show, about the goal
being to get in the differentrooms, into the bigger rooms,
into the rooms of others thatyou never thought you'd be in,
and once those doors open,you're now in the room.
(32:15):
What do you do?
Well, you start soaking it up.
Why?
Because they're way morewilling to share than you
thought they would be.
And, just like you and yoursituation, you get into the room
with X of a goal and see thatall these people around you,
their goals, way up here, you go.
Well, shit, it's definitelypossible If there's this many of
(32:36):
you around that have that samelike-minded concept and drive
and achievements and all of this, what?
Speaker 2 (32:42):
I think about this.
The goal, it's an idea.
Robert's idea is just biggerthan mine.
My dream fits inside of hisdream, my dream.
I've got a fat number that I'vehad forever and mine fit
perfectly and I could coattail.
I didn't have to be the man.
This time he's writing thechecks and he's doing all the
thinking.
But if you want to get intothat room, let me give you a
(33:08):
little secret.
The cream rises to the top.
I didn't tell anybody anything.
Nobody knew me.
Everybody knows me, and I gotinvited and they paid for me to
go.
You know why?
Because in the last 12 months,you know, we shattered, we broke
every record and what it is is.
I just made my calls and I didmy follow-up.
We threw leveraged events, allthe 101 stuff.
We only have 20 minutes left.
We should probably digress overinto the big money stuff.
Yeah, let's talk about it.
Are you?
Did you bring?
Hey, does there any toiletpaper around, just in case, just
in case we have an accident?
Speaker 3 (33:26):
I do think I still
want to get to that because it
was just such a we're going tohave to do a round two.
Speaker 2 (33:31):
I'm good with that no
, a hundred percent.
How many days are you here?
Yeah, we just canceled Thursdaywe were going to drive.
Speaker 3 (33:39):
We're here all the
time.
We're coming back all the time,but I do think that you,
sitting in front of the computerand then, like you saw the
opportunity, was just likeperfect timing and getting us
here, think about how crazy thisis.
Speaker 2 (33:52):
I was going, this was
a career for me.
I have, like you, a databasethat basically, when it's tuned,
spits out money Like I haven'thad to do anything, and I've
been living a good life becauseI've made calls for 10 years.
That's right, been living agood life because I made calls
for 10 years.
And if you're in San Antonio, Iguarantee, if you're an agent
and you've been an agent forover six years and you're a top
500 agent, you know me becausethat's the only people I called
forever and that's how I meteverybody.
Just because and so I wassitting on the lanai and rates
(34:16):
were going up and that meant Ididn't have a lot of deals.
So imagine if I had a ton ofdeals.
I would have never found thisopportunity, and this is why
you'd still be stuck in yourbusiness.
Oh, absolutely.
And so I see this video aboutLPT Realty and I'm literally on
an Island in the middle of theocean in Maui at midnight and
some dorky kid in Florida andI'm like just watching this
video and he's talking aboutthem going viral.
(34:38):
And then I hear him talkingabout Robert Palmer and I'm like
, dude, this kid is a terriblelook.
What is this?
Speaker 3 (34:43):
So I'm like dude,
this kid is a terrible look.
What is this?
What are you talking about?
So I'm not even Was it an ad.
Speaker 2 (34:46):
No, it was a guy who
was doing like a YouTube video
about LBT.
You know how cheesy some ofthese guys can be and I'm
watching and I'm listening andI'm like wait, wait a minute,
okay.
And then like one Sotheby'severy cloud brokerage.
(35:06):
I could tell you every feebecause I was like, wait a
second, there's opportunity here.
Well, think about this.
If history is any indication ofthe future, we already have the
big cloud brokerage that wentbananas and if you do the math,
more people made more money inSan Antonio and Texas off of
that company than every otherreal estate company combined.
There's still, if you actuallylook about the amount of stock
(35:27):
and revenue share that theseguys are making, there's no.
Nothing has ever put more moneyin agents' pockets like this.
So what Robert Palmer did was hedid what was real estate
reimagined.
So think about this.
I don't know the.
You know Gary Keller's, the manhe wrote the book Great Glenn
came out with the cloud and hedid.
You know, you can be an ownerand instead of profit, we do rev
(35:49):
share, right?
Robert Palmer looked at it andhe said, dude, that's a great
idea.
I'm not going to reinvent thewheel, but I'm going to
reimagine it Kind of like howlenders do At first you get
origination, yep, then Then youget circusing, and then we're
going to put a new box Likeevery time.
These guys could just keepmaking money off of this.
So here's what he did.
He created a completely newrevenue stream and, for the
first time and this is the bombI want to drop before we leave
(36:14):
For the first time in the worldwe're dropping, and I'll just
say it right now, we'relaunching the world's first
luxury cloud brokerage, rightnow named Aperture.
Aperture Aperture, okay, allright.
That is the only luxury brandthat pays revenue share, and not
only does it pay revenue share,it is the highest revenue share
(36:35):
in the world, at a minimum,three to 10 times more.
And is it because of the pricepoints or because of the concept
.
Speaker 1 (36:40):
It's everything.
Speaker 2 (36:41):
So here's the thing
about luxury brands that I've
realized is agents that work forluxury brands.
It's not that they're justhootie and snootie and awesome,
it's they want to protect theirbrand from a new kid down the
hall who's going to make themlook bad, so they're willing to
pay a little more for that.
Hey, I'm not going to let somenew rookie at Keller Williams be
on the other side of a dealwhen my client thinks I work at
(37:02):
Keller or eXp or pick a brand,Even LPT for that matter.
Lpt is a great option for 80%of the agents 90.
But if you're Compass, ifyou're Sotheby's, if you're at a
boutique shop, this model isgoing to flip the real estate
world upside down.
Follow me.
We talked about the popularitycontest In general who are the
most influential and highestcaliber agents in every city
(37:23):
that everybody knows?
Who are the two most popularagents in San Antonio right now?
I think on that true Well.
Robert Elder's up there.
He's from the outside lookingin right now.
Sure, but I'm thinking 15.
And the reason?
Speaker 1 (37:35):
being is as time
progresses and you've got a
different crowd.
Demographic wealthy will alwaysbuy right, but there's a new
wealthy that's coming of age andthat's the tech wealthy, the
younger wealthy.
Yep, If you're best, you're BenKahn.
(37:55):
As a matter of fact, Ben Kahnsold us our house.
He was on the listing side.
Speaker 2 (37:59):
And he never referred
you.
And he promised you too, didn'the?
Speaker 1 (38:01):
No, that was my
wife's first transaction.
First million dollar deal.
She was rolling, but the ideais you've got the Robert elders
bro packs of the world that arestarting to incorporate video
that are starting to get onYouTube.
I'm not seeing Ben Khan do thesame thing, Will I?
Will I ever say that BenConnorner, a best, will go
(38:24):
hungry?
Hell, no, because they'vealready built their brand.
It's there.
They could change companies andnobody would even know.
Well, it's not about I didn'tmean it that way.
Speaker 2 (38:32):
I meant, in general,
if you were to pick the top 20
cities across the United Statesand pull 50 lenders and said who
are the most popular agents?
Agents that sell the sexiesthouses, that make the most money
?
In general, he drives a lamp inIgnacio.
I'm like guys.
So here's what I'm saying isthis is we are launching, we
already have this model and, asof recording, we have five of
(38:53):
the top 100 agents in the UnitedStates already ready to go
Signed up.
Wow, we have celebrityendorsements.
Okay, we have conversationsright now with Daniel Craig Wow,
double 07.
Yeah, okay, uh, we haveconversations right now with
daniel craig wow, 007.
Speaker 1 (39:05):
Yeah, this is, uh,
the our plan is and this is hey,
it's tough in hollywood thesedays with everything going on
commercial but check this out,this is this I'm just saying
with all your mind it's a bigpicture, but it's getting outed,
so they got to figure out that,hey, they might pick up real
estate you never know hey, I'dhire not, but the other guy,
daniel Craig, for sure.
Speaker 2 (39:25):
So, anyway, think
about this.
This is the drop, all right.
So, for the first time ever,this is.
I want to bring this alltogether, even though there's so
much nuance.
This is why I can't breathe andwhy our like right now, at our
home, literally, and it stemsfrom dad.
You know that when dad'swinning dude, she's in tears.
(39:47):
It's like Friday night, everynight we've got teenagers and
I'm.
We're in such a good spacewhich also plays into, but
that's attracting our energies.
We're manifesting, likeliterally, and we're getting
shortcuts.
But um, uh, what was it?
Um, what was I saying?
Speaker 1 (40:00):
The um, yeah, no, he
said right before that, while
you think of that, I'm going totell this customer that I'm
running behind.
Speaker 2 (40:08):
What did I just?
Speaker 1 (40:09):
say so, we can go a
little longer.
Speaker 2 (40:14):
The mic dropped.
Yeah, this is huge, go for it.
So, kind of going back earlier,I'm in a place in my career
where I'm all about leverage,opportunity, timing, working
smarter, not harder.
Like you, I'm a master hunter,I'm a sniper.
I've been bringing home deerfish and, every once in a while,
an elk.
But after, now that I'm growingup, I'm like man, I'm going to
(40:36):
use my noodle, I'm going toplant some mangoes and some
bananas and I'm going to sit onmy rocking chair and I'm going
to watch the food grow and I'mgoing to, you know.
And so this is where, like,older guys, get wiser and more
leverage.
And so, with this opportunity, Iwas like okay, I'm willing, I'm
willing to do whatever it takesto move the needle.
And if we, it takes me three tofive years to get what I've
realized now why it's, dude,residual is where the everything
(40:58):
.
Right now for me, we, we're,we're making enough in residual
to pay all the bills.
So, for the first time in mylife, I'm literally waking up
and I'm like wait a minute, I'mokay, like.
And then you, dude, as a dad, Icould go bounce to fricking
Croatia, deuces, I'm out andyou'll never see me again.
And I get paid more and moreand more for the rest of my life
(41:19):
and I'm an owner of the company.
Bro, everything's lining up,but let's get back on track.
So here's the mic.
Drop that people.
This is going to flip the realestate world upside down.
So a few weeks ago, robertPalmer my partner he's the man,
I say he's my partner, he's theman and he said hybrid shares,
the future of real estate.
And I didn't know what he meant.
Hybrid share this is what wehave as hybrid share and this is
(41:39):
all going to make sense.
So this isn't up for debate.
The most money that's ever beenmade in real estate is the
stock and the revenue share, andthen, of course, production.
But production is just how youlive, this is how you get ahead,
this is how you ascend thematrix and live a life of
freedom and, ultimately, peaceof mind.
This is all we need Like.
Love is the driving force andit's all a love story.
Speaker 1 (41:59):
Now will this all be
under the umbrella of the LPT oh
it's LPT Holdings.
Speaker 2 (42:04):
Okay, very good, all
of the stock awards and check
this out.
This is pre-IPO.
So imagine you were in SiliconValley.
You're Sequoia Pre-IPO fastestscaling company of all time,
most viral real estate companyin the world.
What we did in two years inonly a handful of states, 10,000
(42:25):
agents.
It took the two previousfastest growing brokerages nine
and a half and eight and a halfyears respectively.
This is by far the greatestreal estate success story that's
ever happened, unfolding inreal time.
This isn't up for debate.
The numbers tell the true story.
There's never been a brokeragethat did this.
There's never been a guy likeRobert Palmer.
(42:47):
Oh, billion dollar valuationwith LPT Right now.
Robert Palmer's already aself-made billionaire.
He has no debt.
So imagine if I was asking youfor a quarter million to invest
in this company.
You're, you're blowing up rightnow.
Right, billionaire founder.
He owns RP funding, the largestmortgage company in Florida,
completely separate.
He owns the Armada professionalsoccer team.
(43:07):
He owns listing power tools.
That thing was pumping outalmost 10 million a month in
residual.
Yeah, he had 18,000 agents.
This guy flies around in a jetwith a private chef.
That's the only difference.
Everything's the same.
But when Robert shows up.
You're drinking 10,000 year oldsake, yeah, the bill's going to
be 50 G's and everybody'snormal, but you eat good and he,
this guy is he?
Literally, people say he's themost, he's the smartest person
(43:29):
they've ever met, and these arepeople like.
Speaker 1 (43:31):
So let me ask you
this Is there, is there a video
of you talking about what LPT is, and how this is it.
Speaker 2 (43:38):
I haven't done it yet
.
Speaker 1 (43:39):
Take some time real
quick to tell us the basics of
LPT.
Okay.
Speaker 2 (43:47):
So tons of nuance,
but simply put, LPT is the
world's first hybrid brokerage.
What Robert Palmer did was thisextremely smart or genius or
common sense?
He said, okay, 70 to 80% of allagents are treading water.
Right, yeah, that's a fact.
Speaker 1 (43:59):
When did it?
Speaker 2 (43:59):
launch.
When did it launch, dude?
Okay, you want to blow yourmind.
It launched on 8-8.
Did it really?
And you know this is the lion'sgate year, right, yeah, so what
are the odds?
The time that your boy blows itout of the thing?
Dude, bro, this is beyond, bro,like goosebumps I can't breathe
right now.
We're going so viral I can'tsee straight Explain.
(44:23):
No, I don't want to.
If you know, you know we'llleave it at that, okay.
So with LPT realty, it's thissimple Robert Palmer created LPT
realty around agent choice, andso what he did was this he
spent four years with his teamand these are gangsters
attorneys, vice presidents likehe's got a core team that are
smart and they studied agentmigration.
So if you and I were going tocreate a real estate brokerage
and I guarantee if we went outfor beers tonight or whatever we
did, and we said we're we'veset sail to reach this
(44:46):
destination, how are we going todo it?
I guarantee we'd come to oneconclusion and I'm going to give
you a.
It's too simple, but how wouldwe do it?
What is the plague to the realestate industry?
What is every brokerage'sAchilles heel?
Speaker 3 (44:58):
Repetition.
Speaker 1 (45:00):
Oh for sure, Lack of
value.
In my opinion, they're notgiving their realtors enough
value.
If you're not a producer in theleadership role, what is your
job?
To make sure that they get paidaccurately?
That's not enough.
I mean, anybody can do that.
So what is it that isseparating yourself as a
brokerage from all the othersthat are popping up the cloud
(45:22):
base, that you don't need tocome into the office?
What are those things?
And I think a lot of brokershave been doing a lot of soul
seeking in the past couple ofyears, to be honest.
Speaker 2 (45:32):
Dude.
Kw is restructuring.
They're buying back everythingyou don't know.
Here's the thing.
I wish you guys luck.
But I went ahead and dug a holejust as a reminder that the
young lion just showed up Right,and there's a changing of the
guards and there's a new sheriffin town, and you know who he is
.
He's funny, he's good looking,he doesn't like to fight, but
he'll still kick your ass, andI'm just kidding.
So check this out.
(45:53):
Put LPTs like this.
He did it around a hybrid, hedid a hybrid brokerage and he
said okay, if you're one ofthose 70 or 80% of agents who
are treading water, what's bestfor them?
Money and marketing, dude.
This is why I have a hard timetalking to normal agents about
business, because you can'targue with me about this.
Like, and I'll just choose anycompany, for example, like real
(46:14):
or Keller Williams, exp, pickone, but at real, cause they're
a little cheaper than theseother two.
If you do eight deals with meat LPT and not that this even
matters, it's just numbers atthree, 50, you'd be a capping
agent over there.
We don't have a monthly fee,whatever.
So with me you would save$8,800.
And so, since I'm a professional, I look at that and say $8,800
for me coffees and lunches.
I'm selling more houses.
(46:35):
It's that simple.
I'm watering the garden Firstis first Agents get more for
less, a lot more for less, andit's done for you.
One less thing to worry about.
So in our world, if I don'thave to put it on my checklist,
it's invaluable.
The last thing I want to do isput more.
Yeah, no, this is where you talkabout brokerages adding value.
So this is why I left Maui intwo days because I used to joke
around as a lender and say allbroker just suck.
(46:57):
Because I sit across fromrealtors all day and I guarantee
if you're new you're not goingto be happy.
I don't care if you're aPhyllis Keller compass, you name
it because you don't even knowwhat you want.
You don't even know what theyget and their expectations.
They're like no guys.
If you think you're gettingpaid out the gate, you've been
misled.
You better have some savings.
I would say go move in withyour mom.
If you're serious, dude, whynot?
If you're serious about beingthe guy, use that money and
(47:19):
apply those resources to growingthe practice.
So with LPT, 80% of agents areon what we call a business
builder.
Build your business, which is500 a file, $5,000 cap, no fees,
and we have all the done foryou marketing.
But here's the differencebetween our marketing and every
other brokerage's marketingtheir brokerages marketing.
I understand real estate.
The best thing I can do for ouragents is help them win more
(47:40):
deals and get more leads.
So how do we do that?
So we give them everything, butwe start off with this box with
about 200 pieces of individualmarketing collateral.
You've got business cards,thank you cards, flyers,
brochures, just sold, justlisted open house.
Speaker 1 (47:53):
I'm talking
everything, basically the needle
moving activities that it takesfor you to become a successful.
If you use these basic things,and as basic as they are, they
work Okay.
Speaker 2 (48:04):
Yeah, but people
don't understand print marketing
.
You go to the Lamborghinidealer dealership.
You're leaving with a brochure.
You buy a fat daddy apple.
There's something emotionalabout beautiful print, it's
bespoke.
These, the most expensiveproducts, are still delivered in
print.
And then think about this.
I've seen a million Facebookads.
I couldn't tell you any.
If you can get my face on mymagazine on your coffee table,
you're, I get, and you know this.
(48:24):
I'm following up, but checkthis out.
No, you, you're the man.
You understand the game.
This is what our marketing does.
And now I'm going to go back toSequoia.
Like venture capital, we have acertain amount of agents.
This is not up for debate.
This is a fact.
If we give every agent ourlisting power tool pack a
certain amount of agents,especially agents the 80% are
(48:46):
going to have what?
And they're going to haveincreased conversion.
Sure, so if I can help everyagent win one listing out of
five, guess what this does?
That increases our market shareas a whole for LPT Holdings.
If I can help an agent win alisting with our done-for-you
marketing, which is designed asa presentation, to win the deal,
now you're teed up for currentclient referral, past client
referral, past client for life.
(49:06):
Okay, if I can think about this, if we've got 80% of our agents
on a flat fee model and so nowthey've got some pep in their
step and they're now making, nowthey're winning deals and it's
all done for you.
To me this isn't up for debate.
So 80% of agents go into there.
Then we have another bucketcalled the broker partner Cause.
He said, why pay if you don'tplay and try it before you buy
(49:27):
it?
Where other brokerages KW, exp,real, whatever.
I'm just picking the big name.
You're not picking on anybody.
As far as I'm concerned,there's no second place.
Like we're so far ahead of thecurve right now.
Like Robert Palmer looked at meand he said I'm surprised
nobody's done this.
And I was like me too.
How the heck?
And I'll pick on Gary.
Gary, you've got 200,000 agents.
(49:47):
How do you not have material?
How do you not have a videothat 200,000 people can share
and put your name in everybody'shouse?
How are you not giving themmarketing to help?
You know why?
Because they don't get paidafter they cap.
It doesn't make sense for himto go.
We only get paid when the agentgets paid.
So if I can't help you get adeal, then I don't get paid.
That's how Robert Palmer said.
We do performance-basedmarketing.
We don't even want to dime.
If you're going to, how aboutthis?
(50:16):
I would's the who and what Ican say is this with me, at
least they wouldn't fail in thefirst year, cause they're not
paying 200 a month and waste,I'm like.
But let me go back to thematerials.
The materials are designed toincrease conversion 100%, right?
This is what this does.
So we're actually puttingagents in money's pocket.
Right, we're putting moreagents in money pocket through
fees.
So this is a no brainer, robertPalmer.
(50:37):
Billionaires do this.
They want unfair advantages andblue oceans.
He doesn't want to fight withGary and these other guys.
So I don't play in a differentdude.
I walk into the boardroom mark,I'm 10 foot tall and
bulletproof.
You could put Tamir, gary,glenn, and I guarantee they
don't want this conversationbecause I'm going to say Gary,
so you're going to teach whatthe agent, what?
We've got YouTube now, bro,we've got a hundred million
dollar producers who are waybetter than your productivity
(51:00):
coach, who doesn't sell realestate anymore, and I hate to be
that guy.
So if you don't have blood onyour hands, I don't respect you.
The same right.
You might've wrote the book,you might be the guy, but when I
come home and I'm breathing andpanting and my hands are
calloused cause I see all thesebig coaches and I'm like bro, I
am running circles around youand, truth be told, not even
(51:21):
trying because I'm using mynoodle.
Here's the difference.
I'm calling guys that are doing130M versus four deals, because
when you're ground level, ifyou can get a city like Dallas,
this is how you ascend thematrix.
If you get in early, when thestars align and you're at the
ground level of an MLM orpre-IPO stock, this is where
everything changes.
So back to LPT, hybrid, flatfee marketing, bananas you can't
(51:45):
argue.
So it is a very basic premise.
Speaker 1 (51:49):
And, like you said,
why has nobody done it before?
Because maybe it was too basicand they were all thinking above
it, maybe they were too fargone or too deep into their own
model.
Speaker 2 (51:58):
At a minimum for your
people.
What if you just help thememail their database?
If everybody just put all theiremails in a bucket and Mark
Jones did it for them, wouldyour loan officers not have more
deals?
Of course they would.
He does the same thing.
He's like.
You know why agents don't dojust sold or these all these
things, cause it's a headacheand nobody wants to do it and
it's hard to figure out If it'snot on an obligation we need to
do it.
So when the broker does it foryou, it also gets you out of
(52:20):
your comfort zone.
Now you have door hangers, nowyou've got business cards with
your listing 100%.
So many conversations.
So, as an OG, real estateprofessional, who's 100%
referral, who understand yournetwork, is your net worth.
And if people are buying, 82 or88% of all deals are still
referral or a repeat.
And if that's true becauseShane Token posted that, if
(52:41):
that's true, then guys I'mfishing in the pond where the
fish are biting.
It's true.
And then if Shane said it, it'sprobably true.
Speaker 1 (52:47):
No, he posted it.
Speaker 2 (52:49):
No, he's the man and
I play cards with him every once
in a while, Dude.
I was with Dayton the other day.
He's going to be on themastermind panel tomorrow with
me.
He said, and we all do thedream 100 because we have our
relationship list.
He said I've got 175.
I have 174, which is oddbecause he makes so much better.
He did, I think he said, 378closed referrals, not including
(53:09):
past clients.
So out of his 170 on his dream100, he had a seven, 107 or no,
372 or eight organic, not apenny in marketing.
Now he does cookies and milk.
You know he's got his systems.
He's watering the garden, butthere's none of that.
But let me bring it back.
So LPT Realty is the world'sfirst hybrid brokerage.
It's the only flat-feebrokerage that has stock and rev
(53:29):
share, and here's why I wentall in with LPT.
I looked at it like as a lender.
I said, okay, what's best foragents, gary, trying to teach
you how to catch fish?
Okay, cool, you want to go to a15 year old company that had a
good idea, where it's treadingwater for four years because
it's not growing and if you'reserious about money, you need to
be with growth.
You know you buy, you get anearly that's.
Come on, guys.
And then so for me.
(53:50):
I looked at it as a whole andthen delayed gratification
long-term.
I said, okay, I know for a factbecause I meet agents every day
.
Agents leave for money, agentsleave for marketing, agents
leave for offices, agents leavefor monthly fees and most
important is the human element,and that's what we know.
So, no matter what you're upagainst, minus the good agent
who doesn't need anything andthat's where the flat fee comes
into, because there comes apoint where you want the money.
(54:12):
Like I've been brokering loans,bro, I made a fortune when I
left I you know this.
I went from making a buck 50 toback to the money Right.
And so eventually you knowagents are going to do the same
thing.
But check this out.
Here's the mind blowing thingthat this is the genius of
Robert Palmer.
He just literally reinvented.
He reinvented real estate.
Right now it just it'shappening.
So we have this hybridbrokerage flat fee.
(54:33):
We're going bananas.
We've broken every record knownto man we have.
Like this is the craziest.
I literally I'm losing my mind.
I don't need to sleep, dude,I'm jumping out of bed.
I can do that.
Well, dude, it feels incredible.
People don't understand theintangibles when you are loading
the wagon with pre-IPO stock,when you're going bananas, when
(54:57):
you're like for us.
We've got so much faith too,bro, like I'm taking steps, I
don't even care if there's astone.
Speaker 1 (55:02):
There's a.
There's a term that I use quiteoften, which is we don't do
anything half-ass, we do withour whole ass, and that's just
basically saying go all in.
Speaker 2 (55:11):
How you do anything's
how you do everything, and if
dad's going to clean thecounters and wash the dishes,
you better do the best jobbecause dad's leading by example
.
But check this out.
So now I'm going to do the math.
Silicon Valley Our goal is tobecome the most valuable brokers
in the world, which means wehave to be the most valuable
brokers to the agent.
So we're doing this throughunfair advantages.
We can be most valuable throughcomp, through marketing right
(55:33):
and through opportunity andleverage.
And this is where I get reallyexcited, because I believe I
know what's best for agents.
I think agents in general wouldbe more successful if you had
more money and you put thatmoney into your practice and you
actually had marketing.
I don't know about you, butpeople need to know I'm in
business or I'll never do dealsand that's why I text videos and
I have the way we do leveragedevents.
Me and Tabby are.
We have got this dialed in.
(55:54):
I went from doing leveragedevents for mortgage to doing
leveraged events for real estate.
Now I don't have to.
There's no attendance andthere's no fulfillment Right, so
now I don't have a 30 dayprocess to get paid.
I'm done.
Robert Palmer is doing all theheavy lifting.
So check this out 600,000agents right now in the United
States hang their license at aflat fee brokerage All right.
20% of agents hang theirlicense at a luxury brand
(56:19):
Compass, sotheby's and Boutique.
There's about 18,000 to 20,000agents at Sotheby's.
There's about 18,000 to 20,000agents at Compass all right.
In order for us to reach ourultimate destination of becoming
the most valuable brokerage inthe world, which for us, we
believe, is about $15 billion,and that's going to put us
somewhere in the decacenty range, and you two I'm bringing you
(56:39):
with me.
Let's go.
Trust me, I would say bet on usA hundred thousand percent.
Like you said earlier, I'm likeguys, yeah, this is.
I'm sorry, but this is what itlooks like.
I know we're disappointing you.
Speaker 1 (56:49):
I feel the same way.
No, I love it, but everybodyI'm like okay gotcha.
Speaker 2 (56:52):
I didn't know it was
going to be this way.
It just is Again.
When Moses part of the Red Seafor me and us it was this was a
no brainer but check this out.
So with Aperture now we havecheck this out we're the only
flat fee brokerage in the worldthat offers rev share in stock
and I went in because ofretention.
I was.
I've got friends over at theseother brokerages, dude.
They can't dude.
(57:13):
Recruiting is smoke and mirrorsRight, dude, I'll show you, I
promise you no.
Speaker 1 (57:17):
I believe it.
I believe it.
And it's tough for them to givesomething new on an old broker
model when there isn't anythingnew.
You can't reinvent the wheel.
There you go.
Speaker 2 (57:28):
So check this out.
So now we're launching theworld's first and only luxury
cloud brokerage aperture thatoffers not only pre-IPO stock
but rev share, and the marketingis bananas.
We've got proprietary softwareto ensure that only the 10
million wealthiest households inAmerica see our commercials,
and that's it.
And so Robert Palmer, mypartner, boss.
He spent 150 million of his ownmoney to become a billionaire.
(57:52):
So he's the guy who, just whenhe made five grand, he put four
grand back into marketing.
He started at a thousand, hegot up to 1.7 a month for seven
years.
That's the same concept we weretalking about earlier, right?
He said, like Sunday nightfootball, one guy's going to get
the Bud Light commercial, theother guy's going to get the.
You know the Aperture, andwe're so confident in our
marketing prowess that we are.
(58:12):
We well, there's all theseincentives with stock and
everything else, but I knowyou're living on time, I want to
drop the mic.
So this is the world's.
This is why I'm losing my, my,my shit, dude.
This is the world's first dualagency revenue share, aka hybrid
share.
No, no, no, let that sink in.
(58:32):
Here's what Robert Palmer said.
He's like I always wondered ifI owned compass and EXP, because
that would be the biggest badif I owned Compass and eXp,
because that would be thebiggest, baddest company in the
world.
Compass agents and Sotheby'sagents will not work there
because it's not the brand, it'sthe agent down the hall that's
going to give them a badreputation, right, and they're
willing to pay more for thatblack tie, chanel, vibe and you
know what.
If you're at a boutique, what's50, 90% of agents?
(59:02):
Great, fit, money marketing, nobrainer.
Hey, it's not a one size fitsall.
Maybe you want to jam out overthere?
Great, you know, come back.
Whatever, we're cool.
You know our time may come, butI love it and that's okay and I
like attracts, like.
So if you're winning, then I'dsay talk to us for sure, because
we want to be around those guys.
And I was telling her the otherday I was like you know, I'm
really good at motivating people, but I'm way more interested in
(59:24):
partnering with people that arejust gangster.
It's better to take good togreat than shitty to good, right
, that's wrong, right there.
But, we're successful, the bodyof motion is likely to stay in
motion.
That's why they loved us.
They would love to coach you.
They're like dude, you gotmoney and you're doing good, I
want to be your coach, yeah, socheck this out.
So imagine this JT for Tabby.
(59:44):
I'm with LPT Realty becausethat model works for me.
We have the luxury collection.
We have the luxury preferrednetwork.
Tabby and I love luxury stuff.
We don't consider ourselvesluxury, but we have, like luxury
stuff.
You ever think about luxurybuyers?
I'm like dude, they don't evenknow they're luxury.
Sometimes, it's true, like somepeople especially, you're born
with money.
You ever have friends Likeyou're just, they don't even
know like they do and they don'tlike you, act weird.
(01:00:12):
But then that makes them thinklike, well, what's going on?
Like you know what I mean.
Like, um, so influ agents inthe world are going to.
So, hey, mark, why not?
You're already doing a ton ofdeals, you're already a living
legend.
You already live a life oflegacy.
Here's the million dollarquestion.
If you're good at sales, whatdo you sell?
Pain, yeah, okay.
What's the biggest pain pointfor every luxury agent in the
(01:00:33):
world that they don't even know?
It's funnel aperture.
Meaning this how do you get outof production If you're rocking
a Lambo?
You got a $4,000 car paymentand you got a 10 or $15,000
house payment.
That's great, I love it,welcome to the club.
But let me tell you, after 10or 15 years, you're going to
start doing the math andthinking well, I need to start
getting my money.
That's right.
Or if you're lucky like us, youknow, maybe God just gives you
(01:00:54):
a nugget and says hey, I knowyou're lazy and I know you like
to procrastinate, so I'm goingto give you a ton of cash and
all you got to do is what you'rereally good at, Right Talk to
people.
Just talk to the best people inthe country so that when you
land Alex in Dallas, he turnsinto a hundred grand a month.
Do that in 10 cities.
So this is what I consider just.
Speaker 1 (01:01:12):
Well, let me ask you
to close this off does everyone
have the opportunity, as an LPTagent recruited by a, the best
recruit, the opportunity to dothe same thing similar to the
EXP, the real, the, the what,the models that are coming up
there?
So then they too become arecruiter, but also a producer,
(01:01:34):
more so.
Speaker 2 (01:01:35):
Well, we're real
estate first, and you have to be
, because I love that.
Well, the other companies inthe future you could see if
you're all MLM, that ain't goingto work.
Well, we're real estate firstand you have to be I love that.
Well, the other companies inthe future you could see if
you're all MLM, that ain't gonnawork.
Yeah, no, like that was coolwhen the stocks bump in and
people are making money.
But once that's gone we can seewhat happens.
The auction thing is Productionsaves everything.
It's real estate first.
It has to be and for deal.
Because I do real estate I knowfor a lot of agents it's not
(01:01:56):
easier said than done but checkthis out.
So every LPT realty in thecountry right now if they know a
luxury agent they can bringthem in and they go in their
organization, but vice versa.
So now imagine a Ben Kahn, aJason and dude.
Let's get elder, mark my words.
Robert's watching this.
I've talked to him a couple oftimes.
I've never tried to push him.
I'm flying with the Eagles.
(01:02:18):
Robert Palmer's flying in $40million jets, $40 million homes.
His neighbor is the founder ofRing and Palantir.
Bro, there's levels to the game.
Dude.
I would love for Elder to beDude.
If Elder's the first guy withAperture, mark my words.
He bro.
Here's the math.
(01:02:40):
With Aperture, there's the goodword for it.
Speaker 1 (01:02:42):
I'm sure he will see
it.
Speaker 2 (01:02:43):
Check this out For
all those guys at these other
cloud brokerages who are intorevenue share, which it is, I
hate to say it.
It's also not for most people,Because if you're one of the 80%
of agents that aren't doingdeals, then you're probably
going to be one of the 80% ofagents who don't recruit,
because you're just not the guy.
And if you want to tip onrecruiting, I would say be the
man like, be so awesome, Attractthem, Look at our videos, Look
(01:03:03):
how we do.
Dude, I dude.
I have people reach out to meon Facebook.
You know why?
Because we're you got to run.
Speaker 3 (01:03:08):
Oh no, I was going to
say that too.
Speaker 2 (01:03:10):
We're killing it.
Speaker 1 (01:03:10):
You got to not jump
on, but we definitely need to
have a round two of this.
We dive deeper into it.
Now we basically have thesizzle and everybody says sell
the sizzle, now I want the steak.
When you get back here, I wantthe whole damn steak, the baked
(01:03:30):
potato, the greens I'm bringingyou with me, dog, I love it.
And, and that being the case, itsounds to me like LPT is not
going for market share.
They want the whole damn pie,and they're doing that by
creating means of makingattraction to their value with
the different sectors.
Because, you're right, thereare two totally different worlds
(01:03:53):
when it comes to real estate.
You've got your normal realestate and then you've got this
other world that everybody wantsto be a part of.
Every once in a while you getlucky, you sell a million dollar
deal, but that's not thesandbox that you play in.
I want to hear more about thisluxury stuff.
I want to hear more about LPT.
I want to hear more about thetrials and tribulations, the
(01:04:14):
failures, the successes and allof that.
Hopefully, we get you on heresoon.
Speaker 2 (01:04:19):
We got a good story
for you, oh yeah, but when we
need to, we have.
There's so much to unpack, bro.
We've got 13 years of yeah, gofor it.
Speaker 3 (01:04:27):
Yeah, Please, JT, and
just to preface this to
everybody, he's in his ownlittle like kind of like bubble.
He is doing a agent.
You know he says recruiting,but a lot of times we like to
make agent attract.
Okay, so we're not like forcingit.
It's just one of those thingsthat if you talk about and you
start studying LPT and Aperturewell, soon Aperture it's almost
one of those things that's justcommon sense and people like
(01:04:48):
will call us and just ask aboutit and it's not like pushing it
or forcing it.
Speaker 1 (01:04:52):
I have a saying that
is if you build it, they will
come.
I call bullshit on that, right.
Why?
Because if they don't knowabout it, how would they ever be
attracted to it?
So if you build it, they willcome.
No, you've got to build it andmarket the hell out of it and
give the value to it and showeverybody, because we're in a
world where everything is a nextshiny object, right, everything
(01:05:16):
is attractive for six secondsand then you're onto the next
thing.
Speaker 3 (01:05:20):
But if you really dig
deep and you really analyze
everything, you really truly seethat it's just.
For me it's a no brainer, butagain, it doesn't fit
everybody's.
Speaker 2 (01:05:27):
Well it's, here's the
thing.
That's why people love to buy,but we hate to be sold.
Every weekend we go to the mall.
I want to dude, I'm buying shit, but don't you dare hump my leg
, bro, I don't want you all overme.
Like, give me some, I'm givingyou know, the kid's got to go
get some stuff, but it goes backto 101.
And this is where and so Iactually we just launched a
little pop-up consulting thing,private like Illuminati deal
invitation only.
No, seriously, because it'ssuper high caliber, right.
(01:05:52):
But what I'm seeing with agentsespecially, it's dude, they
don't have the one-on-one likeyou do.
Like there's a process, youbuild rapport before you close.
I've met with agents two, threetimes and never brought up the
brokerage that you got topreheat the oven before you
throw the cookies in, bro.
And there's a process and Iknow people.
I thought this was just commonknowledge, I didn't know.
Like after 10 years peopledidn't figure this out.
(01:06:13):
Like you talk to people, youjust tell them your business, or
do you actually get to knowthem?
And so for us, we all,everything we do, always has
that purpose.
I want to make sure that we'recontrolling the narrative and
that we're guilty by associationand that means that if you see
something that I'm attached to,kind of like you, it's going to
be mind blowing.
That's right.
I'm not going to throw it outthere and that's why we're happy
.
They're happy, doing is anarrative, but like what she's
(01:06:35):
learning, cause she's newer toreal estate is it's not a one
size fits all.
The human element trumpseverything more often than not,
and that's why, to me and her,she could say well, why would an
agent go there if they can save10 or 20 grand with you and
they get marketing, cause ifthey go to this company, the
guy's just going to tell themwhat to do and you're going to
actually do it for them.
And I'm saying that's themillion dollar question.
But I'm going to go back tothis Give them time, that's true
(01:06:57):
.
Give them a year, two years,three years, once they realize
or go through that motion of hey, you know what?
I don't want to give Gary fivegrand out of my next check
because Christmas is coming up,jt, and I'd say thank you and
I'm cool.
Speaker 1 (01:07:15):
Because let me tell
you I'll have, but no, but
you're not incorrect in sayingthat, and it's almost so common
sense.
But common sense isn't socommon these days to be honest.
Speaker 2 (01:07:24):
What we see is the
80% of agents that need help.
If you need leads, you're goingto bounce.
If you need mentorship, you'regoing to bounce.
So people see all this movementand they think, oh, my God,
what's going on over there?
It's like, well, look who'sjoining.
Oh and, as we let go, so youknow, aperture's launching the
world's first luxury dedicatedcloud brokers.
That has not only the first revsheriff, so the first time in
the world, there's light at theend of the tunnel for luxury
(01:07:46):
agents, and this is pre-ipostock of lpt holding.
So it's not even an idea you're, you know?
Um, uh, what else?
There was one more thing Iwanted to say real quick before
we left was the um hold hold onone second.
Speaker 3 (01:07:57):
Thank you, too, for
having us.
Speaker 1 (01:07:58):
Oh gosh, guys, this
is awesome, absolutely,
absolutely.
Having you all on and talkingabout this is something that we
don't get to have these kind ofconversations about, especially
when it's related to the folksthat are actually listening.
I mean, I would say 80% of thelisteners are realtors that are
tuning into the show.
Speaker 3 (01:08:18):
Oh, I was going to
say something about lenders and
I'm glad you told me that youcan talk shit about lenders.
Speaker 2 (01:08:23):
No, she loves loan
officers.
Speaker 3 (01:08:25):
I love loan officers.
I was going to say the smartest, probably the smartest people
in the industry are lenders.
So like it's refreshing talkingto you and JT, because it's
like and every time I talk tolike high caliber or people that
have experience, right, I'mlike they're so smart.
You know, it's like it's Idon't know.
Speaker 1 (01:08:39):
It's just what we do,
right, it's just what we do,
and that was always the goal isto, like JT said, there are
levels to this thing.
Yeah, there truly are.
Yeah, but I do need to wrapthis up.
Thank you, what do you got?
Speaker 2 (01:08:59):
This was what these
people moving around and that's
great.
We're launching California anyday and, just like we do at
every state, we're launchingwith the number one team in
California that does 1.3, 1.2billion.
Just like we know, guys, peoplehave no clue.
You know, like they have noclue, we launched Arizona with
Austin's a back 600 millionnumber one team in the entire
state.
We got the number one brokeragein South Carolina.
We got I mean dude, the.
The social proof is outrageous600 million number one team in
the entire state.
We got the number one brokeragein South Carolina.
(01:09:20):
We got I mean dude.
The social proof is outrageous.
The brightest minds and themost successful agents in the
world are partnering with usright now, and for good reason,
because they see the future andthe hybrid brokerage.
Speaker 1 (01:09:30):
So one time before we
go JT, what do you do?
What was it that you do?
I'm going to.
I what?
Speaker 2 (01:09:34):
was it that you do?
Speaker 1 (01:09:39):
I'm going to.
Guys, thank you for tuning in.
It has been a cool littlediscussion.
Nice catching up with my friendJT and Tabby.
If you like what you hear, makesure to like, subscribe, share
with a friend.
There's always somebody outthere that could use this
information always somebody outthere that could use this
(01:10:02):
information.
We are now at 12,000, 12.2subscribers and growing, so
obviously this content is beingdigested and liked by you guys
out there.
Really appreciate your support.
I want to thank JT and Tabbyfor joining me today.
Speaker 3 (01:10:12):
Thank you.
Speaker 1 (01:10:13):
But until the next
one, we will catch you later.