Many people attend networking events but don’t build real, lasting connections that help grow their business.
In this episode, Jeffrey DeSocio, AIMC Business Solutions, shares how his networking journey—from working at Staples in 2007 to founding Mass Professional Networking—led him into entrepreneurship. Jeffrey stresses that networking isn’t transactional—it’s about building genuine relationships. He dives into techniques for meaningful follow‑up, balancing face‑to‑face connection with digital tools like LinkedIn and e‑cards, and aligning your connections with career ambitions. Filled with practical advice, this episode helps you turn every handshake and connection into an opportunity for lasting growth.
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