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September 9, 2021 37 mins
Walter Kolm, whose company WK Entertainment manages Maluma, Carlos Vives, CNCO and Prince Royce among other Latin stars, talks in-depth about his strategy for identifying and signing artists in the first episode of Latin Hitmaker, the new Billboard podcast that features conversations with the executives behind Latin music’s biggest hits and stars. Learn more about your ad choices. Visit megaphone.fm/adchoices
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