If you're a business owner, at some point you may ask yourself, "Should I start a podcast to promote my business?" In today's episode, Mafe Salazar, a podcast producer shares her insights on how to effectively use podcasts as a tool for business growth.
Mafe shares her journey into podcasting, the role of a podcast producer, and the significance of defining clear goals for a podcast. She emphasize the importance of understanding the podcast's purpose, effective engagement strategies, and the significance of word-of-mouth promotion.
Chapters
00:00 Introduction to Podcasting for Entrepreneurs
00:54 Mafe Salazar: Journey into Podcasting
03:07 Understanding the Role of a Podcast Producer
04:57 Defining Goals for Your Podcast
06:57 Evolving Your Podcast's Direction
08:47 Using Podcasting as a Business Tool
10:26 Monetizing Your Podcast
12:59 Aligning Guests with Your Podcast Goals
16:32 Tips for Starting Your Podcast
17:26 The Podcast Planning Process
19:11 Refining Your Podcast's Core Message
20:47 Maximizing Content Repurposing
22:49 Boosting Podcast Visibility and Engagement
26:03 Effective Podcast Length and Structure
28:12 Podcast Launch Services and Strategies
More Chisme on the Blog:
https://moneychisme.com/should-you-start-a-podcast-for-your-business
Connect with Mafe:
https://www.instagram.com/mafesalazar/
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Disclaimer:
I’m not a financial advisor. The information contained in this video is for entertainment purposes only. Please consult a licensed professional before making any financial decisions. I shall not be held liable for any losses you may incur for information provided in this video. Please be careful! This video is for general information purposes only and is not financial advice.
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