Join me and email marketing expert, Liz Wilcox, as we uncover the secrets to effortless email marketing. Liz shares her proven "Email Staircase" framework, practical strategies for crafting engaging newsletters, and tips for turning followers into paying customers without overthinking.
From her Survivor experience to her $9 membership packed with resources, Liz will inspire you to take imperfect action, ditch perfectionism, and build authentic connections through email. Whether you are new to email marketing or looking to up your game, this episode is packed with actionable insights!
Click here to watch the video version of this episode.
Episode Highlights:
- How Liz transitioned from RV travel blogger to email marketing powerhouse.
- The "Email Staircase" framework: turning followers into friends and friends into customers.
- Why overthinking is holding you back—and how to “just hit send.”
- A simple 20-minute newsletter writing framework that works every time.
- Using GIFs, visuals, and videos to build trust and engagement.
- The importance of consistency in email marketing.
- Key takeaways from Liz’s Survivor experience that entrepreneurs can apply to their email strategy.
Links & Resources Mentioned:
- Liz’s $9 Email Marketing Membership: lydiamartin.info/emailmembership
- CLICK HERE to get Liz’s Annual Pass from Nov 25-29, 2024.
- Get on my Email List for future episode notifications and resrouces: launchperspective.com
- Tools Mentioned:
Disclaimer: Some links may be affiliate links which means we earn a commission should you decide to make a purchase. We only share tools and programs we use and love.
Action Steps:
- Start emailing! Even if it’s been a while, don’t overthink it—just write.
- Try Liz’s simple framework for newsletters: Personal update → Segue → Content → Call to action.
- Consider joining Liz’s membership or annual pass for templates, resources, and support.
If you’ve been waiting for the perfect time to launch your business, this is it. Get 3 months of Kajabi for just $99 — plus exclusive bonuses including my full Kajabi Training Course and 90 days of live coaching and support. Go to lydiamartin.info/launch and let’s build your dream together.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.