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June 24, 2025 40 mins

In this raw and honest episode of Leading Her Way, host Nikisha King sits down with intimate portrait photographer Shannon Griffin to unpack the unseen emotional labor behind entrepreneurship, motherhood, and earning client trust.

What happens when your business slows down… and life demands more of you?

This conversation will reshape how you think about “showing up” in business.

Shannon reveals how her journey into motherhood and her struggles with postpartum anxiety transformed not only her personal identity, but the way she builds trust with clients. Her vulnerability online became a bridge to deeper client relationships and higher-value bookings.

You’ll learn:

  • Why storytelling is the most underrated sales strategy.
  • How to share openly without oversharing.
  • How trust builds loyalty long before a client ever books.
  • The mindset shift that helped Shannon charge more without guilt.
  • How to stay grounded in seasons of life and business that don’t feel balanced.

Whether you're in a season of hustle or healing, this episode will help you embrace your truth, serve deeply, and build a brand that earns real loyalty, before the sale ever happens.

Support the show

Want to attract aligned clients with less hustle and more heart?
Follow @nkbizguru on Instagram and get access to Nikisha’s 5-Star SCALE™ Framework at her More Profit, Less Chaos masterclass.

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Announcer (00:01):
Welcome to Leading Her Way with your host and
business guru, Nakesha King.
This podcast is the ultimatedestination for women, creative
entrepreneurs, who want to breakfree from burnout.
If you are overwhelmed byclient demands and feel like
you're doing this all alone, you, my friend, are in the right

(00:23):
place alone.
You, my friend, are in theright place Now.
Let's dive in for steps to takeback your time and simplify
your workflow.
All right, Nikesha, take itaway.

Nikisha King (00:37):
Hello, gorgeous, Welcome to Leading Her Way
podcast.
I am so excited today I get tospeak to one of my beautiful
human beings that I loveimmensely.
Her name is Shannon Griffin andshe is an intimate portrait
photographer whose process isS-L-O-W.
Slow Listen, she's my peopleOkay.

(00:58):
So she's highly interactive andcontemplative.
Shannon's work is so phenomenal.
In her intimate portraits weusually may hear it as boudoir,
but it captures the essence ofwho we are as women, mothers how
about our strength?
And it embodies everythingShannon is, so I want to welcome

(01:21):
you guys to my amazing guest,Shannon.
Thank you for being here.
I'm so in love with you.
Just to welcome you guys to myamazing guest, Shannon.
Thank you for being here.
I'm so in love with you, justto let you know that, of all
your complexities, of all yourjoy, and I'm so happy to have
you here.
So thank you for being herewith me.
I love you too.
So what we're going to do todayis we're going to speak about
being a mom, being a businessowner, being a CEO and how they

(01:44):
engage with one another.
And I know when I started thispodcast, I wanted to do
something where it's bothbusiness and motherhood, and
then I went fully into business.
But there are moments like thiswhere it's so special, because
there are a lot of people Iengage with who are parents and
we have children, who are youngteens, adults various different
lives, because just becausewe're CEOs doesn't mean we stop

(02:06):
living.
We have to now create some formof harmony with everything, and
I truly intentionally did notuse balance, because I don't
believe in balance.
Balance always makes you feellike 50-50.
And I don't believe life is50-50 in that format.
But harmony is like having asalsa band with multiple
instruments, but when they cometogether, OMG, the music that

(02:29):
they create is just freakingphenomenal.
That, for me, is life.
Let's start here.
I know life can be beautifullymessy, and what does being a
mother and a CEO look like foryou in real life?
Let the audience know they'renot alone.

Shannon Griffin (02:48):
Truthfully, it's gosh if you would have had
me on the podcast three yearsago completely different, which
is every parent right.
So for me in this stage it'sstarting to get easier and I
know a lot of it's because she'sgetting older.
Like you know, she's getting.
She's still very dependent onme, but she's three and a half,
so we're getting.
We're not breastfeeding anymore.

(03:09):
Her dad can sleep with her inthe bed if I need to like go out
for an evening, so it isdefinitely getting a lot better.
Um, but yeah, my, my hours arepretty flexible, so if I need to
pick her up early from school,if she's sick, whatever else, I
can do that.
So in this stage I'm learningto give myself a lot of grace,
because I know my business isnot where I want it to be.

(03:32):
But I also know that thesacrifice has been for her and
that has been my choice to like.
I could have been a distantparent.
I could have been someone whofound a full time babysitter
that wasn't going to work forthe way that I wanted to raise
her.
So my feeling is the first fiveyears of her life, I want to be
able to drop everything thatI'm doing to be there for her.

(03:53):
I feel like when she starts, youknow, kindergarten, and just is
a little bit more independent,I can start to hustle a little
bit more, even though I'm nevergoing to be like a true hustler
in business.
I'm just that's not mypersonality.
But this is a sacrifice that Iwanted to make and my husband
knows, and we've hadconversations, that financially

(04:13):
we're fine but we're not killingit right now because both of us
are taking a step back so thatwe can be there for her the way
we want to be there.
Um, so, really just allowingthis to be my season and but
also being like that's okay andI see where it's going to be,
and really having faith and likeI know that I'm going to get
there.
It's just I'm going to do itdifferently than I did before

(04:36):
having her.

Nikisha King (04:37):
Right, it's a transformation.
Once we move stages in our life, there's always a moment of
something new, so we transforminto what that looks like and
when like you said, in thebeginning it wasn't like what it
is now and when that momenthappened in the beginning.

(04:59):
If you don't mind sharing thatso our audience can know in the
beginning of when you, if you'reopen to sharing about having
children, let them understandthat.
Let them understand the phasewhen you found out and today
you're such a different humanbeing because you had to
transform into that being andshe helped you transform into
that being, which is why I lovehaving children.
They transform you as a humanbeing, which is freaking,

(05:21):
phenomenal.
We don't realize it in themoments prior, but it is
hindsight.
So definitely share your storyabout how you felt about having
kids, how you felt when the kidcame.
I laughed because Nikisha knowshow I felt and they don't have
a clue.
They just hear the Shannon atthree and a half, you know but
help them get the idea, so theyknow yeah, this is normal

(05:43):
behavior.

Announcer (05:44):
Trust me.

Nikisha King (05:44):
I experienced it in a different way, but I'll
share it too.
Go ahead.

Shannon Griffin (05:48):
So, um, I I did not watch children Like I knew
I wasn't maternal.
I knew that, um, my businesswas my baby, my dog was my baby,
like I love my relationship.
I had been married before andit was a very unhealthy marriage
and now I was in a very healthyrelationship and we could pick
up and travel when we wanted,happy hour when we wanted, and I

(06:10):
was just.
I was 38 and thriving, and so Ihad just had the best year of
my business, like most money wastotally changed, my process had
the most phenomenal clients.
And then, um, the day after my38th birthday, I found out I was
pregnant.
I thought I had COVID, cause Iwasn't planning on being
pregnant.
So I was like, oh my God, Ihave COVID.
I'm sick, cause this was 2021.

(06:32):
Um, so, yeah, I found out how tofull, like I think it was numb
at first, cause I was just likethere's no way I'm pregnant.
Like 38 wasn't planning on thisancient, like there's no way.
So, um, I went through the fullgamut of emotions.
I went to a doctor.
I was like I don't know if I'mgoing to move forward with this
pregnancy.

(06:52):
Let me just go see an OB andfeel, see, feel it out.
Just see how I feel she wasphenomenal.
Um, I still see her to this day, but I decided to move forward.
I was like I don't know, Iguess, which is like.

Announcer (07:05):
I don't know.

Shannon Griffin (07:06):
So, anyway, fully accepted it.
Um, and then we were in ourmastermind group at that time
and I ended up talking to youguys about it and I was having
just a lot of feelings.
I was like what's going tohappen to my business?
I'm, you know I'm.
I'm not going to make any money.
What am I going to do duringmaternity leave?

(07:31):
I don't have enough saved up.
And you and I had a conversation.
You were like let's talkoutside of this.
And you were like Shannon, haveyou ever been homeless?
I was like no, you're like,have you always figured it out?
I'm like, yes, you're likewould your partner let you be
homeless?
I'm like no, you're like,you're going to figure it out,
you will be okay.
Like I know it's scary, butlike everyone's got you, like

(07:51):
you, you are going to be okay,your business is not going to
fail.
You're going to have food onyour table.
You're going to have a roofover your head.
So I was spiraling so hard thatI needed like it seems so silly
to have to say that to somebody.
But my mind I was spiraling andyou were like it's going to be
okay.
Like you're going, you've madethis decision to move forward.
You're going to be okay and sofully embracing that.

(08:15):
Um, but the first, yeah, I hadreally bad, really bad
postpartum depression, reallybad postpartum anxiety.
You and I talked a little bit inthat first year.
It was really dark, but Italked a lot about it.
I felt like I'm not coming tomy people in the internet to
complain.
I'm coming because I had a lotof resentment and a lot of anger

(08:36):
that I felt like not enoughpeople talked about how hard it
really was, and so I was like Ican be that voice of like it's
okay to just get on here and saythis is really shit right now,
like this is I don't know.
Did I make a bad decision?
Am I going to resent this forthe rest of my life?
And I I wasn't seen to theother side of it and I couldn't
see to the other side of it.

(08:56):
So my only release was talkingabout it and I actually ended up
booking a couple of womenbecause they were like not only
is it you, are you open andvulnerable about it?
Because you've talked about itso candidly, I know I can trust
you to have a safe space for meand so I want to be able to come
to you and be like this seasonin my life is really hard.

(09:18):
Will you hold me through thisand document this and I don't
want all smiles in the pictures.
I want you to to candidlydocument where I am right now on
the season, so that I can lookat it and hold space for myself
and view it in a different wayand that, like that's what you
did for me, that's what thepeople closest to me is.
I just needed people to hold mein that space and say what

(09:39):
you're feeling isn't bad, it'sokay, but you're also going to
make it through.
Like that is just that's all Ineeded in those moments.
And fully candid.
Like last August I startedZoloft, I started an SSRI and I
feel like I'm able to talk toyou today in a positive light

(09:59):
because of where she is now inher age and because mentally I
have health and it fully savedmy life.

Nikisha King (10:06):
Like fully because I was in a dark hole when you
said ssri, what is that?

Shannon Griffin (10:11):
so it's uh, I don't remember the full name,
but it's like any, any like umantidepressants, mood stablers.
It's like zoloft, um um lexapro, any of those so you added
something to help with thechemical.

Nikisha King (10:25):
Yes, the balancing out yes, Because I do
understand what that is and whenyou get the assistance you need
.
There is an imbalance of thechemicals in your neuro and that
you sometimes do need help sothat you can, because at moments
you're you're not able to findyourself.

Shannon Griffin (10:43):
That is because at moments you're you're not
able to find yourself, that is,but like there would be.
She's co-slept with me sinceshe was about a year old and
there were so many nights ofrage and just like, yeah, I'd
finally get her to sleep and Iwould text my husband in the
other room like 40 texts in arow of like what did I do with
my life?
Why did I have her?
This is never going to getbetter.
And he was.

(11:03):
He and my closest friend.
Were both like it's time youtalk to somebody.
And it was time that I talked tosomebody, but my, my doctor was
like yeah, yeah, it's the rageand just like the anxiety and
the intrusive thoughts, like Ijust needed the help.

Nikisha King (11:19):
And so happy you chose to get the help.
Yeah, so proud of you for thatCause.
I didn't know.
I knew you were spiraling but Iknew I didn't believe I had the
power to tell you to get help.

Shannon Griffin (11:31):
Yeah, right, right, and that's not on you,
right.

Nikisha King (11:33):
Yes, right, and I'm happy you did it and you
chose it, because you chose itfor her.
Yes, you know it always boilsdown to these beautiful humans.
I love them to death.
I mean, in the beginning theyare very, very they're not
challenging.
It's us we have to transform,and that takes a while.
We just can't get on.
You know, get on with it.

(11:55):
But it's similar to when I hadmy girls the first time.
It was challenging, from goingfrom working all my life to not
working.
That's the transformationFeeling like you have purpose
because you get up and dosomething every day to like.
Now you got to deal withsomebody who doesn't even speak
to you.
They just cry all day and wantsomething from you and they just

(12:15):
take, take, take and thenyou're not being refilled.
Nothing's coming in,Everything's coming out.

Shannon Griffin (12:21):
It's so true.

Nikisha King (12:22):
So a lot of moms are who are listening, who are
beautiful business owners in thecreative space, are hearing
this, and we want you to knowthat you're not alone.
But what we want to do is speakabout the things, about what
each of these things have to dowith one another.
So, for instance, what's onething motherhood has taught you

(12:43):
that made you a betterbusinesswoman, and what's one
thing of being a CEO has taughtyou about being a better mom?

Shannon Griffin (12:52):
That's a wonderful question I've been
asked, the first.
The latter, like, I haven'treally thought on that, so we're
going to think in real time.
But definitely, as far as herchanging my business is, I
already focused on women andmostly moms, but I feel like
she's opened up such a door ofmy patients, of my.

(13:13):
It's okay If you have to haveyour baby, like on the during
the ordering session, which Iwas already like that but it's
like I have so much space for itnow and so much like that's
okay If your baby's sick and weneed to reschedule.
Much like that's okay if yourbaby's sick and we need to
reschedule.
Like I.
I also feel like my process,although it was very thorough,
it's even more thorough withlike what more do you need?

(13:34):
How can I help you in this, inthis area of your life?
How do you want this documented?
What do you want the story totell?
Like, I want you to show up inyour authentic self.
So I'm very open with them,even if they haven't read on my
blog posts of like yeah, I getit.
Like I'm going through that andI'm trying to figure out my
identity now as a mother,because I'm never going to be

(13:56):
who I was before, but who am Inow Like trying to figure that
out?
Um, and like my like, when I goto photograph families, I just
like the kids, I just have somuch grace and love for and
gratitude of just like.
No, you're not acting up,you're just being a kid, like
your frontal lobe isn't formedIf you need to take a stack

(14:17):
break let's take a stack break.
Like I'll spend four hours withthe family and like mom's not
going to be stressed becauseit's not going to be.
Like, oh my God, we have anhour.
We have to get this.
My kid's freaking out, no, likelet them go play with some toys
.
I'll take some pictures of that.
I'll have a cup of coffee withyou and we'll come back to it.
Like this is let's slow slowdown, breathe.

(14:38):
Like it's going to be all right.

Nikisha King (14:40):
I love that.
Oh, my goodness, that is suchthat's a lot.
That's like a game changer.
Yeah, yeah, that's a gamechanger for families, for sure I
love.
Do you feel like you niche withfamilies?
Is that your niche?

Shannon Griffin (14:52):
I know you do.
Niche is definitely boudoir,intimate portraiture definitely.
But I feel like sometimes I'llget the family sessions along
with that, because the mom'slike, okay, you made me feel so
comfortable or, yeah, I like theway that you document.
You're not posing us, you'remore like just letting the story
unfold.
Yeah, I still do familysessions.

Nikisha King (15:13):
I still have a couple a year, but it's not my
main focus but I still, it's notyour main focus, but it feels
like it's an add-on.
Yes, the intimate portrait, forsure, for sure because they do
photograph a lot of moms.
Yeah, that's your thing?
Yeah, they intertwine with eachother, which I love, and how
has being a CEO right?

(15:34):
Like what was that?
Let me repeat it again Onething being a CEO has taught you
that made you a better momProbably the confidence Like
there's.

Shannon Griffin (15:44):
I know I'm going to mess up, just like I do
in my business, but it's likehow do?
How do I approach it?
How do I fix it?
Like the same with business.
If I mess up with the client,I'm not making excuses.
I'm reaching out and saying,look, I messed up, like how can
I make this right?
How can I do better?
And it's the same with Maeve of, just I'm going to mess up.
Sometimes I'm going to be ashit mom, sometimes I'm going to
yell at her, sometimes I'm notgoing to do something right or

(16:08):
you know.
But coming back to just beinglike I'm sorry, mommy, messed up
, like I shouldn't talk to youlike that.
Or I should have approached itin a different way.
Here's how I'm going to make itbetter next time.
Here's how we can make itbetter next time to show her
that, like it's okay that wemess up.
But how are we going to make?

Announcer (16:25):
it right.

Shannon Griffin (16:25):
Because I have this, I have this.
I'm in this weird place with alot of moms are like it's okay,
You're doing the best, you cangive yourself grace, You're a
mom.
And I'm like give yourselfgrace, but also sit in that
shame for like a minute.
Like, don't live in the shame,sit in it for a minute, because
that's what's going to make youa better parent.
Like no, I'm not doing the bestthat I can.

Nikisha King (16:48):
Next time.

Shannon Griffin (16:48):
How can I make this better?
If she didn't ask to be here.
She's her own human and, likeI'm creating right now in this
age, I'm creating her confidence, I'm creating how she's going
to talk to herself.
So how am I talking to myself,like really?

Nikisha King (17:05):
have to sit with that.
I love that you said that,because the one thing in my
parenting manual it's like pageone is, in order for me to be a
really good parent, I have to bea really good human for myself.
Yes, yeah, I had to when Ibecame a certified coach and I
learned how to manage mythoughts.

(17:26):
That is it.

Shannon Griffin (17:28):
Thoughts are everything, they every.
I mean you think about peoplegoing through cancer treatments.
You think about, like the waythat you think is everything.

Nikisha King (17:35):
It is.
So there was something you saidbefore about even when you get
upset and the way you speak.
I want to give you one amazingtip that I've discovered.
I want to give you one amazingtip that I've discovered when we
are moms or parents and we getupset and we respond, we're not
responding from the action ofthe other person or the child.

(17:57):
We're responding because of thefeeling we have, and the
feeling we have is being drivenby a thought we have, and every
parent who finds themselvesyelling one.
The yelling is an action, butthere's a feeling.
The feeling might be fear andanger.
And then you have to askyourself why are you angry?
People won't relate it to fear.

(18:17):
That's the first thing Irealized.
But why are you angry?
And when?
I always go back to it, Ipromise you, I want everyone to
pay attention to this for thenext week.
I want you to implement thisand I want you to pay attention
when you get mad at anyone.
When you get mad at anyone,like if my daughters did
anything, and I get upset, thething I'm thinking is, if they
do it now, they're going to doin the future.

(18:38):
They might lie, they might messup.
They're not thinking.
If they're not thinking,someone's going to bamboozle
them.
There is something I'm thinkingabout that's putting me in the
future about the possibilitiesof what can happen to them,
because they're not doing itright now.
And when I think about thepossibilities of what can happen
in the future, it's not a placeof positivity, it's a place of

(19:01):
fear.
My thought is something thatI'm scared for my kid because if
they don't get it right today,they're going to jack it up next
time and it's going to put themin harm's way.
And when I think that way, I amreally scared.
But scared is turned into anger.
And then I have an action.
I'm going to yell at them.

(19:22):
I'm not going to be mindful who.
I'm speaking to my tone andevery parent.
I want you to really payattention to it.
Look at your kid, because itwas never the kid's action we're
mad at.
It's the thought thatsomething's going to happen way
in the future.
That's not even happening and Ipromise you, whatever we're
thinking is so not going tohappen.
So not going to happen, which iswhat I always laugh about.

(19:44):
I'm like, all right, nikisha,stop going to the future because
that's not going to happen.
Stay present.
And once I do that, my daughtermy youngest daughter and I
she's a Leo, I'm a Virgo.
We are strong.
She's emotionally strong.
She's powerful in her emotions,yes, and in regards to me, I'm
also power.
I'm very we were both strong.

(20:05):
So I love guiding people asbecoming a certified coach.
My daughter doesn't want myguidance.
No, she's like we don't need tohave deep conversations.
I'm like we need to have deepconversations if you're going
out in the world, like that'sour battle, right?
She doesn't like to speak asmuch my older one.
She's a Sagittarius.
Me and her like get into themind because she lives in her
mind.
So I get in her mind all day,every day, and we have a good

(20:25):
time.
But what I'm learning with myyoungest one?
She's so emotional that my tonechanges and her mood.
It's like how we feed off ofeach other.
So the other day, there was asituation where she put the
lights on outside.
I told her to go take it off,but she was like I took a shower
already, I'm not going outside.
That's the type of kids I have.
She's a very interesting,beautiful human being.

(20:47):
Like I took a shower, I'm notstepping outside again.
How dare you ask me of thatsimpleton?

Shannon Griffin (20:53):
That is how I feel.

Nikisha King (20:55):
Yes.
So I'm like hold up.
I had to like catch myself,Cause I was about to say this
and the way she said it is likeI'm not, it was no.
They felt like there was no, no, no option for me.
And when you put me in that box, no matter who you are, I'm
going to be like no, thatdoesn't work that way.
So I had to find myself and go.

(21:18):
Okay, the fear that came up forme is this young lady don't know
how to clean up.
She doesn't clean up afterherself, who she's going to live
with in college.
You're going to be like she's aslob.
That is where I go.
Humans, I'm telling you how Ithink.
And I'll have to be like pullit back.
And I said okay, the lessonhere is you put it on all.
I'm asking you to go out andtake it off.
Yeah, it is your responsibilitythat when you do something is
to undo it.
If you have to, there's areason.

(21:39):
I just want you to be mindful.
I had to bring my tone down.
I had to come to my calm sense.
I had to speak to her.
It's hard.
I had to speak to her.
I'm very proud of you, oh mygosh.
And even after that she couldget emotional.
But she was upset, but not tooupset, because she found herself
in my bed.
I didn't think she was going tosleep with me that night.
We're like a married couple,people.
We're like a married couple.
This is me and my daughter.

Shannon Griffin (22:12):
Yes, I thought she was going to go on her bed
because she was mad at me and Ifound her in my bed, I was like,
oh, I'm surprised, so I knew itwasn't that harsh.
That is the way I measure thesuccess of a conversation with
my beautiful.
I think the other thing too is,uh, not an excuse, but you have
to think about, like ourparents generation it was very
much be seen and not heard, andlike you're annoying me and I
don't want you to be loud in arestaurant and you don't, we
weren.
You're annoying me and I don'twant you to be loud in a
restaurant and you don't.
We weren't really allowed to bekids.
I don't know if you were raisedthat way, but like I mean, I had

(22:33):
great parents, but it was stilllike you know, it was just
different.
And so I I catch myself withlike she's too loud or she's.
I'm like I feel embarrassed ifwe're out in public or it's one
of those things where I then Ihave to sit with myself and I'm
like she's just being a kid andit's okay and there's a balance.
Of course I'm not going to lether go around and like hit
people's chairs, and there'sdefinitely a balance of teaching

(22:56):
her how to be a human insociety but also I don't want
you to think too hard about theway society's judging you, so
there's like that, like, yes,constant battle with that.

Nikisha King (23:06):
Yes, and what you're learning through that
battle is how to experience ityourself.

Shannon Griffin (23:12):
Yes, and they say all the time you're
reparenting yourself, yeah,parenting them, you're
reparenting.
You're gently like, yeah, it'sokay, the way you're feeling is
okay and you weren't a bad kidand you're okay and they're
going to be okay.

Nikisha King (23:27):
And they're not bad kids, exactly, which is what
I love, and I feel like to evenhave these conversations that
you and I are having.
There's a consciousness,there's an intentionality, yes,
yes, that's the joy about it.

Shannon Griffin (23:39):
I have to remind myself this is so
freaking hard because I'm a goodmom, like that's what I keep
reminding myself of.
If I didn't care, I don't care,go do whatever you want to do,
I don't care Exactly.

Nikisha King (23:51):
You're giving her really good values, where she
gets to experience lifedifferently and she's a
Sagittarius too, by the way.

Shannon Griffin (23:57):
And I'm Aries, we're all fire signs.

Nikisha King (24:01):
I know about the Aries.
My dad, oh yes, very strong,but that's where I get my
strength from, yeah, yeah, so Icompletely get that.
I love that.
Oh, my goodness.
Okay, let me see.
There's this unspoken pressureto do it all and I would love to
learn how have you redefinedyour success on your own terms,
especially when the world tellswomen to either shrink or

(24:24):
sacrifice?

Shannon Griffin (24:25):
Yeah, oh, that makes me like, like um tell me
first what makes you like thesacrifice part, um, even more
than the shrink part.
I don't know just the like we'retaught, women are taught from
little girls to be martyrs andto like just suck it, just hold,
suck it up, like that's what agood wife does, that that's what

(24:47):
mom does, um, and probably alot of the feelings of why I
didn't want to be a mom, sototally raising her in a
different way.
I don't know I I feel like I'vealways been maybe to a bad
degree, but I haven't reallyever done that.
I've like fought that my wholelife.
That's why, when I was 13, mydad and I like cause he's very

(25:07):
traditional and Southern andlike my mom is actually the
breadwinner but she's stillexpected to cook and clean and
raise the kids and stuff, solike there's.
I've been battling that since Iwas a kid, so I don't know
that's a hard one for me.
I don't feel like I've I havehad a sacrifice since I've had

(25:27):
her, but like that's my choiceand that's like I could have a
babysitter, I could do thosethings, but I don't want to do
those things, so I don't feellike I've had to sacrifice that
much.

Nikisha King (25:41):
I don't feel like you did as well, because you get
to choose, yeah.

Shannon Griffin (25:44):
Yes.
And I think probably a big partof that too, nikesha, is that
I've never been a hustler andI've never been volume based.
So I feel like if I wererunning my business that way, I
probably would have felt like ohmy God, I have to, I had to
give up so much.
But also I chose when she wasseven months old to put her in
full-time daycare, so like I getto sit down five days a week

(26:06):
and work for eight hours a day,and so I haven't really had to
sacrifice.
And maybe if I wanted to be astay at home mom, I would have
felt like I have to sacrifice mytime with her.
But I don't feel that waybecause I like her being out of
the house for eight to 10 hoursa day, so like so when I have
her, it's all encompassing.
I'm not working, I'm not doinganything else.

(26:27):
Saturdays and Sundays, I'm withher all day, so like I have
that balance during the week.

Nikisha King (26:33):
But here's the thing we use this word hustle
and hustle.
I want you first to define it.
I'm understanding the wayyou're explaining, yes, so
define it for our audience.
What does hustle mean for youand I want to share on that.
Go ahead.

Shannon Griffin (26:47):
I think hustle feels to me because there's
definitely seasons and I havehad seasons where I have taken
on more clients and stuff.
But I have had seasons where Ihave taken on more clients and
stuff.
But I feel like hustle is, Ihave to do everything at all
times and every season.
And so for me, this is not,this is not my like.
Work hard every day season.
This is my.

(27:08):
I'm going to make enough moneyto pay my bills and have a
little bit of savings and havetime to raise her and, like I
said, when she's like five or so, when she's in regular school,
I feel like that's my time whereI may be like you know what.
Maybe I want to take on onemore client a month, maybe I do
want to go to more networkingevents or whatever that looks
like.
But for me hustle is like I gotto do this and this and this

(27:29):
and this and be an amazing momand, like you said, balance is
BS, like there's.
If I'm giving 100% to something, then I'm going to be failing
in something, like there's nobalance.
Right now she needs me more, somy business is on the back
burner and later on my businessis going to need me more and not
.
She won't be on the back burner, but she's not going to need me

(27:50):
as much.

Nikisha King (27:51):
I don't believe you.
I don't believe you.
I don't believe her needing youput your business on the back
burner.
I do believe you are choosingto spend time with her, be fully
committed when she's away, tothen give that, that, that time
to your business, and I feellike that's the harmony.
Yes, that is exactly it.

(28:11):
There is no back burner.
There is no one not getting you.
I feel like everyone gets you.
Yeah, I get they, just get myhusband would be like he's.

Shannon Griffin (28:19):
Probably.
He's the one that suffers themost.

Nikisha King (28:22):
He does, but that's actually another area
where we have to be mindful ofthat.
And what would that look like?
That would not look like usgoing on vacation for the
weekend and maybe partying, butthat would look like a Friday
night spending time when she'ssleeping on the couch holding
hands watching the show.
Yes, or just 30 minutes ofsitting at the table and

(28:43):
chatting without talking abouther.

Shannon Griffin (28:46):
Yes, and we've had really real conversations
too of because he sleeps in theguest room with the dogs he has
since she was a year old.
So, like she and people arelike he's okay with that.
Like, first of all, he doesn'thave a choice.
Second of all, yes, because heis such a great other half of me

(29:07):
, that's like and you know Idon't like men so like for me to
choose him that's a big dealand he has his faults, we all do
.
But like we've had conversationsof for him, yes, he's, he's
lonely in the stage and hemisses me, but he, Maeve, is our
he.
I am not his number one, he isnot my number one, Maeve is our
number one and he knows rightnow that that, emotionally and
mentally, what I'm doing forMaeve in the season is so

(29:29):
important to us that he'sputting himself on the back
burner because she is number oneand that's what matters.
And we love each other so muchthat we know we will come back
to it and we do like, on theweekends we'll have when she
goes to bed we'll have an houror two together and we watch our
shows and we just laugh andhang out with each other and
that's enough right now.

Nikisha King (29:48):
That's what I'm saying yes, and even when we
think about the word enough,what does that mean?
Right, there are a milliondollar people out there who feel
like that's not enough.
That's why people still hustle.
There is never enough.
So enough is not even a wordthat I use, because there is no
such thing as enough.
Yeah, Everyone knows what it is.
My husband plays um, what youcall it.

(30:09):
When you do the seats and you,you walk around and you try to
sit on a seat, you know um amusical chairs.
You play musical beds fridaythrough sunday.
He's just he's just in all thebeds like he just moves, and
because that's why my daughterfriday she gets friday saturday
now, but they, my daughters,used to alternate.
Friday was my oldest, saturdaywas my youngest.
My husband wishes she will not.

Shannon Griffin (30:30):
She's like no, I want mommy, because we're
still at the clingy stage yeah,you're different.

Nikisha King (30:34):
You're at five the day she's like.

Shannon Griffin (30:36):
I'll sleep with you.
My husband's gonna be like what?

Nikisha King (30:38):
exactly, exactly and that's just it.
But I love having mypartnership where it's like that
, and people don't see it thatway because they define that
partnership differently than usyes yes, and here's the thing
you can do, that that is yourchoice.

Shannon Griffin (30:53):
Everyone has their choice and he knows he's I
, we have conversation.
I'm like I tell Maeve all thetime.
I'm like, I'm like who do Ilove the most?
She's like Maeve and Madeline,which is my niece, and I was
like right, because I haveunconditional love for you and
Matt the other day we werewalking in a public seat goes
and me.
I go, honey, no, I was like youcould totally do things to lose
my love.
And we laugh about like heknows I choose him every day,

(31:15):
but like Maeve is my like,that's it, that's it for me but
he know, but it's a beautiful,like it's not mean, like he
knows what I mean when.
I say that it's not hurtful.
It's just like she's like andthere's gonna be a season when
she moves out and like you'regonna be it for me again, like
that is very true, he doesn'tneed me right now, she needs me
right now.
Like that is very true, hedoesn't need me right now, she
needs me right now.

(31:35):
Like that's how I feel.

Nikisha King (31:37):
I bet that statement.
Some people are feeling adifferent feeling because their
relationship and where they areEveryone is different.
Just remember that everyone hasdifferent lives and we get to
actually experience that andthat's okay for us, what works
for you, what works for me?

Shannon Griffin (31:55):
Exactly.

Nikisha King (31:56):
It doesn't need to be the same and doesn't need to
look the same, which is what Ilove.
If you could give one messageto other creative moms building
their dream while raising littleones, what would that little
one message be Charge?

Shannon Griffin (32:10):
more.
What is it Charge more?

Announcer (32:13):
Tell us more.

Shannon Griffin (32:14):
I don't care what it is.
Charge more, what does thatmean?
Let us know.
That means like, okay, causethat allows you to have more
time with your little ones,right?
So if you're it's, like I saida not volume based, so like if
I'm charging more for my time,that means that I'm getting more
time with her.
No, it's, I think, reallyembracing it.

(32:35):
Like I said, that things areseasons, just like motherhoods.
There are seasons in yourbusiness are going to be seasons
and right now too, like givingyourself grace in your business,
I am fully transparent andright now I'm editing for other
people because my clients I'mnot getting as many as I want
right now.
So I was like, okay, what elsecan I do?

(32:56):
That's still very flexible, butthat I also love, and I love
editing.
Like I take so much pride in thefact that I charge a lot for my
editing and I know that I'm oneof the highest price because
people can go to like editors inthat charge nothing but the
amount of detail.
And I have people that are likeyou finally got my photos where

(33:16):
I wanted, or like I'm obsessed,and that to me, like they're my
clients, just like I have myother clients.
So I think giving yourselfgrace and like if you need to do
something else to make someincome, that's okay.
Like I for a while was soembarrassed and I didn't want to
talk about it.
And then I was like, why am Iembarrassed?
Like I'm doing what I need todo to make money for my family,

(33:38):
that's all that matters.
And it's allowing me to stillnot lower my prices with my
boudoir clients and only take onpeople that I want, so that I'm
not devaluing that side of mybusiness.

Nikisha King (33:50):
So good, such a good point.
I want everyone who's listeningto that.
When she said charge more, Iwant you to hear something.
I don't know if you heard it,shannon, but when what she said
wasn't just charge more.
She's giving such high value topeople she's editing for it's
like you finally got my photosto where I wanted it to be.

(34:10):
She didn't charge more and gavemediocre outcomes.
Oh no.

Shannon Griffin (34:14):
And when I mentor other um artists, I'm
very I talk, I'm like, yes, Italk a big game of like.
I talk, I talk prices, I'm verycomfortable and I want women to
say numbers out loud morebecause we're so like, so I save
the numbers and I talk a lotabout the money that I make with
clients and I do that.
But I'm like, but I also, onthe flip of that, say you better

(34:37):
do a damn good job with yourclients and, over over, deliver
what you say you're going todeliver Exactly.

Nikisha King (34:45):
Yes, so good.
All right, to close up, whatare two or three small shifts
that creative entrepreneurs orwomen can make to feel more
grounded in both of the rolestoday, as a CEO and as a mom, or
as an?

Shannon Griffin (35:00):
entrepreneur.
That's a good one, I think.
A big one that I'm working onevery day that I know you'll
agree with is gratitude.
So, even if you have to sitdown every morning because it is
hard, and when you're in thereally hard season like Maeve is
three and a half, she is in thewhine about everything and
meltdown about everything phasewhere I'm like, oh, my God, it

(35:21):
was just okay, it's the blue cup, I get it, you want the pink
cup, like.
So I like fully have to sitthere and it's hard.
It's hard when my businessisn't where I want it and when I
have a three and a half yearold, but there's also so much
beauty, um, and just reallysitting down and going okay,
even if it's the silliest thing,like I'm grateful that my car
started today, right, I'mgrateful that my I have safe

(35:41):
tires and I don't have to buynew ones this week, like it can
be the silliest thing.
And when you sit down and lookat them all you're like, okay,

(36:08):
really is, really is okay, um.
Another one I'd say is I know Ikeep coming back to it, but
embracing the seasons, becausewe can be so hard on ourselves
and and so if I could sit hereand you are my.
She said, mommy, you're thebest mommy in the world and
you're my hero.
And I was like like I amgetting emotional talking about
it.
But like those are the moments,like you said for so long, you
know you don't get it back inthat first year you don't hear
those words.
And like the moments whereshe'll do something and we have

(36:30):
a talk and she'll come back anhour later, at three she started
this at three.
Come back and be like mommy I'mreally sorry that I did that
earlier.
And I'm like like there was nowhat my parents did of hitting
me or being like you know, sayyou're sorry.
I never do that to her becauseI want her to come from a place
of empathy and sympathy.
And like I want you to feel whymommy was upset in that moment.

(36:51):
I want you to feel it in yourbody the same way I feel bad
when I do it to you anyway.
So like that, having thatseason of I could be hard on
myself, but then the thing thatI am sacrificing for I see that
she is such a happy, developing,just like amazing, cool human
being, like she's the coolestperson I know.
Um, and then the third is justI, I know.

(37:12):
And then the third is just Iknow I fought you on it so hard
before I started taking myZoloft.
I'm a pessimist by nature and Iknow.
You know that about me.
Shifting that mindset of it'sgoing to be okay and if you have
to bend things a little bit tosucceed, that's okay.
Just like I said, right now I'mtaking editing work, but that's

(37:35):
okay and just embracing likeit's it will, it will be okay.
And whether or not you believethat, like I'm not a religious
person, but like what's thealternative of that?
Right?
Like if I don't believe that,where is that going to get me?
So like I have to believe thatand so far it has been okay.
So like I have to keep goingforward with that forward motion

(37:56):
of like it's going to be okay.

Nikisha King (37:58):
The funny thing about it when people are not
spiritual, don't believe in God,they still have to believe in
something in order to moveforward.
Yes, it's the thing, and that'smy thing If you have a belief,
then there is a God in your life.
Yes, for sure.
Sometimes people don't realizethat and I'm like it's very
simple.
It's just because your God isnot everyone else's God, because

(38:19):
God has many names, whateveryou want to name them.
Yes, have a good time with it.
Right, labels are just labels.
Yes, how we interpret it andour definition is the power.
Yeah, that's where it is.
Thank you so much, shannon.
Thank you for sharing yourheart, thank you for sharing
your mind with the audiencetoday.
Thank you for allowing them toknow they're not alone when they

(38:40):
have those thoughts.
We all had them, even when youmentioned the rage.
I had it for a glimpse, and itwas just a glimpse, so I can
only imagine your experience.
That was magnified, and when Ihad it, it was because I didn't
get enough sleep.
I knew very much.
I was like there's no sleep.
She looked my baby looked likea monster.
I had to walk out of the house.
I was like I'm like something'shappening and I don't know what

(39:02):
this is, but my hormones weretotally out of whack.
I know they were, and it takesa while to stabilize, and
unfortunately, no one other thanus, as moms, understand that.
Yes, 100%.
So I'm so blessed to have youhere.
I'm so blessed to have you,shira.
I truly, truly, trulyappreciate you.
You too, nikesha, all right.

Announcer (39:24):
Thank you for joining us today on Leading Her Way.
We loved having you with us.
Remember each action you take,no matter how small, adds up to
big results.
If today's episode fired you up, hit subscribe for more
insights and visit our resourcehub, which is linked to the show
notes.
There you'll find tools tostreamline, organize and grow

(39:47):
your business.
Keep moving forward and we'llbe right here to cheer you on
next week.
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