Leads To Growth

Leads To Growth

The National Association for Sales Professionals podcast, Leads to Growth, provides in-depth interviews and discussions sharing the best sales training techniques, sales, and prospecting skills, as well as influence and communication skills to take your professional sales career to the next level! Join Chris McCoy as he creates engaging conversations with the sales industry's top talent.

Episodes

June 14, 2023 • 31 mins

Do you ever feel like sales has lost its human touch? Don't miss our enlightening conversation with internationally renowned podcast host, business coach, and author Patrick Kagan, who sheds light on this issue. We discuss his insights on how sales has become robotic and the importance of finding and maintaining our unique selling propositions to differentiate ourselves from the competition. Patrick also shares valuable inform...

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In this episode of the "Leads to Growth" podcast, host Chris McCoy speaks with Don Colliver, a teacher of public speaking courses and an expert in improv clown and sketch comedy. 

Don shares his experience and tips on how to add humor to presentations while maintaining professionalism and authenticity. He emphasizes the importance of authenticity and vulnerability in connecting with an audience and suggests using...

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Welcome, to a fresh episode of the Leads to growth podcast, a podcast made for professional salespeople by professional Salespeople!

Today we’ve Lorraine Ball, Marketing Strategist Host of More than a Few Words, with us and it was an eye-opening experience—how you can take advantage of user-generated content to close more and more deals…

Show Notes…

🔥Why you close more deals using social proof
ďż˝...
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Ever wondered, how you can stand out as a salesperson?

Learn 3 ways to stand out as a salesperson…

Welcome, to the fresh episode of Leads to growth podcast, a podcast made for the winning salespeople by the strong sales leaders!

Today, we’ve Roy Osing, CMO and entrepreneur with over 40 years of successful and unmatched executive leadership experience in every aspect of business with us spilling the beans ...

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Do you believe that mindset is the #1 Deciding Factor for success?

We usually find ourselves pondering over this question—is mindset the deciding factor between a winner or a loser. Let’s get more clarity on this topic…

Welcome, to the fresh episode of Leads to growth podcast, a podcast made for the winning mindset salespeople by the strong sales leaders!

Today, we’ve Vena Sterling, Leadership Consultant ...

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How masterminds and training can boost a salesperson’s career tenfold…

The question every salesperson asks themselves at some point is how can I break into that next level of sales and success?  And that’s the question we set out to answer...

Welcome, to the fresh episode of Leads to growth podcast, a podcast made for the salespeople by the salespeople!

Today, we have Benny Kenndy, President and Global Sales Leader for The Armor Shop ...

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Double your sales conversion by changing your B2B messaging NOW! 

Learn about world-class sales presentations and conversion secrets by the juggernaut himself. Tim Pollard doubles sales presentation conversions for 100% for his clients and he shares the psychology and structure for you to do the same.

If you missed last weeks episode,
check it out here!

Here are the secrets you can expect to learn from this episode… 

🔥What d...

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Welcome to the 56th episode of the Leads to Growth podcast, the show where we share hot, juicy, and actionable tips to take your SALES skills to the next level!

Today we have the first half of Tim Pollard, CEO of Oratium, interview. He is known for his ability to double conversions for clients like Disney, Salesforce, and Harvard Medical school. 

Let’s welcome him on the fresh episode of the Leads to Growth podcast and he l...

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Welcome to the 55th episode of the Leads to Growth podcast, the show where we share hot, juicy, and actionable tips to take your skills to the next level!

Today we’ve Mike Maynard on the fresh episode of the Growth podcast and we really had a fun time chatting about lead generation.

What you can expect to learn from this episode…

•How he turned a technical career, into a sales career into a marketing care...

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Welcome to the 54th episode of the Leads to Growth podcast, the show where we share hot, juicy, and actionable tips to take your skills to the next level!

Today’s guest is Ryan Tansom, Co-Founder of Arkona, Host of Intentional Growth Podcast he really dropped some value bombs during the episode. “ Our brain is still struggling to be able to register. This episode was filled with actionable tips with golden nuggets to Turn ...

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Welcome to the 53rd episode of the Leads to Growth podcast, the show where we share hot, juicy, and actionable tips to take your skills to the next level!

Today’s guest is Stacey Hall, Author of 3 #1 Global Best-Sellers. And she really blew our mind with the amount of information she shared on—Is Your Comfort Zone Really The Best Place To Sell From?

What you can expect from this episode…

  • The Misconception of Your Comfort Zone
  • Under...
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Welcome to the 52nd episode of the Leads to Growth podcast, the show where we share hot, juicy, and actionable tips to take your skills to the next level!

Today’s guest is Madelyn Dunlap, Business Development Strategist at Rewind Group. And she really blew our mind with the amount of information she shared on a sensitive topic that nobody likes to talk about — What are the 7 stages of business growth?

What you can expect to learn fro...

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Download now and listen to the secrets of the revenue attribution model.

Most business uses email as their primary communication channel with their prospects and customers. As email has been tried, tested, and proven to work.
But have you thought of using text messages? 

In this episode of Leads to growth podcast, you’re going to learn how messages can prove to be the next big thing or how businesses can use t...

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This episode of the Leads to Growth Podcast features Anna Frazzetto, CRO of Kore1, Staffing Industry Analysts Top 50 DE&I Influencer; Global 150 Powerful Women. 

4 Actionable Takeaways From Anna Frazzetto:

1) Why are recruiters with great sales skills highly paid?

2) How recruiters represent their company and how sales skills help in portraying a great image of the company.

3) How recruiters’ skills of asking good questions leads t...

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October 12, 2022 • 34 mins

Do you know what revenue attribution means? No worries. If you don’t know, just listen to us and 2X your chances to close a deal.

So, revenue attribution—is a method that connects different data sets to determine exactly which forms of marketing are resulting in revenue.

Sounds good!

But do you exactly know how it’s different from traditional conversion tracking…
B2B businesses have a complex selling...

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Do you get heebie-jeebies when entering a negotiation? Do you get nervous that what you want will not match what the other person wants to give? After all, for someone to win🥳, someone else has to lose😢, right?
 
 During negotiations, a lot is on the table. Profits and closed deals are only a part of the desired outcome. Long-term relationships are the main goal because that ensures that you get long-term business opportu...

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How do you convince people to buy from you?

Since birth, stories have been embedded in us through books📚, grandparents, cartoons,🎦 TV Shows🎥, etc. With this in mind,  we interpret the world the same way. We tend to create stories from our own life experiences or from what we hear from others.

Human minds remember, connect bits and pieces of experience into a story, and understand. Stories are how we remember. ...

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Most sales teams have multiple tools and technologies that they use daily. LinkedIn is one of the most valuable tools for social selling. It has a variety of great features that help businesses find and target the right prospects.

In this episode, Chris talks to Mike O'Niel - 2 x Forbes Top 50 Social Influencer

We discussed:
♟️How to build a quality lead list and the biggest mistakes most make
♟️Ways...

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The real estate market is always evolving and provides opportunities to earn a residual income as well as a flexible lifestyle. Whether you are in mortgages, a real estate agent or flipping houses, influence and sales skills always are always an asset.

In this episode, Chris talks to Joe Rockey Jr-Founder of Rockey Real Capital about his success in the real estate business as well as;
🎓Why Certified Sales Skills can g...

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Would you like to know how you can land opportunities of 6-7 figures?

Of course, right😉? With the right approach, persistence, and strategies, who knows what can happen☺️ Or Maybe you would rather outsource the work to the pro’s?

With the rapid growth📈 of industries and technology, consistently landing opportunities like this requires, as Liam Neeson says in Taken, “a special set of skills”. Therefore, it’s impo...

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