In this episode, Craig Lund interviews Sharifa Khan (President and CEO, Balmoral Multicultural Marketing).
About Balmoral Multicultural Marketing:
Balmoral Multicultural Marketing is a full-service multicultural marketing agency helping clients target Canada’s growing multicultural communities. We are a strategic, holistic, knowledgeable and action-driven agency. We assist clients to build brands, promote offerings and deepen relationships within these diverse communities.
Balmoral is celebrating our 32nd anniversary and we are recognized as a leading multicultural marketing specialist agency. Our team is multi-ethnic, multi-lingual and multi-functional.
Our strength is the breadth and depth of our experience and best practices. Our leadership team is on top of current trends and behaviours of these new markets, to develop strategies for our clients through a cultural lens to effectively resonate with immigrant markets.
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