Engagement surveys are everywhere, and it’s tempting to use those scores as proof that your internal communications are working. In fact, a lot of people, and senior leaders, ask for exactly those scores to prove communication cut through. However, engagement isn’t just about comms because it’s shaped by leadership, culture, salaries, career development, values, and more.
So if engagement isn’t the right measure, what is? In this episode of the Less Chatter, More Matter podcast, we unpack why engagement shouldn’t be your go-to metric. Then, we tell you what should and seven practical measures that actually demonstrate the value of internal communication.
Th real kind of measures that will give you the data-backed and human-proven evidence you need to show senior management, and other employees, the internal comms impact on the business. If you agree that it’s time to move past vague scores and start measuring what really matters, you’ll want to listen in!
Links mentioned in this episode:
- 90 minute Strategy Power Session
- Public workshops and training
- Less Chatter, More Matter - Mel’s book
- Topic in Ten - have your say!
- Template packs
- Change Isn't Hard! - Mel's book
- Sign up here to the fortnightly mail out of free resources!
Say hi!
Follow me on LinkedIn
Find out what I'm up to Instagram
Check out my website
Ask a question
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
CrimeLess: Hillbilly Heist
It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.