Let's Blow This Up: Explosive Conversations About Podcasting, Brand Building, & Marketing

It's time to bring the curtain down on Season 3 of Let's Blow This Up and, as is tradition on this show, we're going to close things up in style.

If you've been on this ride with us throughout the season, you've heard the voices of some of my closest friends in the podcast space taking 30-minute deep dives in The Co-Host Collective Series. 

Now, the tribe convenes one last time this season...

It's the final installment in the Season 3 Solo Series of Let's Blow This Up and, before we hit the pause button for a couple months, let's take a few minutes to reflect on how this season unfolded through 35 episodes across three distinct formats. Today, I'm unpacking what landed well, what didn’t quite connect, and how each iteration has informed the direction of this podcast moving forward.

You'll hear an...

As we wind down The Co-Host Collective Series for Season 3 here on Let's Blow This Up, let's break out of the conventional podcast marketing and promotion box and explore some creative strategies that actually move the needle!

I'm once again joined by the one and only Simona Costantini, Founder of Volt Productions, and together, we're challenging the usual playbook of posting links to your latest episode on socia...

In this episode of Let's Blow This Up, I'm sharing the mic with Gina Whitehouse, host of the 7 Figure Copy podcast, to explore the strategic power of producing a podcast in seasons. Gina shares her journey launching her first season, revealing why this structured approach gave her clarity, focus, and authority in her niche, as well as set her up for success without the fear of burnout.

Together, we unpack the advantages of...

In this episode of Let's Blow This Up, I walk you through five easy steps that reframe your podcast as a high-impact tool for brand storytelling and content distribution. From changing your mindset to building series-based podcasts that serve strategic goals, each step will bring you closer to clarity and purpose to your content efforts.

If you're a business owner or brand leader stuck on the idea that your podcast needs m...

This passion-fueled episode of Let's Blow This Up is a little outside the lines of content you'd expect to hear, but there's something to say for creating podcast content simply for love of the medium AND love of your hobbies and passions.

It's another installment from The Co-Host Collective Series and myself, Marc Ronick, and Jay Franze are primed to explore what it means to build an entertainment-based podcast ...

Growing a podcast agency, just like anything else, is not something that comes on a hope and a prayer. It requires strategy, dedication, and a willingness to stay on the cutting edge of developments in an industry that will add new innovations by time you finish reading this sentence.

If you're working in the podcast space and want to elevate your agency, this episode of Let's Blow This Up is just for you!

Five more tips for effective solo podcasting, you ask?

That's right, I went mining for gold in the archives of my old podcast, Pod Theory, and came across one of my most popular episodes: 5 Tips For Effective Solo Podcasting.

in this episode of Let's Blow This Up, I'm expanding the list with five MORE tips to help you add impactful solo podcasting strategies to your content creation arsenal.

Solo podcasting is a powerfu...

It's another installment from The Co-Host Collective Series here on Let's Blow This Up and today, I'm diving into the importance of developing personal podcasting best practices with Jay Franze of The Jay Franze Show. 

With so much advice at your fingertips (or just getting coming your way unsolicited thanks to algorithms and news feeds), Jay and I are doing our part to emphasize the value of filtering information thr...

The majority of podcasts are born from rooms in homes repurposed and utilized as podcast studios.

Spare bedrooms, storage areas, even walk-in closets can be utilized to create audio and video that can connect with listeners all over the globe. Pretty cool when you stop and think about it.

One of the roadblocks that stops some aspiring podcasters from getting started is the belief they need to produce their show in...

Looking for reasons to consistently produce your podcast? You've come to the right place!

In this episode of Let’s Blow This Up from the Season 3 Solo Series, I'm shifting the focus away from download stats and viral episodes to talk about the wins you can’t always measure. Podcasting consistently offers a ton of value that goes far beyond the numbers...and those results are often more impactful than you think.

I break down...

Is video an important part of podcasting? Yes.

But can you produce an audio-only podcast in 2025 and beyond and expect it to be successful? YES!

In this episode of Let's Blow This Up from the Season 3 Co-Host Collective, I'm joined by Traci DeForge of the Podcast Professionals Association and Produce Your Podcast to challenge the growing pressure for podcasters to include video in their podcast operations. 

Contrary to what ...

In this episode from the Season 3 Solo Series of Let's Blow This Up, I'm talking standout, kickass, attention-grabbing podcast titles and why it can make or break your show's reach!

If your title doesn’t make someone stop scrolling and hit play, you’re leaving potential listeners—and growth—on the table.

Standout titles do more than just sound good—they offer clarity, curiosity, and a strong hook. A great title should ...

It's another installment from the Season 3 Co-Host Collective Series and, in this powerful episode, co-hosts Marc Ronick and Ana Xavier are back to tackle one of the biggest invisible barriers in podcasting: limiting beliefs. Together, we break down how these internal narratives can hold creators back and prevent them from ever hitting record.

Whether it’s feeling like you don’t have enough to say or disliking the sound of your...

The barriers to entry preventing you from starting a podcast are pretty minimal. All the equipment you need to get your production in motion can be purchased from Amazon and land on your doorstep within a day or two.

And if you want to go more low-tech, you technically could create voice notes on your smartphone and upload them as podcast episodes (chef does not recommend).

But know this: STARTING a podcast is jus...

In this episode of Let's Blow This Up, part of the Season 3 Solo Series, let's talk about how small, intentional actions can elevate your podcasting game. These easy-to-implement, actionable tips will help you stand out as a true pro at your craft while, at the same time, help you form stronger connections with your guests and audience alike.

In my opinion, it's crucial to focus on the little things that make a big di...

If you've dedicated yourself to podcasting, growth is inevitably at the front of your mind. 

So...let's talk about it.

In this episode of Let's Blow This Up from the Season 3 Co-Host Collective Series, I'm sharing the mic with Jay Franze, host of The Jay Franze Show, to discuss the right and wrong approaches to growing your podcast and taking it to the next level. We'll be diving into common strategies podcas...

The best podcasts thrive on authentic and engaging conversations. Whether you're flying solo or interviewing a guest, making your audience feel like you're speaking directly to them keeps them invested in your message and improves the chances of them not only becoming a loyal listener, but also recommending your show to others in their circle.

In this episode of Let's Blow This Up from the Season 3 Livestream Series, ...

Let's jump into another episode from The Solo Series here on Season 3 of Let's Blow This Up! In this installment, I'm breaking down one of the biggest mistakes new podcasters make when they're preparing their show for launch. 

It's the trailer.

Many creators treat their trailer like an afterthought instead of the powerful marketing tool it should be. Instead, a trailer should be compelling, informative, and h...