In this episode, Stacey MacNaught, from MacNaught Digital, walks us through her background as a copywriter and how she got started with SEO and link building.
We dive into the specifics of her favorite link building strategies: statistics and image link building. We discuss what it takes for a statistics piece of content to get passive links over time. She also shares her experience with image link building, how to evaluate a client's niche to come up with stock photo production ideas, how to make those pictures get links, and the pitching approach she normally uses with her strategy. We close the episode by comparing and contrasting the two strategies, and Stacey offers some final tips.
Connect with Stacey on Twitter at @staceycav.
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.