December 15, 2024 • 38 mins
Ever wondered if your relentless work ethic is actually a way to dodge personal challenges? 🤔 Join Coach Mo as we sit down with the insightful Jordan Tait, who shares his transformative journey from corporate burnout 💼🔥 to becoming a successful coach 🧘♂️✨.
Jordan's story begins with running a painting business 🎨🏠 to fund his education and evolves into a career where he helps business owners achieve balance ⚖️ and fulfillment 🌟. This episode promises to reveal how coaching can serve as a powerful tool to navigate both personal and professional obstacles. 🛠️🚀
💡 Key Takeaways:
🔑 Core Values Matter: Jordan and I unpack the critical importance of aligning your life and business with core values like relationships ❤️, health 🏋️♂️, and freedom 🕊️. Many get caught up in the constant chase for success 🏃♀️💼, often neglecting what truly matters.
🌈 Envisioning Balance: Through envisioning an ideal life 🌟, Jordan encourages a shift from a work-centric existence to one that prioritizes balance and fulfillment.
💬 Breaking Free: We explore how some use work as an escape 🚪🏢 from personal issues and discuss strategies for identifying and breaking free from this cycle, paving the way to genuine freedom and satisfaction. 🌿✅
🌟 Success Story Spotlight:
In our conversation, we highlight an inspiring entrepreneur’s transformation 🌟. Through strategic planning 📋, vision clarification 👁️, and effective delegation 🤝, he reduced stress 😌 and enhanced his quality of life 🏡✨.
🎧 Whether you're an entrepreneur or on a personal growth journey, this episode equips you with the inspiration 💪 and tools 🛠️ to align your ambitions with a balanced, fulfilling life. 🌍💖
Tune in now! 🎙️✨
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:10):
Welcome to the let's Think About it podcast, where we
embark on a journey ofthoughtfulness and personal
growth.
I'm your host, Coach Mo, andI'm here to guide you through
thought-promoting discussionsthat will inspire you to unlock
your full potential.
In each episode, we'll explorea wide range of topics, from
self-discovery and mindfulnessto goal-setting and achieving
(00:33):
success.
Together, we'll challengeconventional thinking and dive
deep into the realms ofpossibility.
Whether you're looking to findclarity in your personal or
professional life, or seekingstrategies to overcome obstacles
, this podcast is your go-tosource for insightful
conversations and practicaladvice.
So find a comfortable spot,chill and let's embark on this
(00:57):
journey of self-improvementtogether.
Remember, the power oftransformation lies within you,
and together we'll uncover thetools and insights you need to
make it happen.
So let's dive in.
Welcome to another episode ofthe let's Think About it podcast
(01:20):
.
I'm your host, Coach Mo, andI'm here with another amazing
guest.
His name is Jordan Tate.
Jordan, my man, what's good,hey?
Speaker 2 (01:33):
Mo, thank you for having me Love the energy.
Speaker 1 (01:36):
Man, one of the things yeah, I'm happy that
you're here, but one of thethings that I kick off.
I just gotta tell our audiencewhere you're calling in from
that I kick off.
Speaker 2 (01:47):
You got to tell our audience where you're calling in
from.
I'm calling from a small towncalled Gibsons, on the coast
just outside of Vancouver,Canada, so I live near the beach
and the mountains and theforest and it's beautiful out
here.
Speaker 1 (01:57):
That's awesome.
Born and raised in that area.
Speaker 2 (02:00):
Yeah, born and raised in Vancouver.
Speaker 1 (02:02):
Nice.
What's a great thing that youenjoy the most about Vancouver?
Speaker 2 (02:07):
For me it's just the access to nature.
You can be on the beach, youcan ski, you can get in the
forest every day, you can getout to the islands.
So it's access to nature andliving outdoors as much as
possible.
Speaker 1 (02:20):
I'm feeling a calming vibe from you too.
Yes, that's awesome.
So what you do, tell us, tellmy audience, who you are and
what you do.
Speaker 2 (02:31):
So I've been coaching businesses for the last eight
years of my career, and helpingpeople build a business that
provides the life they want iswhat I'm most passionate about.
So I work with a lot of peopleall the way from day one when
they're launching a business.
They've got a big dream, butthey don't know how to make it
happen.
Up to six figures, sevenfigures a year, building a team,
(02:53):
building the systems and thestructure to earn great money,
but more so, to have greatfreedom and work hours that are
reasonable and don't lead toburnout.
Speaker 1 (03:02):
Okay, how did you get to this point?
I want to be in coaching.
I want to help business ownersgrow to six, seven figure
businesses.
How did you get to this point?
Speaker 2 (03:14):
What I like to say is I didn't end up here on purpose
.
Earlier in my life, in mytwenties, I had a painting
business to pay for school whileI was at university.
So all summer long I wouldpaint houses, be up on a ladder
all day.
I remember that I used to dothat.
Yeah, it's a great entry-levelbusiness for a lot of people.
(03:34):
So I did that for a few yearsand when I got to the point
where I realized I don't reallywant to do this for my whole
life, I was starting to look fornew options and I found a
franchise called Wow One DayPainting that sells painting
businesses and then teachespeople how to run them and grow
them.
So I stepped into a coachingand a training role with them
(03:55):
and got to travel all over NorthAmerica training people how to
grow a painting business fromscratch, and in doing that I had
never even worked with a coachbefore.
I had never coached anyone.
But I got to develop thoseskills and see the power of
coaching.
And as I got further in mycareer I just realized that the
(04:16):
thing I want to do most is helppeople achieve their goals in
business and in life, and Ibelieve coaching is by far the
most powerful tool for helpingpeople do that getting the
clarity, taking the action andunderstanding what gets in the
way and so that's what I'm allabout now is purely coaching
people to achieve their goals.
Speaker 1 (04:36):
Yeah, and one thing about us as coaches we have a
tendency to have walked thatjourney and in our own kind of
careers or whatnot, we found away to pull us out of whatever
that situation is that we weredealing with at that time.
For me, losing my job, feelingstuck, feeling this overwhelming
(05:00):
self-pity about myself and justcarrying a lot of that inner
critic that just limited me.
And then being introduced tocoaching and just being pulled
out of that rut and feeling, wow, this is powerful.
I want to be able to supportpeople and you talk about
(05:21):
helping, like business owners,get out of their situation.
But before we tap into that,tell me a little bit about a
certain challenge, struggle thatyou had to just personally walk
through, that gave you thelight bulb to say I need
(05:41):
coaching, or a coach that workedwith you helped you navigate
out of that scenario.
Explain to our audience whatwas that aspect like before you
took that leap into becoming acoach and mentoring and coaching
others out of their own rights.
Speaker 2 (06:02):
You completely nailed it For me.
I felt very similar when I was26.
I felt stuck, I felt lost, feltbehind in my life, looked at
other people who were goingafter their dreams, doing bigger
things, and I realized that Iwasn't clear on what that looked
like for me.
So the journey that I like totalk about is going from burnout
(06:23):
to balance, and the burnout forme was when I got into that
corporate job and I was trainingand coaching business owners.
I loved what I did, but I wastraveling two to three weeks a
month for four years straight.
I was on airplanes, I was inhotels, I was in Ubers, I was
eating out at restaurants everyday and at first it was really
(06:43):
fun.
The longer I did it, the biggertoll it started to take on my
mental and physical health andby the end of that period I got
to the place where I hadinsomnia, I couldn't sleep, I
wasn't exercising, I was eatingpoorly and I could literally
barely drag myself through days.
So I quit and I decided I needto rebuild my life, I need to
(07:06):
take care of myself and I needto go after a more balanced
approach to living.
And in making that decision, Ialso looked around and realized
a lot of other people are livingin that similar place.
They're grinding, they feelmore drained than energized and
when you feel that way feelsinsurmountable to break through
(07:29):
and to go after the things thatyou want because you're just
trying to survive the day.
So through going through thatexperience and finding solutions
that help me find balance withboundaries, with work, life,
balance with freedom, withtaking care of myself, I
realized how much better I felt,how much more capable I was and
(07:49):
alive.
And then I decided I want togive this feeling to as many
people as possible, because itis possible to break through
burnout and you can build thelife and the business that you
want without grinding.
But it comes from having thecapacity to think straight and
to take care of yourself and tosleep well, and that's where I
(08:11):
like to start, with people.
Speaker 1 (08:13):
Yeah, that's great man.
So I got this, thought you gotthis client or prospective
client, and they're grinding.
That's all they know.
Grind Because they got to makethat extra buck, they got to
survive.
They're trying to get to thatspace of success and in their
mind, success is making acertain amount of money, being
(08:37):
at a certain level title,whatever, right.
They have this vision ofwhatever that looks like, but
they're grinding and they don'tknow no other way but to grind.
Take my audience through how doyou help shift that viewpoint
from that grind mindset to otherpossibilities that there's a
(09:01):
better way?
Speaker 2 (09:02):
I love the way you put that that there's a better
way.
I love the way you put that.
So where I start with people isunderstanding what's really
important to you in life.
Why do you think that having acertain amount of money or
certain title or certainwhatever it is that you're
working towards so aggressively,why do you think that is going
to help you get the life thatyou want?
(09:23):
And when I ask most people whatdo you really want in life?
It's I want to spend more timewith my friends and family.
I want to take more vacations.
I want to have, I want to feelsecure and free and getting.
We all believe that a certainamount of money will give us
those things.
It's a very broadly sharedstory.
(09:46):
You work all your whole lifeand then, at 65, you retire and
now suddenly you're free and youhave time and you get to enjoy
yourself.
I looked at that path and Ithought that doesn't appeal to
me.
I want to live my life fully,the whole way through.
I want to have freedom totravel, I want to have time to
live and in helping peoplerealize that the thing that they
(10:07):
want time and freedom isavailable to them today, as soon
as they stop working so hard.
It's helping people breakthrough that mindset.
So if you're working like somepeople I talked to 12 hours a
day, 11 hours a day, 10 hours aday, six, seven days a week the
reason your life sucks isbecause you don't have enough
time to live it.
You don't have enough time tobe present, to take care of
(10:30):
yourself, to take care of thepeople around you, and we attach
our satisfaction to this numberbecause it's easy to watch a
number grow and feel satisfiedby it.
But more money doesn't alwayslead to more time and more
freedom, and breaking the beliefthat the only way to get what
you want in life is to have moremoney is a big part of breaking
(10:51):
free from that grind.
So for me, I had to figure outwhen I quit my job and quit the
grind.
I had to figure out what'senough?
How much money do I need tolive the life I want to live
right now?
And it was significantly lessthan I thought.
It wasn't tens of thousands ofdollars every month, it was like
(11:12):
$6,000 a month.
If I can make 6,000 a month, Ican pay my bills, I can take
care of myself, I can enjoymyself, and a lot of us don't do
that math and figure out what,what kind of life we want to
live and how much it costs, andtherefore we blow past it
because we just keep chasing itand there's always a number,
(11:32):
there's always a higher number.
Right, you hit a million.
Suddenly you want two.
You hit two, you want 10.
To summarize, the first step inbreaking through from the
mindset of I have to grind tohit my goals is recognizing
what's really important to youin life and recognizing that
it's possible to get theresooner if you actually work less
and live more.
Speaker 1 (11:48):
What I hear, is putting your values first,
identifying what those keyvalues are, and go all in on
those values, right?
Because, like you said, because, like you said, we are
distracted by what I say, theinner critic.
(12:09):
And the inner critic distractus, making us think that we need
to be more competitive thanperson A, b or C.
Right, and so that includes Ineed to have this amount of
money or be at this title,because it's always been drilled
in my mind that's what successis.
But, as you said, when youstart talking to these clients,
(12:32):
what comes from that is theywant more time, more freedom,
which ties back to values.
And this is where I want to askyou, because it took a lot of
courage to break free from yourgrind, what was the value that
you leaned in with that gave youthe courage to take that leap
(12:54):
of faith and talk more aboutthat aspect and how you guide
your clients to promote theirvalues so that they can do
similar leaps?
Speaker 2 (13:07):
You absolutely nailed it Like when we don't have
clarity on what's most importantto us money is the most common
value that people chase and it'soutward success, but when you
do the work and you look insideand you say, what do I really
care about and need?
For me, it was my relationshipsare the number one, most
(13:27):
important thing in my life, theperson that I live with and love
, my family and the friends thatI have.
And part of the grind was itwas taking me away from all of
those.
I was away from home too much.
I didn't have the energy togive them the energy, the love
and the connection that I wanted.
The second is my health myphysical and my mental health,
(13:50):
because I don't want to besacrificing that for anything
else.
I want to live a long, healthy,energized life and again, the
grind was taking me away.
I was skipping exercise becauseI had no energy.
I was eating poorly because Iwas always rushed and stressed.
So, relationships, my health,and then the third value for me
(14:12):
is freedom.
I want independence.
I want to be able to live andwork anywhere I want.
I want to be able to choose howI spend my time, and that's why
I'm a business owner becausetomorrow, if I wanted to, I
could clear my schedule and takethe day off.
And I routinely take Fridaysoff and I routinely take weeks
(14:32):
off because my freedom is thereason I started the business.
So with those three in mind, Ithen, from day one, built the
business to provide those.
My business is called theintentional business, and it's
intentional because it's builtaround the values that I have,
and then everything else comesafter that.
(14:53):
So if I have a client who wantsto take over too much of my
time or wants a call at a timewhen I could be spending time
with friends or family, that'scompromising my values and it's
very easy to know.
But what I think I see with alot of people is when you don't
have the clarity of what'simportant to you and what's
driving you, money and work andsuccess will always be taking
(15:19):
precedence in your life.
Speaker 1 (15:21):
That's awesome, but let's go a layer deeper.
How do you help a personidentify those values, though?
Because there may not be nobelief or awareness around the
values that the most importantthing is I need to make money, I
got to pay these bills, I gotthis and this.
What's your?
Speaker 2 (15:50):
So I believe that when we're deep in work, we're
stuck in the weeds, our head isdown, we're just trying to get
through every day, and we're sobusy it's really hard to think
very clearly about where we'regoing in our life.
We're just literally justpushing through, and at least
that's how I felt.
So when I connect with clients,the initial question I ask is
(16:11):
three to five years from now,what does your ideal life look
like?
And the reason and this isvision work.
But the reason it's importantto go a little bit further out
is because when we thinkshort-term, we often sabotage
ourselves.
We hold ourselves back out offear.
We think I'm not capable ofgetting there in the next three
months or six months or years.
(16:32):
You got to pull a bit back andjust say okay, like without
worrying about the how describeyour ideal life?
And this is how I know that somany people who are chasing
money or working crazy hours,who are feeling consumed with
work when they step back andthey think about it, like I
could basically tell you everyperson's response it's I want to
(16:56):
spend more time with the peopleI love.
I want to take better care of myhealth, I want to take some
vacations.
I want to enjoy what I do and Iwant it to feel sustainable.
Although we're thinking threeto five years out.
Then my next question is whatare some things that we could
start to change today to get youon the path to making that real
(17:16):
?
And we don't have to create thepressure that it happens in a
few months.
Truly, as soon as a personrecognizes where they're aiming,
what's important and you knowthis as a coach then starting to
take the steps to get there,you can go so much faster than
you think.
I've had clients go fromworking 80 hours a week down to
40 within a few months.
I've had people who have nevertaken a vacation in their
(17:38):
business in eight years take avacation in three months and
feel that freedom.
So it doesn't have to be putoff.
But again, when you're stuck inthe grind, when you're deep in
it, it's really hard to pullyour head out and think about
that and feel like it's possible.
Speaker 1 (17:52):
Have you ever experienced working with a
client where they're in thegrind, but they're in the grind
intentional.
Let me reframe that they're inthe grind on purpose because
they're trying to avoid adynamic at home so that they can
stay busy to avoid that dynamic.
Have you worked with a clientin that realm and then how have
(18:17):
you helped shift that viewpoint?
Because I find like this wholeconversation is very interesting
because you talk about grindingfreedom and there is that
population of people who arelooking for that extra freedom
but then there's that otherpopulation that people are doing
it to avoid from even being athome because of a certain
(18:39):
dynamic.
How do you work with clients inthat?
Speaker 2 (18:42):
form so deep and so true.
A lot of overwork comes from anavoidance of the problems that
we have internally or at home.
So you're feeling anxious,you're feeling stressed, you're
feeling fear around something inyour life whether it's a
difficult relationship or afailure to go after the things
(19:05):
that you really truly care aboutand therefore putting yourself
deeper into work is a reallygood distraction and it works
really well.
It works really well for a lotof people.
I think.
If you look at some of the mostsuccessful people in the world,
they're successful becausethey're running from being able
to spend time alone and besatisfied with themselves.
(19:27):
If you've ever seen aninterview with Elon Musk, he
doesn't look like a guy I wantto live like or feel like.
There's a lot of examples ofthat.
But again, if you're runningfrom doing that internal work
and you're burying yourself inwork as a way to avoid truly
accepting what's important toyou in life and I've been there
I've been in that place where Ihad dreams, the dream of
(19:50):
starting the business that I'mrunning today it took me six
years to accept it and to bewilling to bet on myself and go
after it, and in the meantime, Ijust was like I just got to
keep working on other stuffbecause I don't truly believe in
myself enough to go after it.
But that won't ever go away.
If you keep burying it in work,if you keep avoiding it, it
(20:11):
will just be there, it'll linger.
And the sooner we with atherapist, with a counselor,
with a coach do the work tounderstand what's driving me to
push so hard, what's driving meto miss out on the life that I
have, the life I've worked sohard to build, and do I believe
(20:33):
enough in the life that I wantthat I'm willing to make some
changes.
And not everyone is.
I do talk to people who theysay I know I'm grinding, but I
can, I'm going to keep going fora few more years.
And they have a finish line inmind and they say, as soon as I
hit that finish line, I'll slowdown and I'll get comfortable.
But I've also had theopportunity to work with over
(20:56):
300 business owners, again fromday one up to tens of millions
in revenue, and I've seen peoplehit the big milestone and then
just the finish line movesfurther out.
Suddenly it's again.
It's just this bigger numberand there's always a bigger
number and there's always areason that we think we can't be
happy today.
To me, life is right now.
(21:18):
Life is not 10 years from now,five years from now.
It's not in the future.
It's right now and we canchoose to enjoy it fully if we
give ourselves the time toexperience it.
Speaker 1 (21:28):
Yeah, that's one thing I always share with my
clients is now, in the now.
You can't change the pastbecause it's already happened.
The future isn't here yet.
All there is right now and thethings and the activities that
you do today, in this moment,right now, contributes to what
our future can potentially beright.
(21:50):
And I love this conversationbecause when you're talking
about grinding right, I'm anenergy leadership coach.
When you're talking aboutgrinding, energy is it can be
draining over time and there arecertain emotions that come with
that draining effect of justgrinding every day.
Fear of failure I got to workharder, I got to work harder, I
(22:13):
got to work harder, right.
Fear of failure I got to workharder, I got to work harder, I
got to work harder, right.
The fear of failure createsself-doubt at certain points and
it just makes you feel just sodown in moments, not as a whole,
but just in certain instancesin the grind.
And what I do is help people seethe other side of it the
(22:37):
antibiotic energy, the fueling,the synergetic and the reminders
of how important your family isto you.
What's the joy, what's thesynergy that you get when you're
most successful, and how do youmaintain that balance?
Right, because there's thegrinding, which is you're doing
(23:02):
your hands down, got to get this, got to get this, and you do
achieve it, but it's exhaustingtoo, right?
So how can a business owner, aCEO, whoever, work without
needing to be in that grind?
What do you teach them?
What do you help them shiftfrom?
Speaker 2 (23:25):
You nailed it with the fear of failure is a huge
driver, and there's alsoscarcity.
Feeling of scarcity is a bigdriver, the feeling that I don't
have enough and I need more.
And it could be money.
It could be the money thatcreates the financial stability,
the opportunities in your life.
There's a lot of things butscarcity and fear of failure.
(23:48):
When we're operating from those,we operate from a very negative
place.
There's pressure, there'sanxiety, there's stress in that
and it can fuel us to do greatthings, but I don't think it's a
sustainable fuel.
It's an expensive fuel to burnbecause it takes a huge toll on
you mentally.
(24:08):
That's where I got to inthinking about how do I break
through that mindset.
The first thing I like to dowith people, after we're clear
on the vision of the life thatthey want, is saying what does
that life cost?
What do you need?
What do you need to have to getthat life?
Much money per month.
What would make you feel reallysafe and comfortable and stable
(24:32):
financially?
And then let's make that thegoal.
And a lot of people, when we dothat math, they're already
there or they're so close tothere that it doesn't again.
It shortens the timeline.
They don't have to wait yearsto get there, they could realize
oh, if I was making X amount ofdollars per month and it's
different for every person andevery lifestyle I would feel
(24:54):
like stable enough that I couldaccept slowing down, pulling
back a little bit, and that'sthat gives people like breathing
room.
And I also believe when you'reoperating from the opposite
place, when you're operatingfrom energy, passion, meaning,
and you're charged up becauseyou're taking care of yourself
(25:16):
and you're doing good work,you're going to succeed
significantly more anyways andit's going to be sustainable.
So I ask people all the timewhen I start to work with them
if you had to keep working theway you're working today, how
many years can you keep thispace up?
How long could you keep goingat the way you're going?
And if it's not more than threeto five years, you're heading
(25:40):
towards this wall where you'regonna crash and burn if you
don't stop or you don't changedirection or figure something
out.
And I know this because I hitit.
But I also know this becauseI've seen too many business
owners hit that wall and come tome and say I hate my business,
because I've seen too manybusiness owners hit that wall
and come to me and say I hate mybusiness, I want to burn it to
the ground because it's costingme too much.
(26:01):
I want to sell it.
I want to get rid of it.
I want to.
I've seen people just flat outclose it because they can't keep
going, and that's.
It's such a costly place to bebecause you've put in all the
effort to get there and yourbusiness.
If it closes or you hate it andyou start operating it
(26:22):
differently, it's never going tobe the vehicle to the life that
you want.
But if you enjoy what you'redoing and you're taking care of
your health and you're workingreasonable hours, you could grow
a business for 10 years, 20years, 30 years, and that's when
businesses really becomesuccessful as long-term growth.
I see it all the time.
People get to 10 years inbusiness and they're like I
(26:44):
can't believe how big mybusiness is.
I never intended to aim here.
I just it just happened.
It kept growing.
People rarely get there in thefirst two years.
It just happened.
It kept growing.
People rarely get there in thefirst two years.
It takes.
There's a shift in the mindsetthat this is a long-term game
and the goal is not to get to acertain place at all costs and
(27:04):
then stop.
The goal is to build it in away that you enjoy your life
while you're doing it and itprovides the financial stability
that you want and it makes theworld better or it helps more
people.
Speaker 1 (27:17):
Yeah, I can imagine how many clients you've helped
make that shift.
Share a success story with usthat sticks out to you, that
someone that came in and theywere grinding and you showed
them a new path, helped themdiscover a new path.
Speaker 2 (27:38):
Yeah, one of my favorite success stories in the
last few months was a guy who Iused to work with.
He was a colleague and we leftthe business at similar times.
I went in to start my owncoaching business and he went
and started a marketing agencyand I see this a lot with
marketers.
But they're so good atmarketing that they go very fast
.
They very quickly grow and getthemselves into a place where it
(28:00):
becomes overwhelming.
And so he had built a verysuccessful business in his first
year and a half, was makingmore money than he's ever made
in his life.
But he came to me because hesaid again I hate my business,
it's taking too big of a toll.
I have a newborn baby that Inever get to see.
I put on 20 pounds of weightbecause I'm not exercising, I'm
(28:23):
not taking care of my health, mywife I feel terrible for her
because she's just alone withthe baby all the time while I'm
trying to juggle my clients andI just don't see a way forwards.
This isn't worth it.
And so we did this work.
We did the vision work.
What does a good life look likefor you?
(28:44):
And then we went down to whatdoes a good week look like for
you.
We got really clear that a goodweek was time to spend with his
family in the morning before hestarted work, a nice walk at
lunchtime, exercise in theafternoon, fridays off, so he
could be at home with his kids.
In the afternoon Fridays off,so he could be at home with his
kids.
And we created that vision.
And then he was like I want todo this now.
(29:07):
I don't want to wait, I want tomake this happen.
So we figured out that he wasworking 60 hours a week.
I said what's the stuff thatwould get in the way of you
living this ideal week?
And it was about 20 hours aweek of client work, of you
living this ideal week, and itwas about 20 hours a week of
client work.
And so he went out and he foundsupport to take that work off
(29:27):
his plate.
He found another marketer,hired them into the business,
gave them 20 hours a week andthen suddenly he had capacity
again.
He had time in his life, andnot only that.
But then he realized, oh,actually I'm enjoying just
thinking more strategically.
I'm enjoying selling more thandoing the work.
So he just kept going.
He gave this guy suddenly 40hours a week, and he then hired
(29:52):
admin support, then he hired abookkeeper and, truly, in three
months, he basically built out ateam and a business that's now
doing twice as much revenue in amonth, while he's working 20
hours less every week, and rightnow, as we're speaking, he's in
Disneyland with his family on avacation.
That's awesome.
So that's what's possible whenwe recognize what really matters
(30:14):
and then we take the steps tomake it happen.
And he's still making greatmoney, but now he's doing it in
a way that's more sustainableand enjoyable.
And now he has big dreams forthis business.
He's want to get it to amillion dollars a year.
Next year I want to hire moreteam.
I want to build out a brandaround this, like.
He has the capacity to thinkthat way, but just three months
(30:36):
ago he was like I don't know ifI want to even continue to do
this.
So that's what's possible whenyou commit to those goals.
Speaker 1 (30:44):
Sometimes you don't know what you don't know and you
only see this.
I got to grind.
This is the only way that Ihave to grow my business.
But you just demonstrated thevalue of coaching.
Honestly, having that intimateconversation with a person where
, as coaches, we're vulnerableto, in those conversations,
(31:07):
that's where the trust reallycomes from.
And that person, your client,was able to open up.
And once he opened up, you wereable to really help him.
And sometimes, when we're inthat grind, that's when the
inner critic is most present,because they're influencing you
(31:28):
and you don't have the energybecause you're working.
And when you don't have theenergy is when you're distracted
the most.
And that distraction comes fromthe inner critic telling you
you got to compete this, you gotto do this, you can't do that.
If you stop doing this, you'regoing to be a failure.
All of these different thingsis how the inner critic just
(31:49):
slides his way in to distractyou.
Right?
They make you feel that there'sno other way.
But the fact that he had theopportunity to work with you to
see other possibilities hestarted soaring.
So that's the value of whatcoaching brings.
(32:10):
Who are your clients?
What type of clients are youattracted to and work with the
best.
Speaker 2 (32:18):
I just want to say that was beautifully said.
I just want to say that wasbeautifully said and I do agree.
It's holding space for a personand giving them a hand and
letting them like commit to adream and say I'm going to go
after this every week is.
It's such a privilege as acoach to help people do that and
to see that transformation andthat's what drives me.
(32:38):
So the people that I like towork with they're lifestyle
oriented.
They want a better life.
They still want to grow asuccessful business, but they
don't want a 10, 20, 50 milliona year giant business.
They have different goals.
They want to grow a businessthat pays them well but gives
(32:59):
them time and freedom to enjoytheir life today and in the
future.
And they tend to be servicebusiness owners.
So they're consultants, they'remarketers, they're bookkeepers,
they're people who sell theirtime and their expertise for
money.
And the reason that's the majorclient that I work with is one,
because that's what I do andthat's what I've done served
(33:22):
clients, and I've servedcustomers for my whole life, so
I know that dynamic.
But two, it's because once yousell all your time you have, you
can't create more time, and soif you want to keep growing, you
have to learn how to get yourtime back, how to get results
for people without doing it allyourself, how to reduce that
dependency on yourself.
So the ideal person for me isusually doing 300,000, 400,
(33:47):
500,000 a year.
They've got success, but theydon't have the lifestyle that
they want and with a couple ofsmall changes, with one new hire
or with a couple of systems orchange to their pricing model,
they can unlock the time and thecapacity and the freedom that
they've been craving, and itdoesn't have to cost that much.
Speaker 1 (34:10):
But what makes you different than anybody that you
can find on the internet to help?
What separates?
Speaker 2 (34:18):
you.
I really believe that our timeis the most valuable asset that
we have and I've built my entirelife around maximizing my time
and my freedom and truly likealways putting my time above all
and that's the mindset that Ibring to people when I coach
them is what is your time worthper hour?
(34:40):
How much time do you need tolive the ideal life that you
have?
How much time do you want tospend on your business?
Not even talking about themoney side, because it's very
easy to focus on the financialside of business and most
coaches out there most peopleit's going to be all around
revenue, growth, profit growth,bigger numbers, better every
(35:01):
year, go further, double thebusiness all that.
I can help people do all ofthat, but I do it from the
mindset that if you focus onusing your time and investing it
in the things that you enjoyand are best at, you'll get
further, and if you don't feellike you're trading too much
time for the success of yourbusiness, you'll be in it for
much longer.
(35:21):
That's awesome.
Speaker 1 (35:24):
How can you be proud.
Speaker 2 (35:26):
I'm on LinkedIn under Jordan Tate.
I post content on there almostevery day sharing my philosophy,
my perspectives, the thingsthat help, and so that's a great
place to follow along.
And then my website is theintentional businesscom, and
there you can learn a bit moreabout like my coaching services.
(35:47):
There's a free course there forpeople who want to learn how to
grow their business whileworking less.
It's all about efficiency andsystems and simple changes you
can make to get your life backwhile you grow, and that's truly
just what I'm about.
It's build a business, andthat's awesome.
Build a business you love andbuild a life that you love while
(36:08):
you're doing it.
Speaker 1 (36:10):
That's great.
That's great.
Any lasting thoughts, words,nuggets that you'd like to share
before we close this episodeout?
Speaker 2 (36:19):
Whoever you are out there is listening to this
podcast, whether you're findingyourself in the grind or you're
actually feeling like you're ina pretty good place with your
work, just thinking about whatmatters to me most in this world
what can I not do without?
And asking yourself is the wayI'm working helping me get there
(36:39):
and get more of that in my life, or is it actually taking me
further away?
That question can really helpprovide some clarity.
Speaker 1 (36:47):
Boom.
There it is Jordan Tate.
I appreciate you, brother.
Thank you for coming on todayand sharing a lot of insight on
how to overcome being in a grind.
Thank you, sir.
Speaker 2 (37:03):
Thank you so much, mo .
I love the questions, I lovehow deep we went and I really
hope it helps somebody out there.
Speaker 1 (37:09):
Take care.
Thank you for joining me inthis episode of let's Think
About it.
Your time and attention aregreatly appreciated.
If you found value in today'sdiscussion, I encourage you to
subscribe on your favoritepodcast platform.
Remember, the journey ofself-improvement is ongoing and
(37:29):
I'm here to support you everystep of the way.
Connect with me on social mediafor updates and insights.
You can find me on Instagramand Facebook, at Coach Mo,
coaching or LinkedIn, at MauriceMabry, or visit my website at
mauricemabrycom for exclusivecontent.
Until next time, keepreflecting, keep growing and,
(37:54):
most importantly, keep believingin yourself.
Remember, the most effectiveway to do it is to do it
together.
We're making incredible stridestoward a better and more
empowered you, so thank you andI'll see you in our next episode
.
Welcome to the let's Think About it podcast, where we
embark on a journey ofthoughtfulness and personal
growth.
I'm your host, Coach Mo, andI'm here to guide you through
thought-promoting discussionsthat will inspire you to unlock
your full potential.
In each episode, we'll explorea wide range of topics, from
self-discovery and mindfulnessto goal-setting and achieving
(00:33):
success.
Together, we'll challengeconventional thinking and dive
deep into the realms ofpossibility.
Whether you're looking to findclarity in your personal or
professional life, or seekingstrategies to overcome obstacles
, this podcast is your go-tosource for insightful
conversations and practicaladvice.
So find a comfortable spot,chill and let's embark on this
(00:57):
journey of self-improvementtogether.
Remember, the power oftransformation lies within you,
and together we'll uncover thetools and insights you need to
make it happen.
So let's dive in.
Welcome to another episode ofthe let's Think About it podcast
(01:20):
.
I'm your host, Coach Mo, andI'm here with another amazing
guest.
His name is Jordan Tate.
Jordan, my man, what's good,hey?
Speaker 2 (01:33):
Mo, thank you for having me Love the energy.
Speaker 1 (01:36):
Man, one of the things yeah, I'm happy that
you're here, but one of thethings that I kick off.
I just gotta tell our audiencewhere you're calling in from
that I kick off.
Speaker 2 (01:47):
You got to tell our audience where you're calling in
from.
I'm calling from a small towncalled Gibsons, on the coast
just outside of Vancouver,Canada, so I live near the beach
and the mountains and theforest and it's beautiful out
here.
Speaker 1 (01:57):
That's awesome.
Born and raised in that area.
Speaker 2 (02:00):
Yeah, born and raised in Vancouver.
Speaker 1 (02:02):
Nice.
What's a great thing that youenjoy the most about Vancouver?
Speaker 2 (02:07):
For me it's just the access to nature.
You can be on the beach, youcan ski, you can get in the
forest every day, you can getout to the islands.
So it's access to nature andliving outdoors as much as
possible.
Speaker 1 (02:20):
I'm feeling a calming vibe from you too.
Yes, that's awesome.
So what you do, tell us, tellmy audience, who you are and
what you do.
Speaker 2 (02:31):
So I've been coaching businesses for the last eight
years of my career, and helpingpeople build a business that
provides the life they want iswhat I'm most passionate about.
So I work with a lot of peopleall the way from day one when
they're launching a business.
They've got a big dream, butthey don't know how to make it
happen.
Up to six figures, sevenfigures a year, building a team,
(02:53):
building the systems and thestructure to earn great money,
but more so, to have greatfreedom and work hours that are
reasonable and don't lead toburnout.
Speaker 1 (03:02):
Okay, how did you get to this point?
I want to be in coaching.
I want to help business ownersgrow to six, seven figure
businesses.
How did you get to this point?
Speaker 2 (03:14):
What I like to say is I didn't end up here on purpose
.
Earlier in my life, in mytwenties, I had a painting
business to pay for school whileI was at university.
So all summer long I wouldpaint houses, be up on a ladder
all day.
I remember that I used to dothat.
Yeah, it's a great entry-levelbusiness for a lot of people.
(03:34):
So I did that for a few yearsand when I got to the point
where I realized I don't reallywant to do this for my whole
life, I was starting to look fornew options and I found a
franchise called Wow One DayPainting that sells painting
businesses and then teachespeople how to run them and grow
them.
So I stepped into a coachingand a training role with them
(03:55):
and got to travel all over NorthAmerica training people how to
grow a painting business fromscratch, and in doing that I had
never even worked with a coachbefore.
I had never coached anyone.
But I got to develop thoseskills and see the power of
coaching.
And as I got further in mycareer I just realized that the
(04:16):
thing I want to do most is helppeople achieve their goals in
business and in life, and Ibelieve coaching is by far the
most powerful tool for helpingpeople do that getting the
clarity, taking the action andunderstanding what gets in the
way and so that's what I'm allabout now is purely coaching
people to achieve their goals.
Speaker 1 (04:36):
Yeah, and one thing about us as coaches we have a
tendency to have walked thatjourney and in our own kind of
careers or whatnot, we found away to pull us out of whatever
that situation is that we weredealing with at that time.
For me, losing my job, feelingstuck, feeling this overwhelming
(05:00):
self-pity about myself and justcarrying a lot of that inner
critic that just limited me.
And then being introduced tocoaching and just being pulled
out of that rut and feeling, wow, this is powerful.
I want to be able to supportpeople and you talk about
(05:21):
helping, like business owners,get out of their situation.
But before we tap into that,tell me a little bit about a
certain challenge, struggle thatyou had to just personally walk
through, that gave you thelight bulb to say I need
(05:41):
coaching, or a coach that workedwith you helped you navigate
out of that scenario.
Explain to our audience whatwas that aspect like before you
took that leap into becoming acoach and mentoring and coaching
others out of their own rights.
Speaker 2 (06:02):
You completely nailed it For me.
I felt very similar when I was26.
I felt stuck, I felt lost, feltbehind in my life, looked at
other people who were goingafter their dreams, doing bigger
things, and I realized that Iwasn't clear on what that looked
like for me.
So the journey that I like totalk about is going from burnout
(06:23):
to balance, and the burnout forme was when I got into that
corporate job and I was trainingand coaching business owners.
I loved what I did, but I wastraveling two to three weeks a
month for four years straight.
I was on airplanes, I was inhotels, I was in Ubers, I was
eating out at restaurants everyday and at first it was really
(06:43):
fun.
The longer I did it, the biggertoll it started to take on my
mental and physical health andby the end of that period I got
to the place where I hadinsomnia, I couldn't sleep, I
wasn't exercising, I was eatingpoorly and I could literally
barely drag myself through days.
So I quit and I decided I needto rebuild my life, I need to
(07:06):
take care of myself and I needto go after a more balanced
approach to living.
And in making that decision, Ialso looked around and realized
a lot of other people are livingin that similar place.
They're grinding, they feelmore drained than energized and
when you feel that way feelsinsurmountable to break through
(07:29):
and to go after the things thatyou want because you're just
trying to survive the day.
So through going through thatexperience and finding solutions
that help me find balance withboundaries, with work, life,
balance with freedom, withtaking care of myself, I
realized how much better I felt,how much more capable I was and
(07:49):
alive.
And then I decided I want togive this feeling to as many
people as possible, because itis possible to break through
burnout and you can build thelife and the business that you
want without grinding.
But it comes from having thecapacity to think straight and
to take care of yourself and tosleep well, and that's where I
(08:11):
like to start, with people.
Speaker 1 (08:13):
Yeah, that's great man.
So I got this, thought you gotthis client or prospective
client, and they're grinding.
That's all they know.
Grind Because they got to makethat extra buck, they got to
survive.
They're trying to get to thatspace of success and in their
mind, success is making acertain amount of money, being
(08:37):
at a certain level title,whatever, right.
They have this vision ofwhatever that looks like, but
they're grinding and they don'tknow no other way but to grind.
Take my audience through how doyou help shift that viewpoint
from that grind mindset to otherpossibilities that there's a
(09:01):
better way?
Speaker 2 (09:02):
I love the way you put that that there's a better
way.
I love the way you put that.
So where I start with people isunderstanding what's really
important to you in life.
Why do you think that having acertain amount of money or
certain title or certainwhatever it is that you're
working towards so aggressively,why do you think that is going
to help you get the life thatyou want?
(09:23):
And when I ask most people whatdo you really want in life?
It's I want to spend more timewith my friends and family.
I want to take more vacations.
I want to have, I want to feelsecure and free and getting.
We all believe that a certainamount of money will give us
those things.
It's a very broadly sharedstory.
(09:46):
You work all your whole lifeand then, at 65, you retire and
now suddenly you're free and youhave time and you get to enjoy
yourself.
I looked at that path and Ithought that doesn't appeal to
me.
I want to live my life fully,the whole way through.
I want to have freedom totravel, I want to have time to
live and in helping peoplerealize that the thing that they
(10:07):
want time and freedom isavailable to them today, as soon
as they stop working so hard.
It's helping people breakthrough that mindset.
So if you're working like somepeople I talked to 12 hours a
day, 11 hours a day, 10 hours aday, six, seven days a week the
reason your life sucks isbecause you don't have enough
time to live it.
You don't have enough time tobe present, to take care of
(10:30):
yourself, to take care of thepeople around you, and we attach
our satisfaction to this numberbecause it's easy to watch a
number grow and feel satisfiedby it.
But more money doesn't alwayslead to more time and more
freedom, and breaking the beliefthat the only way to get what
you want in life is to have moremoney is a big part of breaking
(10:51):
free from that grind.
So for me, I had to figure outwhen I quit my job and quit the
grind.
I had to figure out what'senough?
How much money do I need tolive the life I want to live
right now?
And it was significantly lessthan I thought.
It wasn't tens of thousands ofdollars every month, it was like
(11:12):
$6,000 a month.
If I can make 6,000 a month, Ican pay my bills, I can take
care of myself, I can enjoymyself, and a lot of us don't do
that math and figure out what,what kind of life we want to
live and how much it costs, andtherefore we blow past it
because we just keep chasing itand there's always a number,
(11:32):
there's always a higher number.
Right, you hit a million.
Suddenly you want two.
You hit two, you want 10.
To summarize, the first step inbreaking through from the
mindset of I have to grind tohit my goals is recognizing
what's really important to youin life and recognizing that
it's possible to get theresooner if you actually work less
and live more.
Speaker 1 (11:48):
What I hear, is putting your values first,
identifying what those keyvalues are, and go all in on
those values, right?
Because, like you said, because, like you said, we are
distracted by what I say, theinner critic.
(12:09):
And the inner critic distractus, making us think that we need
to be more competitive thanperson A, b or C.
Right, and so that includes Ineed to have this amount of
money or be at this title,because it's always been drilled
in my mind that's what successis.
But, as you said, when youstart talking to these clients,
(12:32):
what comes from that is theywant more time, more freedom,
which ties back to values.
And this is where I want to askyou, because it took a lot of
courage to break free from yourgrind, what was the value that
you leaned in with that gave youthe courage to take that leap
(12:54):
of faith and talk more aboutthat aspect and how you guide
your clients to promote theirvalues so that they can do
similar leaps?
Speaker 2 (13:07):
You absolutely nailed it Like when we don't have
clarity on what's most importantto us money is the most common
value that people chase and it'soutward success, but when you
do the work and you look insideand you say, what do I really
care about and need?
For me, it was my relationshipsare the number one, most
(13:27):
important thing in my life, theperson that I live with and love
, my family and the friends thatI have.
And part of the grind was itwas taking me away from all of
those.
I was away from home too much.
I didn't have the energy togive them the energy, the love
and the connection that I wanted.
The second is my health myphysical and my mental health,
(13:50):
because I don't want to besacrificing that for anything
else.
I want to live a long, healthy,energized life and again, the
grind was taking me away.
I was skipping exercise becauseI had no energy.
I was eating poorly because Iwas always rushed and stressed.
So, relationships, my health,and then the third value for me
(14:12):
is freedom.
I want independence.
I want to be able to live andwork anywhere I want.
I want to be able to choose howI spend my time, and that's why
I'm a business owner becausetomorrow, if I wanted to, I
could clear my schedule and takethe day off.
And I routinely take Fridaysoff and I routinely take weeks
(14:32):
off because my freedom is thereason I started the business.
So with those three in mind, Ithen, from day one, built the
business to provide those.
My business is called theintentional business, and it's
intentional because it's builtaround the values that I have,
and then everything else comesafter that.
(14:53):
So if I have a client who wantsto take over too much of my
time or wants a call at a timewhen I could be spending time
with friends or family, that'scompromising my values and it's
very easy to know.
But what I think I see with alot of people is when you don't
have the clarity of what'simportant to you and what's
driving you, money and work andsuccess will always be taking
(15:19):
precedence in your life.
Speaker 1 (15:21):
That's awesome, but let's go a layer deeper.
How do you help a personidentify those values, though?
Because there may not be nobelief or awareness around the
values that the most importantthing is I need to make money, I
got to pay these bills, I gotthis and this.
What's your?
Speaker 2 (15:50):
So I believe that when we're deep in work, we're
stuck in the weeds, our head isdown, we're just trying to get
through every day, and we're sobusy it's really hard to think
very clearly about where we'regoing in our life.
We're just literally justpushing through, and at least
that's how I felt.
So when I connect with clients,the initial question I ask is
(16:11):
three to five years from now,what does your ideal life look
like?
And the reason and this isvision work.
But the reason it's importantto go a little bit further out
is because when we thinkshort-term, we often sabotage
ourselves.
We hold ourselves back out offear.
We think I'm not capable ofgetting there in the next three
months or six months or years.
(16:32):
You got to pull a bit back andjust say okay, like without
worrying about the how describeyour ideal life?
And this is how I know that somany people who are chasing
money or working crazy hours,who are feeling consumed with
work when they step back andthey think about it, like I
could basically tell you everyperson's response it's I want to
(16:56):
spend more time with the peopleI love.
I want to take better care of myhealth, I want to take some
vacations.
I want to enjoy what I do and Iwant it to feel sustainable.
Although we're thinking threeto five years out.
Then my next question is whatare some things that we could
start to change today to get youon the path to making that real
(17:16):
?
And we don't have to create thepressure that it happens in a
few months.
Truly, as soon as a personrecognizes where they're aiming,
what's important and you knowthis as a coach then starting to
take the steps to get there,you can go so much faster than
you think.
I've had clients go fromworking 80 hours a week down to
40 within a few months.
I've had people who have nevertaken a vacation in their
(17:38):
business in eight years take avacation in three months and
feel that freedom.
So it doesn't have to be putoff.
But again, when you're stuck inthe grind, when you're deep in
it, it's really hard to pullyour head out and think about
that and feel like it's possible.
Speaker 1 (17:52):
Have you ever experienced working with a
client where they're in thegrind, but they're in the grind
intentional.
Let me reframe that they're inthe grind on purpose because
they're trying to avoid adynamic at home so that they can
stay busy to avoid that dynamic.
Have you worked with a clientin that realm and then how have
(18:17):
you helped shift that viewpoint?
Because I find like this wholeconversation is very interesting
because you talk about grindingfreedom and there is that
population of people who arelooking for that extra freedom
but then there's that otherpopulation that people are doing
it to avoid from even being athome because of a certain
(18:39):
dynamic.
How do you work with clients inthat?
Speaker 2 (18:42):
form so deep and so true.
A lot of overwork comes from anavoidance of the problems that
we have internally or at home.
So you're feeling anxious,you're feeling stressed, you're
feeling fear around something inyour life whether it's a
difficult relationship or afailure to go after the things
(19:05):
that you really truly care aboutand therefore putting yourself
deeper into work is a reallygood distraction and it works
really well.
It works really well for a lotof people.
I think.
If you look at some of the mostsuccessful people in the world,
they're successful becausethey're running from being able
to spend time alone and besatisfied with themselves.
(19:27):
If you've ever seen aninterview with Elon Musk, he
doesn't look like a guy I wantto live like or feel like.
There's a lot of examples ofthat.
But again, if you're runningfrom doing that internal work
and you're burying yourself inwork as a way to avoid truly
accepting what's important toyou in life and I've been there
I've been in that place where Ihad dreams, the dream of
(19:50):
starting the business that I'mrunning today it took me six
years to accept it and to bewilling to bet on myself and go
after it, and in the meantime, Ijust was like I just got to
keep working on other stuffbecause I don't truly believe in
myself enough to go after it.
But that won't ever go away.
If you keep burying it in work,if you keep avoiding it, it
(20:11):
will just be there, it'll linger.
And the sooner we with atherapist, with a counselor,
with a coach do the work tounderstand what's driving me to
push so hard, what's driving meto miss out on the life that I
have, the life I've worked sohard to build, and do I believe
(20:33):
enough in the life that I wantthat I'm willing to make some
changes.
And not everyone is.
I do talk to people who theysay I know I'm grinding, but I
can, I'm going to keep going fora few more years.
And they have a finish line inmind and they say, as soon as I
hit that finish line, I'll slowdown and I'll get comfortable.
But I've also had theopportunity to work with over
(20:56):
300 business owners, again fromday one up to tens of millions
in revenue, and I've seen peoplehit the big milestone and then
just the finish line movesfurther out.
Suddenly it's again.
It's just this bigger numberand there's always a bigger
number and there's always areason that we think we can't be
happy today.
To me, life is right now.
(21:18):
Life is not 10 years from now,five years from now.
It's not in the future.
It's right now and we canchoose to enjoy it fully if we
give ourselves the time toexperience it.
Speaker 1 (21:28):
Yeah, that's one thing I always share with my
clients is now, in the now.
You can't change the pastbecause it's already happened.
The future isn't here yet.
All there is right now and thethings and the activities that
you do today, in this moment,right now, contributes to what
our future can potentially beright.
(21:50):
And I love this conversationbecause when you're talking
about grinding right, I'm anenergy leadership coach.
When you're talking aboutgrinding, energy is it can be
draining over time and there arecertain emotions that come with
that draining effect of justgrinding every day.
Fear of failure I got to workharder, I got to work harder, I
(22:13):
got to work harder, right.
Fear of failure I got to workharder, I got to work harder, I
got to work harder, right.
The fear of failure createsself-doubt at certain points and
it just makes you feel just sodown in moments, not as a whole,
but just in certain instancesin the grind.
And what I do is help people seethe other side of it the
(22:37):
antibiotic energy, the fueling,the synergetic and the reminders
of how important your family isto you.
What's the joy, what's thesynergy that you get when you're
most successful, and how do youmaintain that balance?
Right, because there's thegrinding, which is you're doing
(23:02):
your hands down, got to get this, got to get this, and you do
achieve it, but it's exhaustingtoo, right?
So how can a business owner, aCEO, whoever, work without
needing to be in that grind?
What do you teach them?
What do you help them shiftfrom?
Speaker 2 (23:25):
You nailed it with the fear of failure is a huge
driver, and there's alsoscarcity.
Feeling of scarcity is a bigdriver, the feeling that I don't
have enough and I need more.
And it could be money.
It could be the money thatcreates the financial stability,
the opportunities in your life.
There's a lot of things butscarcity and fear of failure.
(23:48):
When we're operating from those,we operate from a very negative
place.
There's pressure, there'sanxiety, there's stress in that
and it can fuel us to do greatthings, but I don't think it's a
sustainable fuel.
It's an expensive fuel to burnbecause it takes a huge toll on
you mentally.
(24:08):
That's where I got to inthinking about how do I break
through that mindset.
The first thing I like to dowith people, after we're clear
on the vision of the life thatthey want, is saying what does
that life cost?
What do you need?
What do you need to have to getthat life?
Much money per month.
What would make you feel reallysafe and comfortable and stable
(24:32):
financially?
And then let's make that thegoal.
And a lot of people, when we dothat math, they're already
there or they're so close tothere that it doesn't again.
It shortens the timeline.
They don't have to wait yearsto get there, they could realize
oh, if I was making X amount ofdollars per month and it's
different for every person andevery lifestyle I would feel
(24:54):
like stable enough that I couldaccept slowing down, pulling
back a little bit, and that'sthat gives people like breathing
room.
And I also believe when you'reoperating from the opposite
place, when you're operatingfrom energy, passion, meaning,
and you're charged up becauseyou're taking care of yourself
(25:16):
and you're doing good work,you're going to succeed
significantly more anyways andit's going to be sustainable.
So I ask people all the timewhen I start to work with them
if you had to keep working theway you're working today, how
many years can you keep thispace up?
How long could you keep goingat the way you're going?
And if it's not more than threeto five years, you're heading
(25:40):
towards this wall where you'regonna crash and burn if you
don't stop or you don't changedirection or figure something
out.
And I know this because I hitit.
But I also know this becauseI've seen too many business
owners hit that wall and come tome and say I hate my business,
because I've seen too manybusiness owners hit that wall
and come to me and say I hate mybusiness, I want to burn it to
the ground because it's costingme too much.
(26:01):
I want to sell it.
I want to get rid of it.
I want to.
I've seen people just flat outclose it because they can't keep
going, and that's.
It's such a costly place to bebecause you've put in all the
effort to get there and yourbusiness.
If it closes or you hate it andyou start operating it
(26:22):
differently, it's never going tobe the vehicle to the life that
you want.
But if you enjoy what you'redoing and you're taking care of
your health and you're workingreasonable hours, you could grow
a business for 10 years, 20years, 30 years, and that's when
businesses really becomesuccessful as long-term growth.
I see it all the time.
People get to 10 years inbusiness and they're like I
(26:44):
can't believe how big mybusiness is.
I never intended to aim here.
I just it just happened.
It kept growing.
People rarely get there in thefirst two years.
It just happened.
It kept growing.
People rarely get there in thefirst two years.
It takes.
There's a shift in the mindsetthat this is a long-term game
and the goal is not to get to acertain place at all costs and
(27:04):
then stop.
The goal is to build it in away that you enjoy your life
while you're doing it and itprovides the financial stability
that you want and it makes theworld better or it helps more
people.
Speaker 1 (27:17):
Yeah, I can imagine how many clients you've helped
make that shift.
Share a success story with usthat sticks out to you, that
someone that came in and theywere grinding and you showed
them a new path, helped themdiscover a new path.
Speaker 2 (27:38):
Yeah, one of my favorite success stories in the
last few months was a guy who Iused to work with.
He was a colleague and we leftthe business at similar times.
I went in to start my owncoaching business and he went
and started a marketing agencyand I see this a lot with
marketers.
But they're so good atmarketing that they go very fast
.
They very quickly grow and getthemselves into a place where it
(28:00):
becomes overwhelming.
And so he had built a verysuccessful business in his first
year and a half, was makingmore money than he's ever made
in his life.
But he came to me because hesaid again I hate my business,
it's taking too big of a toll.
I have a newborn baby that Inever get to see.
I put on 20 pounds of weightbecause I'm not exercising, I'm
(28:23):
not taking care of my health, mywife I feel terrible for her
because she's just alone withthe baby all the time while I'm
trying to juggle my clients andI just don't see a way forwards.
This isn't worth it.
And so we did this work.
We did the vision work.
What does a good life look likefor you?
(28:44):
And then we went down to whatdoes a good week look like for
you.
We got really clear that a goodweek was time to spend with his
family in the morning before hestarted work, a nice walk at
lunchtime, exercise in theafternoon, fridays off, so he
could be at home with his kids.
In the afternoon Fridays off,so he could be at home with his
kids.
And we created that vision.
And then he was like I want todo this now.
(29:07):
I don't want to wait, I want tomake this happen.
So we figured out that he wasworking 60 hours a week.
I said what's the stuff thatwould get in the way of you
living this ideal week?
And it was about 20 hours aweek of client work, of you
living this ideal week, and itwas about 20 hours a week of
client work.
And so he went out and he foundsupport to take that work off
(29:27):
his plate.
He found another marketer,hired them into the business,
gave them 20 hours a week andthen suddenly he had capacity
again.
He had time in his life, andnot only that.
But then he realized, oh,actually I'm enjoying just
thinking more strategically.
I'm enjoying selling more thandoing the work.
So he just kept going.
He gave this guy suddenly 40hours a week, and he then hired
(29:52):
admin support, then he hired abookkeeper and, truly, in three
months, he basically built out ateam and a business that's now
doing twice as much revenue in amonth, while he's working 20
hours less every week, and rightnow, as we're speaking, he's in
Disneyland with his family on avacation.
That's awesome.
So that's what's possible whenwe recognize what really matters
(30:14):
and then we take the steps tomake it happen.
And he's still making greatmoney, but now he's doing it in
a way that's more sustainableand enjoyable.
And now he has big dreams forthis business.
He's want to get it to amillion dollars a year.
Next year I want to hire moreteam.
I want to build out a brandaround this, like.
He has the capacity to thinkthat way, but just three months
(30:36):
ago he was like I don't know ifI want to even continue to do
this.
So that's what's possible whenyou commit to those goals.
Speaker 1 (30:44):
Sometimes you don't know what you don't know and you
only see this.
I got to grind.
This is the only way that Ihave to grow my business.
But you just demonstrated thevalue of coaching.
Honestly, having that intimateconversation with a person where
, as coaches, we're vulnerableto, in those conversations,
(31:07):
that's where the trust reallycomes from.
And that person, your client,was able to open up.
And once he opened up, you wereable to really help him.
And sometimes, when we're inthat grind, that's when the
inner critic is most present,because they're influencing you
(31:28):
and you don't have the energybecause you're working.
And when you don't have theenergy is when you're distracted
the most.
And that distraction comes fromthe inner critic telling you
you got to compete this, you gotto do this, you can't do that.
If you stop doing this, you'regoing to be a failure.
All of these different thingsis how the inner critic just
(31:49):
slides his way in to distractyou.
Right?
They make you feel that there'sno other way.
But the fact that he had theopportunity to work with you to
see other possibilities hestarted soaring.
So that's the value of whatcoaching brings.
(32:10):
Who are your clients?
What type of clients are youattracted to and work with the
best.
Speaker 2 (32:18):
I just want to say that was beautifully said.
I just want to say that wasbeautifully said and I do agree.
It's holding space for a personand giving them a hand and
letting them like commit to adream and say I'm going to go
after this every week is.
It's such a privilege as acoach to help people do that and
to see that transformation andthat's what drives me.
(32:38):
So the people that I like towork with they're lifestyle
oriented.
They want a better life.
They still want to grow asuccessful business, but they
don't want a 10, 20, 50 milliona year giant business.
They have different goals.
They want to grow a businessthat pays them well but gives
(32:59):
them time and freedom to enjoytheir life today and in the
future.
And they tend to be servicebusiness owners.
So they're consultants, they'remarketers, they're bookkeepers,
they're people who sell theirtime and their expertise for
money.
And the reason that's the majorclient that I work with is one,
because that's what I do andthat's what I've done served
(33:22):
clients, and I've servedcustomers for my whole life, so
I know that dynamic.
But two, it's because once yousell all your time you have, you
can't create more time, and soif you want to keep growing, you
have to learn how to get yourtime back, how to get results
for people without doing it allyourself, how to reduce that
dependency on yourself.
So the ideal person for me isusually doing 300,000, 400,
(33:47):
500,000 a year.
They've got success, but theydon't have the lifestyle that
they want and with a couple ofsmall changes, with one new hire
or with a couple of systems orchange to their pricing model,
they can unlock the time and thecapacity and the freedom that
they've been craving, and itdoesn't have to cost that much.
Speaker 1 (34:10):
But what makes you different than anybody that you
can find on the internet to help?
What separates?
Speaker 2 (34:18):
you.
I really believe that our timeis the most valuable asset that
we have and I've built my entirelife around maximizing my time
and my freedom and truly likealways putting my time above all
and that's the mindset that Ibring to people when I coach
them is what is your time worthper hour?
(34:40):
How much time do you need tolive the ideal life that you
have?
How much time do you want tospend on your business?
Not even talking about themoney side, because it's very
easy to focus on the financialside of business and most
coaches out there most peopleit's going to be all around
revenue, growth, profit growth,bigger numbers, better every
(35:01):
year, go further, double thebusiness all that.
I can help people do all ofthat, but I do it from the
mindset that if you focus onusing your time and investing it
in the things that you enjoyand are best at, you'll get
further, and if you don't feellike you're trading too much
time for the success of yourbusiness, you'll be in it for
much longer.
(35:21):
That's awesome.
Speaker 1 (35:24):
How can you be proud.
Speaker 2 (35:26):
I'm on LinkedIn under Jordan Tate.
I post content on there almostevery day sharing my philosophy,
my perspectives, the thingsthat help, and so that's a great
place to follow along.
And then my website is theintentional businesscom, and
there you can learn a bit moreabout like my coaching services.
(35:47):
There's a free course there forpeople who want to learn how to
grow their business whileworking less.
It's all about efficiency andsystems and simple changes you
can make to get your life backwhile you grow, and that's truly
just what I'm about.
It's build a business, andthat's awesome.
Build a business you love andbuild a life that you love while
(36:08):
you're doing it.
Speaker 1 (36:10):
That's great.
That's great.
Any lasting thoughts, words,nuggets that you'd like to share
before we close this episodeout?
Speaker 2 (36:19):
Whoever you are out there is listening to this
podcast, whether you're findingyourself in the grind or you're
actually feeling like you're ina pretty good place with your
work, just thinking about whatmatters to me most in this world
what can I not do without?
And asking yourself is the wayI'm working helping me get there
(36:39):
and get more of that in my life, or is it actually taking me
further away?
That question can really helpprovide some clarity.
Speaker 1 (36:47):
Boom.
There it is Jordan Tate.
I appreciate you, brother.
Thank you for coming on todayand sharing a lot of insight on
how to overcome being in a grind.
Thank you, sir.
Speaker 2 (37:03):
Thank you so much, mo .
I love the questions, I lovehow deep we went and I really
hope it helps somebody out there.
Speaker 1 (37:09):
Take care.
Thank you for joining me inthis episode of let's Think
About it.
Your time and attention aregreatly appreciated.
If you found value in today'sdiscussion, I encourage you to
subscribe on your favoritepodcast platform.
Remember, the journey ofself-improvement is ongoing and
(37:29):
I'm here to support you everystep of the way.
Connect with me on social mediafor updates and insights.
You can find me on Instagramand Facebook, at Coach Mo,
coaching or LinkedIn, at MauriceMabry, or visit my website at
mauricemabrycom for exclusivecontent.
Until next time, keepreflecting, keep growing and,
(37:54):
most importantly, keep believingin yourself.
Remember, the most effectiveway to do it is to do it
together.
We're making incredible stridestoward a better and more
empowered you, so thank you andI'll see you in our next episode
.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!