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October 23, 2023 29 mins

Building trust and chemistry is the foundation of a successful B2B lead.

In this episode, Dan Archer, from Europe’s leading corporate advisory and growth consultancy for agencies Cactus, shares some approaches you can take to make your marketing as personable as possible and highlights why doing so is vital to your success.

Listen and discover why trust and chemistry are so important, explore what you can do to build rapport with prospects, and get actionable strategies you can include in your marketing immediately.

Watch the full presentation here: https://events.bitesizebio.com/how-to-build-trust-and-chemistry/b27587db18eee7ab3891/join

Browse all episodes of the LSMS Podcast Series here: https://lifesciencemarketingsociety.bitesizebio.com/

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