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March 17, 2025 41 mins

Social media: love it or hate it, it’s part of the photography hustle. In this episode of Lifestyle and Lenses, we’re diving into the real talk about using platforms like Instagram, Facebook, and TikTok as photographer moms trying to grow a business and raise tiny humans.

We’re pulling back the curtain on what it really takes to show up online—and how to protect your peace in the process.

In this episode, we talk about:

– The pressure to post and be everywhere online

– Why your social media strategy doesn’t have to look like anyone else’s

– Balancing authenticity with professionalism on your feed

– How to deal with the comparison trap, algorithm drama, and burnout

– Creating content that connects without draining your soul

– Our favorite tools for scheduling and repurposing content

– Whether you actually need to be on every platform to book clients


This is the episode for any creative who’s ever felt like social media was more chore than cheerleader. Let’s talk about using it on your terms—strategically, intentionally, and without the guilt.


Let’s connect:

Follow us on Instagram: @LifestyleAndLenses

More resources at: lifestyleandlenses.com


Top 3 

  1. Schedule a text on iPhone 
  2. Paige’s bff has the best gadgets – red light mask (but also has blue light therapy)
  3. Migraine mask or kid’s fever relief, without meds!
  4. Lauren’s big girl watch 
  5. Favorite jewelry cleaner 
  6. Silent retreat – tips to find one here or look here too!


Love Lifestyle and Lenses?! Leave us a review where you listen to podcasts! Connect with us on Instagram and let us know how you feel about Social Media!
@lifestyleandlenses

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