Marketing has changed. If you want to drive the volume and quality of traffic you need to sell your scalable offers in 2025, this is for you.
Side note — this is absolutely NOT for the full-time content creators, and the people who spend their days marketing online for a living. It’s for the people who NEED to understand how this stuff works to build the thing they ACTUALLY DO (without it taking 18,273 hours a week).
Episode Show Notes:
00:45 Understanding the marketing funnel
02:09 The Importance of messaging in marketing
07:10 Building an effective marketing funnel
14:35 Bottom of funnel
22:56 Middle of funnel
27:44 Top of funnel
34:28 Conclusion and Next Steps
PS [🎉 New!] Subscribe to Stevie's Substack for weekly articles and behind the scenes: https://lifestylebusinessschool.substack.com/
———
Recommended next episode:
→ Click Power: The One Metric That Could Sink Your Next Launch
Links Mentioned:
→ Traffic Playbook Course: Get the Marketing System for driving the volume and quality of traffic required to sell your scalable offers in 2025.
→ Substack Series on Refining Your Marketing Message (this is a series of five newsletters, it will be updated soon to include marketing messaging, positioning and more)
Want more? Here’s how we can help you:
Enjoy this content? Follow and subscribe for more:
→ Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/
→ Subscribe on Substack — https://lifestylebusinessschool.substack.com
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