It was a real meeting of the minds at Littlefield Agency last week when we welcomed MAGNET Agency partners Chris Sullivan and Bauer Fichter from Media Thesis. Capping off an all-day summit around all things media, analytics and AI, Sam and Roop were able to talk Bauer into joining them on the podcast.
If you've ever met our own media and analytics guru, Chris Kizer, you have a pretty good idea of Bauer. This guy eats, sleeps and breathes media. Everything from audience personas and niche targeting to squeezing the most value for clients possible out of every dollar spent, Bauer is doing it on the East Coast.
The spirit of Magnet Global Network is strong and yet another validation of how valuable this group really is as a partner to us and our clients. Thanks Chris and Bauer for all your time and thoughts, and thanks to our listeners for sharing some of your time with us once again.
See you next week!
— Sam, Roop, Bauer, Chris, Brandon and Claudia
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