Local Market Monopoly Hyperlocal Small Business Marketing Podcast

Local Market Monopoly Hyperlocal Small Business Marketing Podcast

Small business marketing can be challenging. Follow along every Tuesday as Clarence Fisher, everyone's favorite small-business marketing expert uncovers the tools, tactics, and strategies the most successful small businesses use to dominate their local market and OWN the block. If you are a brick-and-mortar business owner, service professional or marketing executive who wants to harness the power of the internet and use digital marketing to get more customers, clients or patients for your local small business, this podcast is for you.

Episodes

December 8, 2023 31 mins

Are you ready to leverage customer/client/patient feedback for growth?

Your customers' reviews impact your businesses. Positive reviews can significantly boost a business's reputation and increase its revenue. On the other hand, negative reviews can decrease a company's sales and increase hiring costs.

In this episode, Clarence shares how to actively seek positive reviews and respond professionally to negative ones. You'll discover...

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Ready to make your business run smoother and smarter?

Then you've got to hear what Danielle Baily has to say in our latest podcast episode! She's all about making business work better for you, from nailing project planning to keeping things steady and targeting the stuff that really matters.

Danielle's got tips for making sure your business goals match what you do every day and puts your customers first.

She shares secrets on manag...

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Do you think deep discounts are the only way to attract Black Friday shoppers? Think again!

In this week’s episode, Clarence Fisher unveils clever strategies for small businesses to not just survive but THRIVE this Black Friday.

Discover how you can create buzz and demand without cutting deep into your profits.

Your Black Friday success starts here.  Tune in now to get ahead of the game!

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In the era of digital everything, cybersecurity threats are ever-present.

In this episode, we walk you through the steps to reclaim ownership of a hacked Facebook page and share insights on safeguarding your online presence.

Access the show notes here: www.LocalMarketMonopoly.com
 
If you'd like to reach out and say hi, you can find Clarence @ClarenceFisher ...
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In this episode, we take you through the nuances of three key options to uplevel your marketing strategy: hiring a Chief Marketing Officer (CMO), opting for a Fractional CMO, or partnering with a Marketing Agency.
 
By comparing the strengths, weaknesses, and best-fit scenarios for each, we'll help you navigate which route is best for your business.
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In this episode, we take a deep look into Google Business Profile Insights and how you can use this tool to measure the success of your business online.
 
As the digital presence of local businesses becomes increasingly critical, understanding how to interpret and...
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In this episode, we explore the impact of Artificial Intelligence (AI) on the future of marketing.
 
As AI evolves, so does its transformative potential for the marketing industry.
 
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In this episode, we discuss the untapped potential of YouTube as a platform for lead generation for local small businesses.

It's the second largest search engine in the world, with a user base of over 2 billion users per month.

I'll share how you can harness this platform's potential to attract and convert new leads.

Access the show notes here: www.LocalMarketMonopoly.com
<...
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In this episode, we dive into the art and science of creating highly shareable social media content.

The power of your audience sharing your content can't be understated, and we're here to help you unlock it.

Join us as we explore the top 5 types of social media content that are most likely to get your audience hitting that share button.

Access the show notes here: www.LocalMarke...
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In today's hyper-connected digital world, finding focus can feel like searching for a needle in a haystack.

That's why in this episode, we're diving headfirst into the sea of productivity hacks, sharing simple yet potent strategies to master focus, sidestep distractions, and get stuff done!

Access the show notes here: www.LocalMarketMonop...
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If you're a small business owner, you know that marketing can be a difficult task, especially when working with limited resources and a tight budget.

This episode is packed with useful information and resources that can help you increase your business's visibility and reach without having to spend a lot of money.

We'll cover a wide range of topics, such as optimizing your Google Business Profi...

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Are you looking to harness the power of TikTok to grow your local business? Look no further!

Our latest podcast episode, "10 TikTok Trends for Local Businesses: What's Working Now," is packed with strategies and insights to help you thrive on this dynamic platform.

We'll explore the secrets behind successful local businesses on TikTok, from selecting the right niche to understanding your customer base. I'll guide you through the cr...

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Are you ready to learn how to make your emails convert like crazy?

Well, this episode is here to help you turn your email campaigns into irresistible, conversion-driving masterpieces!

We'll show you how to write a subject line that catches your reader's attention while still being straightforward.

Then, we'll talk about keeping your readers engaged with relevant and authentic content. We'll even give you tips on how to create a sto...

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We're all aware of the fundamental role email marketing plays in the success of businesses, whether they're flourishing enterprises or budding start-ups.

But the question is, are you fully exploiting its capabilities to enhance your business growth?

Are you actively pursuing out-of-the-box strategies to extend your email list, reach out to a broader audience, and create more meaningful connections?

In this episode, we will reveal s...

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In an era where every screen can be a source of revenue, this episode is the perfect guide for businesses seeking to transform their lobby TVs into profitable assets.

In this episode, I'll guide you through 21 innovative, practical, and actionable strategies you can implement immediately.

Whether you're a veterinarian, a salon owner, a corporate executive, or anyone with a lobby TV, this episode promises to equip you with the knowl...

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Are you struggling to get the leads you need from your business website?

You're definitely not alone.

Lots of small businesses face this challenge when it comes to their online presence.

That's why in this episode, we'll talk about how to audit your website and why it's so important.

I'll share some really helpful insights on the most critical elements of a website audit, the best tools to use, and how to make changes that really w...

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If you want to increase your website's conversion rates and transform visitors into loyal customers, then you're in for a treat.

In this episode, we'll dive deep into optimizing your home page using proven tactics that will give you the power to boost your website's performance and drive sales like never before.

We'll provide a detailed guide, walking you through the step-by-step process of implementing these strategies effectively...

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Your online reputation is a critical asset in today's digital landscape, and in this episode, we'll share the strategies and insights you need to establish a powerful online presence.

Join us as we dive deep into online reputation management and discover how to differentiate yourself from the competition.

In this episode, you'll learn:

  • The three essential pillars that form t...
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In this episode, we delve into a game-changing tool called Readwise. It's designed to revolutionize your reading habits and help you retain valuable knowledge to outperform your competition.

Staying updated on industry trends and developments is essential for success, and we'll show you exactly how Readwise can be your secret weapon in achieving that.

Imagine having all the valuable insights you've ever learned right at your finger...

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In this episode, we dive into the world of birthday marketing and explore surprisingly simple birthday marketing ideas that can transform your business.
 
From personalization to leveraging socia...
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