EVERY TEAM NEEDS A COACH, SALES TOO.
In this episode of Love Selling Hate Sales, Josh talks to Cory Bray, Co-Founder of CoachCRM, about the importance of coaching in sales. Bray emphasizes that sales leaders should focus on coaching the people on their team, not just on the plays that are being run. By coaching the people on your team, you can help them grow and develop their skills, which will in turn lead to more success in the sales process.
HIGHLIGHTS
ANDY: Provide value with the intention
“Part of the hiring process should be defining the competencies required for the job. So in a sales job, it could be discovery, demo, a presentation, running a sales process, maybe landed, expand, things like that, and when you're defining the role, at least internally, if not as part of the formal job description, you got to be very clear about what competencies do you need to be mastered coming into this role? and which ones are you okay, If they're still developing?”
ANDY: The Four Pillars of Selling
“I just think that self-awareness thing is so underrated and sale. There are so many opportunities that are opened up to you that you don't even realize because you are having dozens of conversations a week with different types of businesses, different types of use cases, different types of personalities.”
Connect with Cory and her work using the links below:
About Josh Wagner:
Josh is a growth advisor and the host of the Love Selling Hate Sales podcast. He specializes in helping executives understand modern marketing and sales to drive growth in a scalable way.
To learn more about Josh and his work, follow the links below:
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