Carolyn Pistone: Saving the World Through Sustainable Business

About Carolyn Pistone:

Carolyn is a committed Earthling dedicated to saving the planet using her real estate license. Carolyn is the President and Managing Director at Clear Blue Commercial. She has held various senior positions in the entertainment, real estate, and high-tech industries. In addition, she serves on the Environmental Committee of the Sonoma County Alliance, the Climate Action 2020 Stakeholders Advisory Group, as former President of the Board of Trustees for the Petaluma Community Foundation, and as a founding board member of 100 Sonoma People Who Care. She is a proud REALTOR®, EcoBroker®, and Certified Green Building Professional®. 

These experiences have inspired her to work to build a supportive, innovative, and collaborative environment for clients, team members, and, yes, even the planet, to thrive.

In this episode, Jim and Carolyn Pistone discuss:

• How witnessing an oil spill changed Carolyn’s career direction
• The creative, community-driven turf conversion project that saved millions of gallons of water
• Why proving ROI is essential when pitching green initiatives to traditional clients
• How younger generations are reshaping real estate through environmental expectations
• The importance of bringing your whole self to both your work and your mission

Key Takeaways:

• Business can be a force for good. Even in profit-driven industries, you can build sustainable impact into daily operations if you’re bold enough to try.
• Turf conversions, EV chargers, and community partnerships might not sound glamorous, but these small, practical moves save money, improve properties, and protect the planet.
• Forget the myth that one person can’t make a difference. It might take a crowd to do it, but one spark, one bold idea, can set everything in motion.
• Some opportunities for positive change won’t show up on year-one financial reports. Patience, vision, and community partnerships often lead to bigger, long-term returns.
• Your work isn’t separate from your life. Success happens when you bring your whole, authentic self to everything you do because purpose-driven leadership isn’t a title, it’s a way of living.

"Don't listen to people who tell you that you can't save the world. You absolutely can, you just can't do it alone." – Carolyn Pistone

Connect with Carolyn Pistone:

Website: https://carolynpistone.com/ | https://clearbluecommercial.com/ 

Facebook: https://www.facebook.com/profile.php?id=61558266415480 

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