MYM 205 | Tech Doesn’t Have to Suck: Sooz’s Guide to Ditching the Digital Drama

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Sooz's Journey From Music Grad to Tech Empowerment Leader In this episode of Make Your Mark Podcast, Kay Suthar speaks with the dynamic and inspiring
Sooz from Technology Coaching, a woman making serious waves in the tech world. From studying music and working at Apple to building her own tech coaching empire, Sooz shares how she helps business owners conquer their tech fears, master AI, and build strong digital foundations—without the overwhelm.
If technology gives you the ick, this episode is your antidote. Sooz brings a refreshing, relatable perspective that proves tech doesn’t have to be terrifying. Get ready to ditch the tech headaches and walk away empowered with practical steps to streamline your systems, boost your online presence, and confidently embrace the AI revolution.

Episode Highlights:
00:01:00 - Sooz shares her unconventional journey—from studying music to becoming an Apple trainer and launching her own tech business.
00:05:30 - How essential skills like communication and problem-solving helped Sooz bridge the gap between creativity and tech.
00:07:00 - The six digital competencies every business owner needs: innovation, web presence, social media, cybersecurity, AI, and data.
00:09:00 - Sooz explains why you must feel passionate about tech if you want to keep up with its ever- evolving nature.
00:12:00 - How to treat tech like a team member instead of a burden—mindset matters!
00:13:30 - Sooz drops a powerful kitchen analogy to help simplify your tech setup an systems.
00:14:00 - AI: love it or fear it? Sooz walks us through why it’s essential to learn how to train AI to support  your business.
00:18:00 - The truth about AI’s origins (hello, 1964!) and why you’re probably using AI without realizing it.
00:21:00 - The biggest mistakes business owners make with tech—and how to fix them before it breaks your business.
00:24:00 - The first piece of tech every entrepreneur needs? Your online real estate—Sooz explains what this means and how to secure it.
00:29:00 - Overcoming fear of visibility: how to show up confidently on social media (even if you’re just getting started).
00:34:00 - Kay shares how her early YouTube videos helped her land a £25K client years later—your imperfect progress matters!
00:37:00 - Sooz’s parting wisdom: commit time to tackle your tech. Even small steps create huge momentum.

Guest Bio:
Sooz is the founder of Technology Coaching, a business devoted to helping entrepreneurs master their tech setup and digital mindset. With a background in music, time spent working at Apple, and years of hands-on experience, Sooz brings a unique fusion of creativity and tech- savvy to the small business world. Her 6-pillar coaching system supports business owners with web presence, AI, automation, cybersecurity, and more—all with an emphasis on making tech
approachable and empowering.

Connect with Sooz:
Website: technologycoachingonline.com/quiz
Free Weekly Support: Take the quiz using the link above.

Connect with Kay Suthar:
Website: https://makeyourmarkagency.com
Podcast: https://makeyourmarkpodcast.com
Email: [e-mail]

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