Fire Yourself: How to Create Work-Optional Wealth with Bronson Hill 💸🏢🔥

Is financial freedom really about having more money—or is it about reclaiming your time? In this powerful episode, I sit down with Bronson Hill, founder of Bronson Equity and host of The Mailbox Money Show, to talk about escaping the golden handcuffs, building passive income, and stepping into the version of yourself who already has wealth.

Bronson shares how he walked away from a 200K+ medical sales job to build a $250M real estate portfolio and become a leader in the financial freedom space. We dive deep into what it means to "fire yourself", how to shift your wealth worthiness set point, and why traditional investing is keeping people stuck in financial mediocrity.

If you’ve ever wanted to stop trading time for money and finally step into your next level of freedom, this episode is packed with strategies, mindset shifts, and inspiration to get you there.

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What You’ll Learn in This Episode:

✅ What it really means to "fire yourself"—and how to do it in 3 years or less
✅ Why Bronson left a 6-figure job for true time freedom
✅ The difference between passive income and a second job
✅ How to raise your wealth worthiness thermostat
✅ The exact mindset practice Bronson used to 20x his net worth
✅ What the top 3% of self-made millionaires do differently
✅ Why real estate syndication and alternative assets outperform Wall Street
✅ How to use Think & Grow Rich and affirmations to literally rewire your future self

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Resources & Links:

📘 Grab Bronson’s Book: Fire Yourself → https://bronsonhill.com/book
📲 Free Guide – Use Inflation to Your Advantage → Text “INFLATION” to 33777
🎙 Listen to Bronson’s Podcast: The Mailbox Money Show 
🌐 Learn More About Bronson Equity → https://bronsonequity.com

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Connect With Me:

🌟 Join the Manifestation Playground → www.manifestationplayground.ca
🎙 Follow

Episode Transcript

(00:01):
And so I just thought, you know, that to me doesn't feel like financial freedom. And so a lot of people say financial freedom, but really it's time freedom. That's what I wanted was the time freedom, right? That financial freedom can get. And so I started learning about real estate. I bought, I had, I'd had some single family houses.

Bronson (00:02):
Yeah. I wish there was some dramatic, like, I flipped the table over until my bra screw you and I left it. No, it didn't happen quite like that. , no, I, I think for me, , I just realized I was working hard.
And so, , people were like, oh my god, gosh, why would you leave your great job? You make 200 K. You have this, this is the golden handcuffs. Like, why, why would you leave? But, , I got in this entrepreneurs group. , there was like five or six of us and we met together every month.
You were getting out of that mindset of this is the only way it is. This is the only thing I have to do until retirement. So you got yourself in front of other people who probably allowed you to have that big mindset shift of, oh, I can do this too.
And I think that's a nice thing that people have. Access to now that I didn't necessarily have, it was audio books when I first started real estate investing or going to like actual in-person seminars, which is great. But to have podcasts as a daily touchpoint. 'cause you have your own podcast too, to be able to help people through your voice and get messages out there.
We talked about Rich Dad, poor Dad, we talked about, , there's one, the second book actually enjoyed even more called Cash Flow Quadrant. So it kinda talks about like how you earn your money and how you develop cash flow. And I, I have a belief that I. Cashflow beats appreciation. So appreciation is money.
And so starting to develop passive income, even a few thousand dollars, five, 10, $15,000 a year that's generated in passive income is so much more powerful than active income. 'cause you didn't work for it, right? Your money is actually working for you. And that's where Warren Buffet says, another place you can study is Warren Buffet.

Jenni (00:08):
So I have so many questions from that. So first of all, , the book title that you have there, fire Yourself. What does fire yourself look like? Like where did you come up with that term and what does it represent to you?
They show statistically the returns are much higher. If you invest in commercial real estate, it's almost two to one over the stock market. And so there's ways to do it. In my book, I kind of give a kind of a how to and what to be aware of. And of course no specific financial advice, but just educational.
You have to, a lot of people, a lot of us love our jobs. We love what we do, we love our business, whatever, but having the flexibility is huge. And a lot of times we don't think like, hey, we just think things are gonna continue on the way they are forever. But if you're in your, you know, forties, fifties, sixties, you either may not wanna work or some life change happens.
Yeah, valid points in there. And I think, I don't know if it's the same in your circle, but I know in my circle, the peers that I have that do have that option to fire themselves now, I love your definition on it.
I just had some money, but not. You know, millions of dollars to go invest or whatever. But, , some people are kinda close to retirement, so passive investing is a good choice. But if you're not, , regardless either side of passive or active investing, , it's education. It's education, it's networking.
So if I could be a part of educating, if I could be helping, , or as I do this educational side and I write a book and I do a podcast and I do webinars and things, it really provides. , value for people and then , they're able to trust me so that when I say every few months, Hey, we've got a new offering, we've got this new deal we're launching, then a lot of people will join.
And so to me, I just wanna help people come alive. And I think that when people become financially free, there's a choice there of, Hey, how do I want to serve? How do I wanna give back? How do I want to give to my family and also the world?
I'm super excited about it. It really is fitting for this podcast, the manifestation of money, , show, which is great. I love you guys are doing this. So , one thing that came up in my, just, you know, raising capital and talking with investors, I've had been able to talk with over 2,500, , millionaires, and these are people that average net worth about 2 million.
We can do that we can become wealthy as well. So these people that, , have had these calls with, they were hungry and in interested to learn and about investing all these different things. So when people have an interest in hunger in it. It can lead to this growth. So I'm happy to share if you want, I can share a few of the things that I've learned from.
She's not gonna like you, and you've got nothing to offer to relationship. Like, how's that conversation gonna go? Well, it's. Probably not gonna happen. Or even if it does happen, it's not gonna be good. Right? Versus if I have, Hey, I have a lot to offer, she'd be lucky to talk to me. Okay. If I have those kind of internal self, it's totally different.
But we see in cases, like in my case, where. It goes like a 20 or 25 x jump in a net worth and in a very short period of time. Well, how does that happen? That happens because you did a significant change through some different mindset or other practices to get you to feel like you are worthy of it. Right.
I went through a divorce about eight years ago and unfortunately when I came through it, I just, I felt like a total like no sense of self-confidence and just was down on myself. And so what I did is I started creating these affirmations, right? There are affirmations, things you say, , I call them whisperings 'cause I feel like it's not just what we say in a mirror as we're talking about, it's what we say to ourselves in the self-talk.
Right. Thinking about imagining the person you intend to become, and what is that? Well, that's basically you're creating in your mind what it is you want to become because the person who is 10 x of where you're at right now, if somebody listening is like, okay, my net worth is a hundred K or five, whatever, it's.
We're time recording this. Hopefully we'll close it this week or next week. We're right at the door of it. , and it will about four or five x the revenue or profit in our business almost overnight.
And to be vulnerable and be able to share and be like, Hey, I talk to myself. I whisper affirmations to myself, right? Every day. I don't think people realize the weight behind that on. Shifting that wealth thermometer. Yeah, I think that they just brush it off as fluff and not everybody, because there's so many people that I have on this show that they do it.
, it's the whole idea of Robert Kiyosaki heard him talk about this. The idea of be, do, have, right, be do. If you heard, be, do, have. But a lot of people just wanna have the stuff, right? Most people's plan to get wealthy is, I just want to ha, I just wanna win the lottery. I want my rich uncle to die.
Yeah. You had talked about that stat earlier on how many self-made millionaires.
So having some sort of, like with a family office is typically what we call, if a family has more than 5 million or so in net worth, we'll say it's good to have, , a family. , core values or a family mission statement or stuff like this, and you basically start bringing the kids into it when they're young.
Yeah, that's really sad. Yeah. And I don't know how to solve it. Like even going through school and stuff, you don't learn enough about wealth and you don't, clearly the more I get into
And some of it, there's not , a big conspiracy, but, , the educational system really, , a lot of it was around, you know, John Rockefeller really helped to expand John d Rockefeller. And really what we were, they were creating people that would be good employees, that would be good workers that would come work in a factory.

Bronson (00:28):
, I would say the number one thing is to really figure out what you want, , really figure out what's important and really define it.
, it's a guide on how to use inflation to your advantage. So we all know inflation, everything costs 50% more than it did, , five years ago. And so inflation is obviously real, it's gonna continue. And so instead of getting the pain at the pump and that the grocery stores, how do you actually get in the other side of that equation?