Há boas ideias que nunca chegam a ver a luz do dia porque quem as teve acredita que precisa de uma quantia avultada de dinheiro para começar. Mas será mesmo assim?
Neste capítulo, vamos falar sobre bootstraping – ou seja, como lançar um negócio sem recorrer a investimento externo. Vou contar-vos como criei todos os meus projetos sem investidores, partilhar a filosofia por trás do livro The Unfair Advantage e mostrar-vos como podem transformar as vossas forças em vantagens competitivas.
No final, deixo três dicas essenciais para se manterem motivados e focados no crescimento sustentável do vosso negócio.
🤔 Por que ouves o Manual de Boas Ideias? Responde aqui.
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