46. More Than Measurements: How BODD is Changing Lives with Data

Rob Fisher (CEO & Co-Founder) and John Lake (Technical Lead) of BODD share their incredible journey in bringing world-class 3D body scanning technology to life. Proudly Australian-designed and manufactured, BODD's innovation has transformed how industries—from emergency services to defense forces—approach uniform sizing with accuracy, efficiency, and privacy. 

In this episode, we dive into: 

• How BODD’s technology captures high-quality human body data in just 60 seconds 

• The "aha moments" that propelled their shift from mobile scanning to fixed-array systems 

• Collaborations with Bosch, Deakin University, and more to create scalable solutions 

• Applications beyond apparel, including wellness, posture tracking, and health insights 

• Key lessons for startups: from building solid foundations to balancing technical perfection with market readiness 

This conversation highlights how a clear vision, collaboration, and Australian ingenuity have enabled BODD to solve real-world challenges on a global scale.