Market It With ATMA

Market It With ATMA

This podcast is about giving business owners the tips, tools, and strategies they need to market and grow their businesses.

Episodes

September 12, 2025 41 mins

Rich Ashton shares his 55-year entrepreneurial journey from real estate to running a successful service company, revealing how he transformed struggling employees into exceptional leaders through an accidental leadership book that began as internal training blogs. His approach to developing leaders by breaking through their perceived limitations has created an exceptional company culture with remarkable employee retention in an ind...

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What if the key to unlocking your business potential isn't found in the latest software or marketing strategy, but in something far more fundamental—understanding how you and your team are wired to communicate? Dan Dalton, owner of P3:14 Consulting, brings three decades of human resources expertise to this enlightening conversation about the transformative power of personality profiling.

Drawing from his experience ac...

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August 26, 2025 27 mins

Andre Jackson's journey from military service to owning a thriving security franchise offers a masterclass in scaling with intention. Drawing from his structured military background, Andre strategically positioned himself for success by working across multiple departments at Signal's corporate office before acquiring his own franchise. This comprehensive understanding of operations became the foundation for his rapid busi...

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The grant funding landscape is undergoing a seismic shift that threatens the financial stability of businesses, nonprofits, and educational institutions nationwide. In this eye-opening conversation, Doria, founder of The Sailor Justice Project, reveals how recent legislative changes are reshaping access to critical funding opportunities.

Doria's journey from anime-loving college administrator to sought-after grant wri...

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Ever wondered why insurance feels so complicated? In this illuminating conversation with Cliff and Cyndi Stubbs of Rhythm Insurance Agency, we uncover how genuine education and relationship-building have created extraordinary success in an industry often plagued by confusion and mistrust.

The name "Rhythm" wasn't chosen by accident. As Cliff explains, it emerged from his background as a drummer, but evolved ...

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Dr. Noe Jamilio shares his journey from dental assistant at age 18 to owning a successful cosmetic dentistry practice in Midlothian with cutting-edge technology and a patient-centered approach. His practice recently crossed the million-dollar revenue milestone by focusing on advanced procedures, continuing education, and creating meaningful relationships with patients.

• Started career as a dental assistant at 18 before be...

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You’ve built the foundation, launched your brand, and started nurturing leads — now it’s time to scale. But growth without systems? That’s chaos.

In this final episode of the ATMA Podcast & Live Webinar Series, we’re diving deep into the Scale phase. Discover how automation, AI, and delegation can free up your time, increase efficiency, and take your business to the next level — without burning out.

Join Stori...

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Growth isn’t just about getting more leads — it’s about building lasting relationships with the ones you already have.
In Episode 4 of the ATMA Podcast & Live Webinar Series, we’re talking about the Grow phase — where follow-up meets fortune. If you’ve been collecting leads but struggling to convert them, this episode is for you.
Join Storie as she interviews Bryan Acosta, CEO of Advent Trinity Marketing Agency, to unco...

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Launching a business isn't just about flipping the "open" sign – it's about orchestrating a symphony of marketing elements working in perfect harmony. In this enlightening episode, Bryan Acosta, CEO of Advent Trinity Marketing Agency, breaks down why so many businesses fail during the critical launch phase and provides a masterclass in launch strategy.

Ever wonder how much you should really be spending ...

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Your website isn't just a digital business card—it's the brain of your marketing ecosystem. In this revealing conversation, Bryan Acosta, CEO of Advent Trinity Marketing Agency, dismantles common misconceptions about digital asset building that cost businesses thousands in wasted marketing dollars.

The foundation of successful digital marketing isn't flashy ads or viral social posts—it starts with properly b...

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Ever wonder why some businesses thrive while others struggle despite seemingly solid marketing efforts? The answer lies in something surprisingly fundamental yet frequently overlooked: strategy.

Bryan Acosta, CEO of Advent Trinity Marketing Agency, breaks down why marketing strategy serves as the crucial foundation for business success. With sobering statistics—97% of businesses fail, website conversion rates average a mer...

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Brooke Hoffman, Business Development Manager at Questco, shares how Professional Employer Organizations (PEOs) help businesses thrive by managing HR responsibilities while business owners focus on growth and revenue generation. Her journey from being "HR's worst nightmare" to helping businesses navigate the complexities of employment showcases the value of outsourcing specialized functions.

• PEOs co-employ ...

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Xavier Egan, CEO of PolicySage, revolutionizes policy analysis by transforming the overwhelming task of tracking legislation into a streamlined, AI-powered process. His innovative platform converts what traditionally takes analysts 40-60 hours into minutes, enabling organizations to better understand and respond to the 150,000-200,000 bills proposed across the country each legislative session.

• PolicySage originated from ...

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Ron Wadley, owner of Insurance for Texas, explains how business owners can protect their financial futures through customized insurance solutions that address industry-specific risks and common misconceptions about liability exposure.

• Journey from high school math teacher to corporate insurance to independent agency owner
• Focus on churches, early childhood education centers, and technology businesses
• Common m...

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Angel Mosley, founder of Cybase Risk Management, shares her journey from media studies to becoming a cybersecurity expert with over 20 years of experience helping small businesses and nonprofits protect themselves from digital threats.

• Starting her career in media before switching to computer science after learning about the salary differences
• Focusing on small businesses and nonprofits because they're often t...

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Kimball Sinclair shares how his wife Debbie's cancer journey led them to create Sinclair Apothecary, a natural remedies business rooted in their faith and commitment to holistic healing. Their mission transformed from traditional ministry to helping others find wholeness through natural plant-based products.

• Kimball's understanding of ministry changed after a profound conversation with his dying father who told...

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Suizan Schacherer, owner of Square Peg Marketing, shares her journey from corporate media to entrepreneurship and reveals how her 30+ years of experience helps small and medium businesses create sustainable growth strategies.

• Suizan's background includes working for major companies like ABC Disney and CBS before starting her own marketing business
• Creating Square Peg Marketing allowed Suizan to maintain valuab...

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Jen Perez, the Leverage Maven AKA "The Spicy CEO", shares her journey from studying sexology to becoming a financial consultant, putting a unique twist on business finances with her upcoming book "69 Ways Money is Like Sex." She reveals how her personal financial struggles inspired her mission to help business owners handle their finances without feeling intimidated or embarrassed.

• Creating a differen...

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Dan Dalton, founder of P314 Consulting, shares how understanding personality profiling can help young adults make better career choices and improve family communication dynamics. His 30+ years of experience in leadership and HR led him to develop a program that helps identify personality types and leverage their strengths.

• P314 Consulting focuses on self-awareness and personality profiling to improve communication
• ...

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Matt Yigit shares his journey from software engineer to founder of Tiles Workshop, where guests create beautiful Turkish mosaic lamps while enjoying authentic coffee and baklava in a supportive, structured environment.

• Turkish mosaic art has historical roots in Roman, Ottoman, and Byzantine empires
• Unlike paint-and-sip concepts, this experience lets participants create functional art for their homes
• Workshops...

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