Marketing After-Hours with JumpFly

Amazon just dropped the dates for Prime Day 2025 and the countdown has officially begun.

In this special edition of Marketing After Hours, the JumpFly team breaks down everything brands and advertisers need to know before the big day hits.

Host ⁠Nick Pilcher⁠ (Director of Marketplaces) is joined by ⁠Shannon O’Connell⁠ (Amazon Account Manager) to map out the macro trends, tactical shifts, and platform updates that matter most. This is...

It takes a lot to keep up with the ever-changing world of PPC. Linda (Director of Customer Success) discusses working with businesses in the current PPC landscape with Nikki (VP of Search) and Alex (PPC Specialist), who work with clients on Google and Bing advertising daily.

They discuss how no advertising checklist fits every business, and a PPC strategy has to fit within the parameters of the client's budget, the market they are ...

Are robots taking over? Not yet! AI in digital marketing is becoming increasingly present, but at JumpFly, it's just one of many tools in our arsenal—not a replacement for the human touch that keeps it real.

In this episode, Linda (Director of Customer Success), Jack (PPC Account Director), and Nick (Director of Marketplace) dive into how we use AI in marketing strategies, from enhancing paid search to Amazon campaigns, while keepi...

Don't reject reality and substitute it with your own - at least not in digital marketing. In this episode, JumpFly's advertising experts Alex (PPC Specialist), John (PPC Account Manager), and Nick (Director of Marketplace) discuss widespread marketing myths - and bust them!

They explain why ad campaigns aren't simply "set it and forget it," why selling on Amazon isn't easy, passive income, detailed strategy is a pillar of successfu...

How would you approach online marketing for a fax machine company in this day and age?

Marketing this business on social media would require a different approach than marketing it through paid search. But how do experts from both worlds collaborate to craft a winning strategy?

Join our moderator, Alex (PPC Specialist), as he explores three fictional business challenges with Chanthana, a Paid Social Account Manager, and John, from o...

Paid Search is evolving - are you keeping up?

Whether you're a seasoned PPC pro, getting started at the PPC 101 level, or trying to keep up with the latest changes in paid search, this episode is full of insights from industry experts.

Alyssa, one of our PPC Account Managers, leads us through a conversation with Nikki, the Vice President of Search at JumpFly, and Jack, our PPC Account Director with a passion for pickleball. Nik...