Marketing and Sales, Over Cocktails

Marketing and Sales, Over Cocktails

Are you struggling with your sales? Is your marketing costing you more money than you’re making? Do you procrastinate or spin your wheels trying to move your business forward? If so, join best-selling author and award-winning sales expert, Allan Langer, as he interviews the best minds in the business and dives into everything sales and marketing, with a few life-hacks along the way. Always entertaining, often hilarious, and definitely helpful, grab your preferred beverage and meet your next favorite expert for a drink as you discuss Marketing and Sales, Over Cocktails!

Episodes

June 25, 2021 41 min

Still think you need to pay for ads to get exposure or engagement?

Still think the way to build your brand is through Google clicks or Facebook advertising?

Well pull up a chair and have a listen to episode #53 with MANDY McEWEN of Mod Girl Marketing, who talks about building your personal brand organically, and what that actually means.

Mandy gets into how important it is to grow and master your organic content before you even think ...

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You can't sell if you don't feel good, especially about yourself.

So is the message from this week's awesome guest, Brian J. Hines, a mindset consultant and creator of the Manifestation Mastermind as well as The Ally Group, to help you get clear on your gifts, your vision, and the mindset skillsets necessary to manifest your vision.

This week's episode is chock full of great eye-opening nuggets that will really get yo...

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Have you built your website to look pretty, or to get customers? Does your website have amazing bells and whistles, but no one is clicking through and inquiring about your services or products?

Isn't the real, ultimate reason for your website to attract your ideal client and get business? Well say hello to website guru from England, SAM DUNNING of Web Choice, who joined me on episode number 51 of Marketing and Sales, Over Cockta...

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Did you know that social media, and advertising, and networking, and all of those popular and easy exposure vehicles, could pale in comparison to an interview on a morning radio show? Or a quote in a widely-read publication?

Say hello to nationally-known publicist, TRACY LAMOURIE,  who joins me on milestone episode NUMBER FIFTY this week on Marketing and Sales, Over Cocktails!

Tracy, author of Get Repped: Build Your Brand with Effect...

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When surveyed by Hubspot a few years ago, over 1000 people said that they trust their barista more than they trust a sales person, or a marketing ad or company.

Think about that for a second...so what's the problem here?

Let's find out with this great episode of Marketing and Sales, Over Cocktails when marketing guru, GINA BALARIN talks about this and the many other relationships between sales and marketing, and your busines...

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Do you turn into a "salesperson" right before you meet your potential client?

Are you still following sales scripts?

Are you a solopreneurs or business professional passionate about your area of expertise, but don't know how to quite close the sales conversation, or take those appointments and turn them into customers? 

Then say hello to sales and business coach, Rachel Crocker, hot off the presses with episode 48 of Marke...

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With one great tagline after another, business coach and all-around badass business owner, KATIE MCMANUS joins me this week on Marketing and Sales, Over Cocktails, and you will want to carve out some time for this one!

Totally fun, slightly irreverent, and usually the smartest person in the room or on the Zoom, McManus tells us how she went from an online dating coach for men, into one of the more sought-after business coaches on Li...

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Straddling both sides of the sales and marketing worlds, the Senior Director of Marketing for First Orion (a company change since the podcast was first recorded), Sherri Schwartz took her experience as the number one sales rep in a male dominated industry, and turned it into a highly successful career in both sales and marketing.

Get ready for a Marketing and Sales, Over Cocktails episode filled with high-end advice for both sides ...

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If you think the contracting world is full of misfits and hacks just trying to take your money, you would be very wrong. Yes, those misfits and hacks do exist, unfortunately, but the majority are smart, competent, successful small business owners that know how to run teams and schedules and everything else you need to master to have a successful enterprise.

And my latest guest on Marketing and Sales, Over Cocktails, TORLANDO HAKES, ...

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How do you solve problems?

With force? With money? With conversation? Or, with better thinking? Meet critical thinking expert and author of the great book, "Thinking Better: Critical Thinking & Creativity Through Trusting Collaboration ," DAN MANNING, as he joins me in this fascinating and entertaining episode of Marketing and Sales, Over Cocktails.

A former A10 fighter pilot for the Air Force and then a military diplomat...

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Is anxiety stopping you from the success you wish to attain? Or getting into the relationship you want to have? Or possibly even preventing you from chasing after that promotion you've always wanted?

Well, you're not alone. Anxiety is everywhere, and ALL of us deal with it, or should I say, try to deal with it. In this fascinating episode of Marketing and Sales, Over Cocktails, Anxiety Coach, Bibinaz Onsori understands all o...

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You’re at the point in your career where you know that you want a promotion, but the competition in your office is fierce. It’s completely normal to feel nervous or unsure about your success, but pull up a chair and listen to my next guest, Melissa Worrel-Johnson, who is going to help you step over your fears and walk into an amazing new position.

On the next episode of Marketing and Sales, Over Cocktails, business and entrepreneur ...

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Buckle up MASOC fans for one of the most insightful and fascinating interviews yet, as this humble host was graced with having a conversation with a true pioneer of business.

Sit back and get ready to geek out on a journey that takes us from Russia in 1970, to Artificial Intelligent travel concepts at the turn of the century. Meet TERRY JONES, known as a "Digital Disruptor," an author and a venture capitalist.

And oh yes, he...

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So how do YOU use LinikedIn?

As a place to find a job? As a platform to tell people how good you are? Or do you use it the proper way?

To build a PERSONAL BRAND.

Introducing AMY QUICK, Navy mom and wife, and Fortinet Account Manger extraordinaire, Amy has been in the sales world for 17 years, but was one of the original "brand builders" on LinkedIn, before brand building was a thing.

Now, with close to 24 THOUSAND followers, sh...

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Do you leverage humanity in your sales process? Do you have the core skills that not only impact your sales success, but your sales "happiness?"

Pull up a chair and check out my latest episode of Marketing and Sales, Over Cocktails, as I sit down with JORDANA ZELFDIN, a sales expert and owner of Spriing Training, a coaching consultancy that helps seller and sales teams leverage their human-ness to become more effective selle...

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We define ourselves by the things we choose to buy. Simple as that.

Understanding that key concept can help you unlock marketing strategies that will help you cut through the noise and reach your target audience. Join me as I talk to the brilliant Michael Solomon, a premium expert of consumer behavior, prolific author, and a professor of marketing, on the latest episode of Marketing and Sales, Over Cocktails!

Your primary motivation ...

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We all want to improve, right?

We all want to get better at sales, at marketing, at running our own business...but are we willing to do what it takes?

Did you know that 94% of people who buy self-help books or programs never follow through or finish them? For once, keep your New Year’s resolutions and make 2021 the year you make real progress towards your goals with  high performance coach and author of The Morning Fire, Jeff Wickers...

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If 2021 is the year you’re aiming for that promotion, then you need to know the skills that senior leaders are looking for. Should you really schmooze more with your boss, or is it really  time to improve your communication skills?

Are you a woman or minority looking to break through the status quo? Are you a college student trying to figure out how to get into a leadership position, or what to do during an interview?

Take a seat and...

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Is customer service a main focus of your business, or is it reactionary? Do your employees know what real customer service is, and how to deliver it? Do they, or you, have a plan?

Well if you've answered the wrong way on any of those questions, then pull up a chair and get ready to take notes as the king of customer service, Dr. KELLY HENRY joins me on the latest episode of Marketing and Sales, Over Cocktails.

Did you know that m...

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How much fun can two people have in one interview? Well find out here as the “the Social Media Sherpa" herself,  Shaily Hakimian  digs in and let's lose (with a few shots of tequila to help along the way) as we get into all things social media, including a dive into my recent venture onto TikTok!

One of the highest-energy people I know, fasten your seatbelt as Shaily takes you on a fast and hilarious journey into the hacks o...

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