Get the most out of your social media strategy with Hannah Acosta, the social media expert and leader of the Ugly Mug Marketing department, who has grown her department by over 340%!
“Social media is our opportunity as small business owners and entrepreneurs to actually engage with our prospective customers and our current customers. It's an opportunity to actually have a back-and-forth conversation.”
In this episode, you’ll learn:
1. What are the benefits of being on social media and why is it essential to have a social media strategy?
2. What are the biggest mistakes people make on social media and how can entrepreneurs leverage their presence to generate leads and achieve results?
3. What are the best methods for engaging with customers on social media and how can entrepreneurs use the latest Instagram tools to optimize their content?
With experience launching over 40 social media campaigns, Hannah is an expert in helping small business owners and entrepreneurs use social media to scale their businesses, generate leads, and achieve results.
In my interview with Hannah, she discusses the importance of having a social media strategy and the top mistakes people make on social media. One of the biggest mistakes is not engaging with other people's accounts, which is essential for brand loyalty and to gain followers. Other mistakes include trying to be on too many platforms and not targeting the right customer avatar. Hannah's advice is to pick a few platforms where your target audience is, and be methodical in engaging with them. With the latest Instagram templates, it is easy to create professional looking content with just an iPhone, and taking shortcuts to save time can help small business owners who are wearing multiple hats.
You can find Hannah at Ugly Mug Marketing
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Special Summer Offer: Exclusively on Apple Podcasts, try our Dateline Premium subscription completely free for one month! With Dateline Premium, you get every episode ad-free plus exclusive bonus content.
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!